A new parody site, RespectBootlegger.org, is fighting against the Motion Picture Association of America's (MPAA's) site, RespectCopyrights.org. The parody tells parents how to educate their kids downloading bootleg films and pokes fun at MPAA's attempt to show blue collar set...
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Major League Baseball (MLB) pointed its bat to the bleachers, taunting media partners with its intent to knock rebroadcasting right rates clear out of the stadium. RealNetworks, its existing partner, already dropped out, blanching at the costs. While most television...
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A court let eBay continue to ignore annoying user requests to remove contentious items of customer feedback stored in user profiles. The ruling may help eBay maintain a more truthful and rational ecosystem of mutual customer ratings, the figures that...
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The Mozilla Foundation, the scattered open source browser development effort, changed the name of its flagship browser yet again. The first change to "Phoenix" (from "Mozilla") was short-lived when it proved to have been already trademarked. Up until this week...
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iMedia scored an interview with Reebok's VP of global marketing, the man responsible for memorable web promotions such as "Terry Tate, office linebacker." Micky Pant explains how Reebok chose the Internet as the medium it could use to exploit brilliant...
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FindWhat.com planned on purchasing Espotting, a British search firm, but balked when it became unsure about the validity of Espotting's accounting. Indeed, an audit found that instead of making money, the firm was bleeding about a million dollars a month....
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The Mobile Entertainment Forum announced it will launch the first official ringtone chart, which will be compiled by KPMG. Mobile music is becoming more and more prevalent, and the ringtone chart is surely a strong sign of an industry gaining...
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AOL, long the subject of email marketer tirades for perniciously dumping permission emails to its users, will now test waters with marketers to see if they'd be willing to pay for a report indicating why their emails are getting deep-sixed....
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MarketingProfs introduced a premium content level today, offering seminars, additional newsletter content and access to a questions-and-answers community. The highly popular marketing trade rag has been experimenting recently with different types of content offerings, serving both academic and professional audiences....
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Of the 12 hours per week the average user spends on the Internet, about half of that is stolen directly from television watching, according to a study soon to be released by UCLA. For the first time since measurement began,...
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There seems to be a lack of hotness quotient on the U.K lad magazine websites. That has to be the explanation for IPC, Emap and Dennis, publishers of Loaded, FHM and Maxim respectively all planning site revamps at the same...
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No, the Pointcast brand isn't making a return (yet), but many other companies are moving into the desktop advertising space formerly referred to as push advertising. Google launched its Deskbar that allows users to search directly from the Windows taskbar....
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