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June 10th, 2004
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Online Travel Ads Get More LiftThe travel advertising sector is forever changed, now that airlines can post last minute fairs and save money...News Corp Dumps Google for OvertureNews Corp dumped Google for Overture on its News Interactive sites, the largest Australian online media network. The...Ask Jeeves Buys Search Tool FirmAsk Jeeves, still on an acquisitions tear, said it would buy Tukaroo, a company that makes on off-the-browser...Claria Sues Back at L.L. BeanClaria launched a new lawsuit against retailer L.L. Bean, charging that the outdoor gear seller's own suit against...Tivo Adds Net Features, Not Turning Back on TVWhile reported as related events in much of the trade press, Tivo's development of Internet connectivity probably remains...Gmail Account Value Drops with New SupplyThe calloused, invisible hand of Adam Smith is slapping down the price of a black market Gmail account,...Times Online Gains Marketing HeadAs British newspapers only recently embraced websites as a potentially lucrative distribution medium, The Times of London is...Laying Out the Illegal Search OptimizationsMediaPost interviewed a Range Online Media executive to find out just which search engine optimization strategies are considered...DMA Urges Emailers to Avoid Exploiting ReaganThe Direct Marketing Association (DMA) recommended that telemarketers and email marketers avoid contacting people during Friday's scheduled ceremonies...Poll: Ad:Tech Attendees Big Online SpendersAn eMarketer and WebTrends conducted at the recent San Francisco Ad:Tech showed that about a third of those...Exec from Kerry's Online Firm Hurt, in HospitalMichael Bassik, an executive with a firm that handles presidential contender John Kerry's online campaigns was allegedly stabbed...Carmakers Making Viral Ads Standard FeatureUh oh. Automakers have gotten the viral bug. Viral marketing, meet Detroit creative sensibilities. AutoWeek covered the now...Microsoft Sues More SpammersMicrosoft sued a new batch of alleged spammers, claiming they attempted to hide their tracks with false information.... |