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'CFO' Integrated Campaign to Launch

CFO magazine will launch its first integrated advertising campaign next week, according to BtoB Online. Aimed at marketers, the campaign will appear in Advertising Age, BtoB, Media Post and other marketing-oriented media. Owned by the Economist Group, CFO has a circulation of nearly half million. A headline in the campaign reads, "Some readers influence important decisions. Ours make them."

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