Web shoppers find quality trumps price when making decisions online, according to a new Millard Group Online Coop Survey. About two out of five respondents said quality was the most important factor, while only one out of four named price....
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Rich media purveyor Unicast signed deals with four top business publishers to provide TV-like ads for their websites. Reuters.com, BusinessWeek. Online, Fox News and Investopedia signed on for the video format ads, which have generally proved more popular with business...
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The British trade organization Interactive Media in Retail Group (IMRG) is considering its position on spyware, and seemingly, the more general issue of adware. Several of its constituencies have a few conflicting opinions on the matter. Many members worry that...
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It might prove a lot of conclusion to go with a tiny bit of data, but MediaPost reports that Tivo households ratcheted up their live TV viewing during the Olympics, perhaps implying that compelling programming can act as an antidote...
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People are more and more impatient with business transactions, especially online or telephone ones, most refusing to wait more than three minutes for delays. Bricks and mortar stores faired slightly better, with visitors waiting five minutes before stomping off, according...
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Kevin Ryan traveled America's Southwest in a strangely interesting and sometimes funny quest to find out what real people think about search engines. Bothering a swathe of roadside citizens, he questions elderly cranks, teenage waitresses and traveling retirees to find...
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Internet Retailer wrote up a new blog search engine called Blabble that indexes about a million blogs into an entry index database, making searching simpler for brands seeking to determine relevant tone and concepts that might be passed from blog...
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The Association for Interactive Marketing (AIM) appointed as executive director Michael Aronowitz, former business development director for Monster.com. The division of the Direct Marketing Association (DMA) gets a new leader just as the DMA replaces its own chief. The AIM...
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Online retail sales growth picked up again for the week ending August 15, growing 23 percent over the same week last year. Sales were $1.16 billion, according to comScore. In comparison, ShopperTrak reports that general retail sales for roughly the...
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The Brits keep getting stranger. A U.K. research firm reports that it found English youths no longer attracted to sexually explicit advertising. Pelted with so much sexual imagery from all directions, HeadlightVision reported that young Britons need more subtle messages...
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The Democratic Senatorial Campaign Committee (DSCC) chose Plus Three Inc. for its online planning and buying duties. Plus Three serves liberal political and non-profit organizations. It will be responsible for the DSCC's web efforts and online fundraising. MediaPost reports....
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