AOL, still suffering from expectations borne of sucker deals made in the Internet boom and generous self-dealing between Time Warner properties, reported ad revenues for the first quarter that were about five percent less than last year's. Subscriber losses, still...
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aQuantive reported its revenues increased 50 percent in the first quarter, with earnings up at a higher rate. The company took in almost $23 million and predicted full year revenues of about $100 million. The recently-announced DrivePM service, which purchases...
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Y-Que, a humorous t-Shirt maker, said on its site that Google repeatedly refused to let it advertise via AdWords, pointing to "unacceptable content." Y-Que makes t-Shirts like the one "Dumb and Dumber," with pictures of U.S. President George Bush and...
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Workers have become addicted to using broadband web connections at work for personal purposes. Fully half of workers surveyed are so addicted, they'd rather give up their morning coffee than their morning surf. About a third of them claim that...
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Hitwise provided MarketingVOX with data showing that About.com's new relaunch of its site appears to be working to increase traffic considerably. Its U.S. marketshare of site traffic increased 43 percent on April 27 relative to the same day a week...
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Steve Rubel wrote up an extremely informative interview with Microsoft employee and blogger Robert Scoble, discussing the sometimes-awkward nexus of PR executives and bloggers. Also touched are journalism ethics, "freaked out" PR flacks, and the types of messages that work...
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40 years ago, women started moving en masse into the work force, and less than ten years ago, they started spending the greater portion of that workday in front of a computer. A new Yahoo and MediaVest study shows that...
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Late to the game and addressing a diminishing ad format, the Internet Advertising Bureau (IAB) announced proposed guidelines for the use of pop-up advertising. The guidelines define this ad unit as "any advertising experience that utilizes a web-browser initiated additional...
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The Internet provides a safe haven for sleazy political spending, worming around the McCain-Feingold legislation in three key areas. Parties can spend "soft money" online. They can run video ads online when "issue ads" might be illegal on television. And,...
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The internal Google advocates for the "cutesy" method of going public apparently won out. Rumors published here last week indicated that Google founders were insisting that the public offering be done with a new type of auction method and that...
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