In a survey of 9,200 Internet users, one in five reported having visited a social network site, such as Friendster. Of those, about half reported registering and joining. Many of those polled may have visited and joined out of politeness,...
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A study from the Association of National Advertisers showed that commission-based compensation is just about eradicated from the industry, with only about one in ten big advertisers paying their ad agency in this fashion (probably because it's cheaper that way)....
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Suing Google is becoming its own form of marketing. After companies like "Luis Vuitton," France's "Flight Market," insurer AXA and American Blind & Wallpaper Factory all got lots of free publicity suing Google over the use of their trademarks as...
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Paul Demery wrote an exhaustive review of the Amazon.com business, showing where the growth is coming and the high hurdles facing the company, including a vastly more diverse product base, market geography and an increasingly large and balkanized series of...
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In a study conducted for the Newspaper Association of America by NielsenNetRatings, online newspaper readers were found to be 36 percent more likely to donate money to a political campaign. They were more involved politically across the board; 39 percent...
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MediaWeek UK examined the trend, started by the invasion of the multi-bid procurement method of placing ad accounts, of agencies moving to cheaper accommodations. It's not talking about the distance between Fleet Street and Paddington, either; the publication examined the...
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Old newspaper hand Dave Morgan wrote a warning to the industry, cautioning against decisions that would have the major newspaper groups opt to squeeze subscriber fees out of burgeoning websites, rather than let them grow as an advertising medium. This...
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The U.S. Patent and Trademark Office (PTO) dealt a major setback to one of the gotcha patents that threatened the e-commerce world with licensing demands. The PTO found that one of the patents - dealing with online payment systems -...
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8,600 Internet cafes shuttered their doors in the past two months, forced to close by local licensing commissions. The Chinese government warned that the Internet could harm the "mental health of teenagers" and spread "unhealthy online information." With a nod...
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