iMedia reviewed (via Adrants) the progress of the blog and its plain sister, the RSS feed, as mechanisms to replace marketers' email efforts. The key benefit, as laid out in a ranging panel discussion, to the new forms seems to...
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adMarketplace, a graphic ad online auction market, announced it introduced an automated tool to both traffic Flash versions of ads and create rudimentary text-oriented Flash ads. The self-service system will presumably speed up trafficking, as there will be less human...
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E-commerce giant IAC blamed its $49 million quarterly loss on performance of its travel sites, which include Hotels.com and Expedia. Dismissing the results as temporary setbacks, IAC intends to go ahead with plans to split up its diverse e-commerce holdings...
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Online retail spending grew 34 percent versus the same week last year to hit $1.33 billion for the period ending January 23, according to comScore figures reported by Internet Retailer. Combined offline and online spending was practically flat, falling 0.3...
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MediaPost reports that Nielsen/NetRatings' new demographic figures for the net show an unusually high rise in high income households. Its panel-based measurements showed a 20 percent rise through 2004, reaching 10.3 million households. This high income group has consistently spent...
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aQuantive reported large gains in profits and revenues for the last quarter, largely on the backs of a strong online advertising market and several major acquisitions completed since last year. aQuantive made $7.1 million on revenue of $60.7 million, more...
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PlanetOut reported a slight loss in its debut financial report as a public company. It saw revenues rise 34 percent for the fourth quarter to $7.1 million, taking in twice as much in subscriptions (up 29 percent) as it did...
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Internet Retailer reports that Valentine's Day is fast becoming a major holiday e-commerce event. VeriSign, the online payments firm, reported that spending on the holiday reached $3.9 billion, up 30 percent from 2004. The greeting card category (up 50 percent)...
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As expected, the House of Representatives made an exception for cookies in its Spy Act proposed legislation, according to AdWeek. The subcommittee shepherding H.R. 29, known alternatively as the "Bono Bill" and the "Spy Act," passed an amendment giving the...
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