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March 16th, 2005
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AdWeek Launches 'Other Advertising' TitleAdWeek will launch a new magazine to focus on all the various media to which AdWeek and most...AOL Contradicts Optimistic Exec CommentsAOL corporate flacks' eyebrows shot up when Ted Leonsis tipped their hand that they were expecting better than...Study: Emails to Orders Ratio at Record HighDoubleClick reported that the last quarter of 2004 saw the highest ever orders-per-opened-email (0.35 percent), despite seeing lower...SEMPO Installs New ManagementSEMPO, the largest of the search advertising industry trade organizations, chose Did-It's Kevin Lee as executive chairman and...Net Users Voracious Consumers of Other MediaConfirming research by others, Carat Insight told MediaPost that people who frequently use the Internet are also...Viral Consultant: Dr. Who Release Likely DeliberateAfter much to-do about the premier of the new version of the BBC series Doctor Who was leaked...Interpublic Decapitated after Warning of Financial Controls IssuesDays after announcing it will fail to meet the deadline for reporting its financial figures for the last...Tacoda Tech Replaces Deleted CookiesAfter the news of Jupiter Research's new study on rampant cookie deletion, and the various nasty implications it...Yahoo 360 Blog Engine Launched SelectivelyYahoo is finally launching its own blog creation tool effort, according to PaidContent. Yahoo 360 will launch on...Microsoft Intros Search Ads with Demographic FilteringAfter having introduced a series of also-ran technologies in the search engine market, Microsoft this morning said it...New Small Biz Listings App Gives Google Direct RelationshipReuters reports that Google is providing a site for small businesses to update and correct information found on... |