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Privacy

Articles and advice about online privacy, user trust, personally identifiable information management and related issues, including legislation, best practices, consumer opinion and more.

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Top News: Google's cloud storage service | GigaOm buys PaidContent | Groupon's earnings

Cloud Services: Google near launch of cloud storage service. Social Media: Google Social is exploding online. Skimlinks is the   [...]

Top News: HuffPo to launch streaming network | Facebook ads | EU targets Google privacy policy

Facebook IPO: Advertisers' free ride may end on Facebook. Facebook’s ad business is a $3 billion mystery. Analysis: A sobering   [...]

Closing Bell: Facebook files its IPO | Google buys ads to defend privacy | Kinect for Windows apps

Finance: Facebook files for IPO. Facebook cites Google+, media coverage among potential risks. Privacy: Google   [...]

Top News: Facebook's lead in display ads | Apple's new retail chief | Email fights back against spam

Online Ad Market: Facebook builds lead in display ads as its IPO approaches. Retail/Ecommerce: Tim Cook taps John Browett, CEO of Dixons, to head his retail empire. Mobile Computing: Demand for iPhones in China c  [...]

Top News: Super Bowl social media buzz | BlackBerry suffering in Europe | Kindle Fire sales strong

Social Media: Super Bowl advertisers seek buzz on social media. Mobile Computing: BlackBerry under siege in Europe. Kindle Fire sales   [...]

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Top News: Buying online reviews | Twitter's censorship | Apple No.1 smartphone

Mobile Marketing: Advertisers will spend $2.61 billion on mobile this year. Ecommerce: For $2 a star, an online retailer gets 5-star product reviews. Social Media:   [...]

Top News: Consumers angry about privacy | Google+ spreads | Celebrity-backed shopping

Privacy: Consumers in the middle of Google-Facebook battle. Search: Google+ spreads to AdSense, will it spread to the whole web? AdWords finally   [...]

Closing Bell: Privacy | iPhone to be delivered this summer | Public alerts on Google maps

Privacy: Should Google’s new privacy policy concern you? O2 accidentally exposes customers' phone numbers. Mobile Computing: Foxconn employee tells us that the next iPhone is ready for production,   [...]

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Google Combines 70 Privacy Policies into One. User Data Sharing Is Part of the Mix

Google is integrating some 70 separate privacy policies it has for its various products into one policy, the company announced in this blog post. Effective March 1, it will roll out a new main privacy policy that covers the majority of its products and explains what information its collects, and how that information is used, in a—as Google explains--much more readable way.   [...]

Top News: Apple results | EU privacy laws have steep fines | Facebook trading

Business News: Stellar Apple results point to a good year ahead. Legal/Regulatory: EU commissioner unleashes draft data protection bill. Companies face   [...]

DAA Launches 'Your AdChoices' Campaign

Hoping to convince consumers—as well as Congress--about the benefits of targeted advertising, the Digital Advertising Alliance (DAA), a coalition of media and marketing trade associations, has launched the 'Your AdChoices' public education campaign. The campaign is also educating consumers on how to take greater control of their privacy. Created pro bono by the Salt Lake City office of MRM, a McCann Worldgroup company, the 'Your AdCh  [...]

Top News: Google privacy ad blitz | Apple textbook tools | Look who's crowdsourcing

Privacy: Google tackles online privacy in unusual ad blitz. Signs of What's to Come: Apple to announce tools, platform to 'digitally destroy' textbook publishing. Big firms   [...]

Top News: Google mobile ad revenues | Why CES matters | $100B social video market

CES: Why CES still matters. Online Ad Market: Digiday: Marketers will spend some 60% of their online budgets on brand ads. Gunning for the $100B social video space.   [...]

Top News: Facebook explains adverts | Top trends in 2011 | Privacy changes

Social Media: Facebook explains adverts in bid to pacify users. Facebook reveals top games of 2011. Privacy: 45 privacy changes Facebook will make to   [...]

Top News: Chrome overtakes Firefox | Safe Internet for kids | Preventing dormant email lists

Browser Stats: StatCounter: Chrome grabs 25.7% of global market, overtaking Firefox. Security: Apple, Google & Facebook join coalition to create safe Internet for kids in Europe.  [...]

Facebook, FTC Privacy Agreement Still Hazy In Some Areas

Facebook and the Federal Trade Commission have agreed to settle charges that Facebook has reneged on promises it made to users regarding their privacy. Chief among the promises Facebook has made to the government is a submission to periodic independent privacy audits for the next 20 years. It has also agreed to a $16,000 per user, per violation fine should it cross any boundaries. Opt In or Not?  [...]

Top News: YouTube analytics | Google site redesign | Most shared articles on Facebook

Measurement & Analytics: YouTube unveils analytics platform. Mobile Computing: Windows Phone outperforms Android and iOS in mobile advertising, Smaato reports. Consumers'   [...]

Malls Take a Step Back from Cell Phone Tracking

Two malls in California and Virginia had planned to use this holiday season to track visitors via the cell phone devices. The tech vendor for the project, a UK-based company called Path Intelligence, has deployed this technology in retail centers in Australia and the UK without much backlash, according to its CEO Sharon Biggar (  [...]

Closing Bell: W3C privacy draft | Google Music sneak peak | Disney acquires mommy blog platform

Privacy: W3C announces first draft of standard for online privacy. Mobile Computing: iOS number 1 on developer interest list while iPhone 4 best selling mobile phone in Q3 2011. Customer Support:   [...]

Closing Bell: Google's music service | Call of Duty sales | Fire Beats Nook

Cloud Services: Google said to be launching music service next week. Gaming: Activision salutes 'Call of Duty' sales. Privacy: The privacy gods must be crazy, as Facebook may   [...]

Top News: Facebook blinks on privacy | Google frowns on too many ads | Amazon buys Yap

Privacy: Facebook retreats on privacy. Search: Google may penalize your site for having too many ads. Online Ad Market: Facebook's   [...]

Closing Bell: Facebook, FTC near privacy deal | Google acquires Katango | iOS

Privacy: Facebook, FTC near privacy settlement. Business Strategies: Google acquires Katango. Google’s chief   [...]

Top News: Groupon dials back ad spending | Yahoo's new products | Facebook tracking

Ecommerce: As Groupon dials back ad spending, growth slows as well. Yahoo moves ahead with new products. Social Media: Google+ is not a social network, but it’s not a   [...]

'Why These Ads?' How About 'Why These Download Times?'

Google has introduced a new feature called "Why These Ads" that is meant to explain why a user was targeted with a particular ad, and to give him or her a way to block such ads from future search results. It is part of the company’s push to increase transparency in the use of online behavioral advertising. 'Why These Ads' also allow users to to opt out of specific advertisers or from personalized ads. Missing Information The new format has been criticiz  [...]

Top News: Google indexes Facebook comments | Mobile ads for non-mobile sites | AdParlor acquired

Search: Google begins indexing Facebook comments. Mobile Marketing: Mobile Theory launches mobile ads for non-mobile sites. Online Ad Market: Adknowledge   [...]