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January 5th, 2004
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Non-Browser Apps More PopularThree out of four web users also use non-browser applications to navigate the Internet. These may include streaming...PR Advice to Cow Industry is MadUSA Today reports that communication experts have lots of advice for big restaurant chains and beef industry groups...AOL Blocked 500 Billion Spam Messages in 2003AOL reports that it blocked more than half a trillion spam messages in 2003. That's about 15,000 messages...Direct Marketers Look to Impending ChangesDM News compiled a list of laws, regulations and policies coming into effect in the new year that...Future of Paid Inclusion Less Gloomy than AppearancesWhile paid inclusion revenues at Looksmart will drop significantly - now that Microsoft is taking its ball of...Viral Marketing Firm SoulKool Promotes Türi VodkaIf ever marketing were important to a particular product, vodka would certainly qualify. Basically vodka has no taste...Appeals Court Gives Naked Barbies Thumbs UpProving once again that the Internet makes bad publicity much worse, Mattel's latest legal tangle over Barbie dolls...The Future of Shopping OnlineThe stats from shopping.com and other shopping comparison engines should come as no surprise. These shopping comparison engines...Agency Egos Get in the Way of Good SEMClickZ's Shari Thurow points out that ad agencies - frequently the online marketing partner for many advertisers -...Google Pressured to Allow Separate AdSense BidsSearch marketers, like columnist Nate Elliott, are finding that Google's contextual AdSense system both radically increases inventory, but...Can-Spam to Challenge Email MarketingBen Isaacson reviewed the effects the Can-Spam Act and a potential do-not-email registry will have on marketers as...PETA Web Campaign Spreads Spongy Brain FearPeople for the Ethical Treatment of Animals (PETA) claims that any animal with a brain can get mad...Google Chooses an Investment BankInvestment bankers that didn't make the grade can watch while Goldman Sachs Group and Morgan Stanley take Google... |