Google finally updated the Blogger program it acquired with Pyra labs more than a year ago. In that time the Google engineers have been giving the program a new set of guts so that it can handle several orders of...
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Google in its "a few words about privacy and Gmail" page added a note in an effort to calm fears about Gmail privacy concerns and clear up misconceived rumors that have been spreading around the web. It told users that...
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You might think everyone on the planet has a PDA, but alas, that isn't true. "Only" seven percent on U.S. households are predicted to have a PDA user by 2008, according to Jupiter. But PDA users are most often the...
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Google is preparing to launch a complementary technology to its contextual ad program, an engine that will determine what lists of keywords will be most likely to trigger a visit to an advertiser's site. Google hopes that the technology will...
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Verizon's SuperPages joined the ranks of other major net publishers by adding self-service functions to its online listings. Advertisers can now set up and monitor campaigns without having to deal with a SuperPages rep. Now those rep services will come...
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Spending for subscriptions and other online content grew rapidly last year, but enormous gains in the dating category masked a decline in reported entertainment spending. Dating sites saw revenues rise to almost half a billion dollars from about 300 million...
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Talk about alternative marketing. Reversing a slide in site visits, the Dixie Chicks marked a 1,134 percent increase in web traffic after the mandolin player had twins on April 27. A picture posted to the site sent fans in droves...
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Amazon.com's application allowing site visitors to donate to political campaigns is running toward the Democrats, with about five times more money going to John Kerry's campaign that that of President George W. Bush. Kerry received $150,000 to date, and may...
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Interactive marketing has grown in international markets to such an extent that even the most ossified media firms in the most staid countries are sprouting new interactive divisions. India is watching as Leo Burnett, Lowe and Ogilvy & Mather develop...
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A study of ads run through DoubleClick's serving system revealed a few interesting findings. Rich media ads increased from about two of every five ads in Q1 2003 to about half of all ads in Q1 2004. Those rich media...
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SpamCop, the IronPort company that blacklists reported spammers, was barred by a federal court from sending complaints to Internet companies about mass emailer OptInRealBig.com. The Northern District of California court ordered a temporary restraining order and may extend it, pending...
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