A new service launched in the U.K. allows parents to keep track of their children. But the lack of precision in providing locations raises questions about Childlocate possible success. Martina Zavagno reports on a press release....
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House of the Dead and the new remake of the Texas Chainsaw Massacre will launch for the Halloween season to the sound of non-traditional media buzz. Successful marketers in the teen segment are shying away from relatively expensive and increasingly...
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Revolution Magazine raises questions about showing online video ads that have been censored on TV. The issue is intriguing. Maybe there's a disclosure or warning structure that could please everybody. Martina Zavagno comments....
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You may have noticed something strange lately at Google. Some searches that should display thousands of results only show a handful, even though Google itself says there are thousands of matches. This "bug," highlighted by The Register, causes Google to...
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A Princeton PHD student's "detailed instructions" for holding down the Shift Key to override SunnComm's new Anti-Piracy software for music CDs have earned him a lawsuit. Eric Picard Comments....
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A new forecast by IDC Mobile Devices predicts that the worldwide shipping of camera phones will rise to 278 million by 2007, up from 19 million in 2002. Cellular News reports. Robert Loch comments. ...
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Rick Bruner writes on his Executive Summary weblog a very well thought out piece on why micropayments makes sense on the web. Steve Hall posts....
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Jim Meskauskas writes a thoughtful piece on MediaPost countering the irrational fear among the ad community of TiVo-like technology's ability to skip ads. Steve Hall comments....
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Following a three month review period, DaimlerChrysler is nearing a decision to select an agency to handle its web development and digital marketing needs. AdWeek reports. Steve Hall posts....
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The Direct Marketing Association's neutered interactive group, the Association for Interactive Marketing, finally released its email guidelines, stripped of meaningful spam policies. The controversial document originally dared to define spam as unsolicited email, but the parent organization, rife with "opt-in"...
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Having passed an anti-spam law two months ago, Missouri broke the precedent set by other states by actually bringing charges against two Florida (of course) spammers. This case may provide the first test of inter-state spam law enforcement, as the...
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Many once thought the pop-up ad and the IM message were the pinnacle of annoying Internet intrusions, even edging out audio and video ads that suddenly started blaring while reading the news. But the innovative souls at AOL have managed...
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Brian Morrissey, of Internet.com's Internet Advertising Report, is moving next week to DM News to take over the position being vacated by long-time DM News Internet reporter Ken Magill. Magill is reportedly leaving to take a position at The NY...
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Masha Geller, the editor of online media for MediaPost for four years, announced her departure from that company today, just over a month since MediaPost hired Joe Mandese and Steve Yahn, two veteran media industry journalists, to come in to...
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ValueClick announced its acquisition of Commission Junction, a leading affiliate program network. ValueClick paid $58 million for the privately held and reportedly profitable Commission Junction in a combination of cash, ValueClick common stock and options to purchase ValueClick common stock....
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