Adrants points to a NetZero spot that spoofs an AOL commercial showing its entire membership arriving at company headquarters. The NetZero spot directly parodies the commercial, even using some of the same actors. The NetZero version has an executive asking...
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Casale Media sent out a release bragging that a recent comScore Media Metrix report shows that its online ad network as the fourth largest in the U.S. in terms of reach, ensconced between MSN and AOL. The network boasts about...
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AOL reports that an annual survey it conducted showed users doing shopping or product research online will make 53 percent of their holiday purchases on the web, the first time a majority of spending migrated online. Shoppers expect to spend...
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A Kelsey Group report shows that, while small businesses are difficult to lump together in useful ways, there are a couple types of them that are particularly likely to jump into online per-performance media. Those that are younger than 10...
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Performance testing online retailer websites, Gomez.com reports that its first round of stress tests indicates that most sites are prepared for the oncoming hoards. Mass merchants were the weakest category, and computers and tech retailers were the most prepared. Interestingly,...
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Blockbuster, hoping to leverage its enormous retail and brand presences to come from behind in the remote movie rental market - addressing competitors like Tivo and Netflix - partnered with online file sharing firm Napster to offer a music and...
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SearchEngineLowdown sums up an ISEDB report indicating both Ask Jeeves and Lycos will be providing search engine optimization (SEO) services. This could knock out the lower tier of optimization firms, especially those focusing on small business clients. SearchEngineLowdown reports....
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Wired reports that the bad news for newspapers is piling up in more ways than one. Studies are confirming that young readers are increasingly resistant to paper news organs, and one of the reasons cited: they don't want old newspapers...
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Revolution reports that Yahoo UK & Ireland hired a new person to head its search engine efforts, and the man the company chose isn't a search expert; he's an investment banker. Salim Mitha will be director of search, presumably organizing...
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Hitwise reports that online shoppers have already broken the record set in 2003, with 9.27 percent of visits involving online shopping on November 20 (up from last year's daily record of 8.96 percent). Even before "Black Friday," the early shopping...
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Searchblog reports that Majestic Research found Google to have seen about 640,000 downloads so far of its Google Desktop application. Roughly twice that number visited the download page, not an uncommon ratio of visits to downloads, given the way that...
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After this week's first instance, online security experts told Internetnews.com to expect more attempts to use ad servers as a means to distribute Bofra/Iframe exploits, which can cause viewers computers to download software allowing others to control it remotely. One...
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