Aegis Buys Creative Shop

Aegis Group announced it will dip into the creative market by purchasing De-construct, a British boutique, according to...

Quigo PPC System to Give Publishers More Control

Quigo launched a new, private-label version of its pay-per-click network geared to AdSonar business-to-business ad network system, according...

Google Launches Awaited TV Search Index

Google's use of closed caption text on video feeds to index TV content should see first light later...

Search Budgets Butting Up Against Mainline Marketing

Fredrick Marckini summed up a lengthy discussion on integrating search marketing with mainline marketing in SearchEngineWatch today, drawing...

DMA May Nix Remaining Independence of AIM

The Direct Marketing Association, which has had a love-fear relationship with its interactive constituency, suggested that its troubled...

iTunes Sells Quarter Billionth Online Song

Internet Retailer notes that Apple Computer's iTunes store marked the 250 millionth song sold. Interestingly, the iTunes store...

TV Industry Reduces Rate of Content Creation

MediaWeek reports that NATPE, once a must-attend conference for the most senior ad executives, where broadcasters give glimpses...

Google Hires Firefox Lead, Google Browser Rumors Reignite

Despite earlier denials by board members and its CEO, among others, Google continues to generate signals that it...

Mattel Eschews TV for Advergaming Campaign

Toymaker Mattel said it would market its new line of BattleX toys on the back of a major...

Google Search Share Edges Up

Google's share of searches rose further, according to DM News, covering statistics released by OneStat.com. The Amsterdam-based web...

AD:TECH Sold to Trade Show Group

DMG World Media said that it just bought AD:TECH, the stalwart of the online marketing trade show circuit...

Ad Inventory Shortage May Again Distend Market

The New York Times reports that news sites are facing inventory shortages, partly explaining why some sites -...