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April 20th, 2004
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IPO to Value Blue Nile at $320 MillionBlue Nile, the e-tailer of gems and jewelry, announced its expected public offering will be priced within a...MDC Buys 'Ninedots'The omnivorious Toronto-based ad agency holding company MDC bought Henderson Bas, a 40-person agency better known under its...Teens: Newspaper Readers DorkyIt was no surprise that a recent study on teens' use of newspapers found that the young people...DoubleClick's Agency Distribution Strategy WorkingDoubleClick's strategy of getting agencies to act as distribution partners, recommending their tools to the agencies' client rosters,...FTC Hearing Moves Past Spyware, Pits Privacy vs. Data, TargetingA Federal Trade Commission hearing on spyware allowed various players to air their concerns, but they seemed to...Subservient Chicken Drives TrafficBranding wags may argue whether or not it's the good sort of traffic or not, but the April...Alibris IPO First Froth of New RecoveryIn a sign that perhaps the new market recovery of Internet stocks may be following the original path...Gmail Attacked in E.U.-Influenced CountriesThis time privacy advocates got specific, lodging multiple privacy complaints against Google's new Gmail service in the E.U.'s...EFF to Attack Silly PatentsLibertarian group Electronic Frontier Foundation (EFF) announced it would try to break ten silly patents in an attempt...Agency Revs Falling Further Behind Media GrowthAd Age reports that agency income in 2003 increased a paltry 3.4 percent to about $10.6 billion. The...RSS Ads Appear, Get KudosBlogger Dana Van points praisingly to ad implimentations done in Really Simple Syndication (RSS) format. Showing screenshots of... |