The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

Codemasters to Feature Latest Games on GameTap


Recently released 'Dirt,' now
available on GameTap

Codemasters has extended its partnership with GameTap, the subscription-based game download service owned by Turner, to make its games available the same day as conventional retail.

In the exclusive multi-year deal, Codemasters gets the rights to feature new and upcoming games in GameTap's digital storefront in subscriber as well as ad-supported areas, according to Next Gen.

GameTap was originally known for retro games, but has since become ad-supported. A foray into newer games may be a suitable step to expanding its business.

Search

Related Topics

Advertisement
Related stories:

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research