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Coremetrics Announces Summer Release of Web Analytics Tool

Coremetrics Tuesday announced the summer release of Coremetrics 2005, a platform for analyzing online business performance that measures online customer behavior, models site traffic, and offers integrated best-practice metrics. The solution provides issuance of first-party cookies through a hosted domain and allows clients to upgrade from existing third-party tracking without loss of historical customer profiles. To model site traffic, Coremetrics' TruePath, an integrated visualization tool, provides analysis of customer web-browsing patterns and scenarios within a browser. Using Coremetrics' Conversion Dashboards, clients can evaluate site performance against internal benchmarks as well as industry benchmark data contained in the LIVEmark Index, which provides comparison data for site-wide performance indicators.

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