A German study presents the top 125 brands for the German speaking Internet. The winner is Siemens, followed by Douglas Perfumeries and Nokia. Martina Zavagno reports....
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Not content to relax prior to the IPO, Google is on Amazon's heels with a mission to catalog even more great content: books. All the online content in the world seems not enough for Google's ravenous appetite for information to...
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The British minister of parliament who chairs the Britain's All Party Internet Group - showing that he should know better - came up with a stunningly dumb idea for stopping spam. He suggests we should all change our email...
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Online ad firm ValueClick, the recent acquirer of Commission Junction reported a good financial quarter, but more interestingly indicated that it wasn't through buying up undervalued companies in the affiliate marketing vendor sector. Said ValueClick's CEO, "There will be more...
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Underscore Marketing's Jim Meskauskas wrote a review of the state of telecommunications advertising relative to online media. Some interesting trends include the increased priority of local and direct media. iMedia reports....
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Google's acquisition of context text advertiser Sprinks sparked all sorts of divergent speculation as to what the search giant intends to do with its new technology - or if it, instead, merely hopes to quash a potential competing technology model....
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With this acquisition ruckus going on and Google's impending IPO, the press has been looking at search company valuations more closely. SearchEngineWatch and others try to divine the algorithm that will peg Wall Street's price on the various firms. At...
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Following a similar Knowledge Networks/SRI study, a Kaiser Foundation study, "Zero to Six: Electronic Media in the Lives of Infants, Toddlers and Preschoolers," released yesterday indicates one quarter of kids under two have TVs in their rooms and two thirds...
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Danny Sullivan published the second part of his three-part series on options for localized search advertising. This edition goes into some detail on Google options and some services that pioneered the geographic targeting practice. ClickZ reports....
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In a very unusual move, the World Wide Web Consortium (W3C), a standards body, publicly backed Microsoft defending itself (and, by proxy, any rich media company on the web) against a patent case that is on appeal. In a spirited...
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The Wall Street Journal reports that a recent DoubleClick study concluded that pop-up ads have "explode[d] in popularity," although the report actually concludes the opposite, that pop-ups are 33 percent down in the last 12 months. Whoops. Rick Bruner mocks....
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MSN is serious about search, so serious, it split MSN into two divisions, Communications and Information. The information unit will be in charge of search and e-commerce. If MSN wants to leverage its huge operating system and browser advantage, it...
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The second in a series of white papers by Quris, an email services firm, shows that about half of consumers have stopped doing business with a company because of poorly handled email marketing. On the other hand, about six in...
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Left-wing grassroots political organization MoveOn.org has invited web site visitors to submit their own anti-George Bush ads, the winning ad (selected by open online voting and a panel of celebrity judges) will be shown on TV around the time of...
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The built in search feature of the Google Toolbar is the core reason most download the handy browser add-on. However, the pop-up blocker may be the most loved feature among many users. Of course, those of us in the search...
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