Adrants: Agency Launches Stock Copy Website
Blue Ant, a Chicago ad agency put up a promotional spoof site that pretends to be a "stock copy" site, suggesting the silliness of the notion that marketers can shop around for ad concepts. Keying off of ubiquitous online stock photo catalogs, the "adHacks" site offers strangely familiar gems like drug ad copy "Now my husband and I can do all the things we want, no matter what time of the month or phase of the moon, whether we're relaxing at home or touring a Norwegian fjord. With Placebocor, we've got a new perspective on love - and life! Ask your doctor if Placebocor… is right for you."