iMedia interviewed Doug Stevenson, CEO of Vibrant Media - the producer of the sort-of-controversial IntelliTXT ad system - to ferret out the company's perspective on claims that its technology may blur the line between ads and editorial. The system makes...
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Consumer groups complained to the Federal Communications Commission (FCC) that the recording industry's efforts to force specific anti-piracy technologies on the nascent satellite audio broadcast business would prove stifling. While not publicly acknowledged by the recording industry for the FCC,...
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Tessa Wegert completed her review of various rich media technologies, covering in her final installment CheckM8, Klipmart and DoubleClick, along with briefer mentions of some less well known technologies. ClickZ reports....
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Yahoo shares jumped 10 percent late Wednesday following better than expected Q1 financials. Earnings grew from $47 million in Q1 2003 to $101 million in Q1 2004. Revenue, excluding revenues shared by distribution partners, doubled to $550 million leading Yahoo...
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Today Nielsen will announce Nielsen Video Games, a service that will measure exposure to ads in video games. The ratings company will also release preliminary findings from its Total Viewing Sources report on usage of the television to play video...
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Following in the footsteps of The Donald, AOL will launch an online reality series called "The Startup," which will follow four small business for a year. The series will be featured on AOL's small business service but available to all...
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FindWhat will sell its yellow pages advertising on a per-call basis, hoping to attract many of the nation's 23 million small businesses, many of which have not yet put up a website. Partnering with Ingenio for a third quarter launch,...
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RSS, or Really Simple Syndication, is a bit of technology used to deliver content from many sources to one desktop or web-based application. It allows readers to scan and read topics of their choosing - provided publishers use the alternative...
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Gendarmes raided the Amazon.com French subsidiary, searching an Orleans warehouse for illegal DVDs. Agence France Press quoted an anonymous source as saying the search was for DVDs that failed to "conform to the laws," which could mean a wide variety...
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Zach Rogers wrote an intelligent, comprehensive review of an increasingly common "good" problem that some publishers now face: selling out their media. Having spent so many years in recovery mode, many publishers don't have the institutional experience needed to move...
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Everyone knows that getting messages delivered - whether they be newsletters, commercial messages or even personal emails - is getting harder and harder, with many spam filters showing more exuberance than intelligence. Al DiGuido offers a guide to the...
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Tell-a-friend links are becoming more and more popular, as sites take advantage of off-the-shelf programs they can easily implement and marketers come to understand the additional persuasive power inherent in a word-of-mouth recommendation. Companies are also beginning to explore social...
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AOL announced it will subject non-AOL member Internet users to bits of Time Warner video content, something it had previously said it would keep within the gated community of the AOL online service. The hope is that providing television content...
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