The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement
Advertisement
MARKETING JOBS

Citrix Aims to Speed Up E-Commerce with NetScaler Purchase

Access infrastructure vendor Citrix Systems Friday announced that it will be acquiring NetScaler for $300 million in cash and stock, writes Internet News. Citrix considers poor response time as an issue that plagues e-commerce and service delivery over the internet and plans to work out the problem with a NetScaler-enabled Citrix Access Platform. NetScaler develops application networking acceleration products used by the likes of Google, Amazon, E*Trade and EarthLink. NetScaler claims that each day up to 75 percent of internet users go through a NetScaler system.

Search

Related Topics

Advertisement

Subscribe to MarketingVOX|News

Latest interactive marketing news Latest media planning news & facts Latest marketing data & research