NYT Cries for Telemarketers

The New York Times has a piece this morning that is alternately sympathetic and wry about the travails...

PayPal Invades Merchant Space

PayPal finally opened its services up to merchant accounts, expanding the payment service from mostly person-to-person transactions to...

AT&T Concedes mLife Stinks

Ad Age says that AT&T is scaling back its "mLife" campaign in favor of its new "Reach Out...

Organic's Anchor Account at Risk

Once accounting for about a quarter of Organic Online's revenues, DaimlerChrysler is wobbling on the fence, ready to...

Contextual Ads Contemplated

Fredrick Marckini published his second of the two-part contextual ad listings series in ClickZ. The second part focuses...

Study: Auto TV Ads 'Wasting Money'

Only two thirds as many car buyers (17 percent) said that they were influenced by TV ads relative...

Spam Your Friends to Win a Flight

KLM has launched a new online competition in which it asks participants to invite 25 friends to join....

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Viagra Looks for a Viral Idea

Pfizer is looking for a viral marketing idea to promote its Viagra brand. It presents an interesting challenge...

FTC Concerned about Inclusion Confusion

CNET's Stefanie Olsen reports that the FTC is concerned about paid inclusion. This concern goes above and...