Pearls of wisdom
Articles and advice containing particularly valuable insights about Internet marketing and media.
Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
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Top News: HuffPo to launch streaming network | Facebook ads | EU targets Google privacy policy
Facebook IPO:
Advertisers' free ride may end on Facebook.
Facebook’s ad business is a $3 billion mystery.
Analysis: A sobering [...]
Posted: Friday, February 3rd 2012
Top News: Buying online reviews | Twitter's censorship | Apple No.1 smartphone
Mobile Marketing:
Advertisers will spend $2.61 billion on mobile this year.
Ecommerce:
For $2 a star, an online retailer gets 5-star product reviews.
Social Media:
[...]
Posted: Friday, January 27th 2012
Top News: RIM's PlayBook | WiFi ad network | SOPA hearings
Mobile Computing:
The PlayBook is killing RIM.
5 moves Microsoft must make in 2012.
Amazon selling a million Kindles per week.
Mobile Marketing:
[...]
Posted: Friday, December 16th 2011
Top News: Timeline goes live | Glam Media eyes IPO | The anti-Groupon
Social Media:
Facebook Timeline goes live worldwide.
Finance:
Glam Media plans to file for an initial public offering.
Groupon co-founders [...]
Posted: Thursday, December 15th 2011
Top News: Apple loses mobile ad market share | Kindle feels heat | Verizon eyes Netflix
Mobile Marketing:
Apple loses mobile-ad market share to Google, Millennial Media.
Mobile Computing:
Kindle Fire feels the heat.
Microsoft [...]
Posted: Tuesday, December 13th 2011
Still the Question is Debated: Are Social Media Campaigns Worthwhile?
Yahoo has published a blog post touting the success of several social media campaigns it has helped orchestrate.In  one launched in October, Yahoo teamed with the William J. Clinton Foundation and Control Room to promote "A Decade of Difference," a concert featuring Lady Gaga, Bono and The Edge, to celebrate the 10-year anniversary of former President Clinton’s charitable foundati [...]
Posted: Wednesday, December 7th 2011
The Cyber Sales Lessons of Thanksgiving 2011
By all accounts, online sales on Thanksgiving and Black Friday were a success – with similar activity expected for Cyber Monday. Total visits to the top 500 retail sites increased 9% on Thanksgiving Day, according to Experian Hitwise. On Black Friday, total visits to the top 500 retail sites increased 2%, compared to 2010.
comScore has [...]
Posted: Monday, November 28th 2011
Top News: Black Friday/Cyber Monday | Google+ community guides | Droid 4?
Black Friday/ Cyber Monday:
Cyber Monday wired to hit record sales.
Black Friday online sales growth lags last year.
Mobile sales [...]
Posted: Monday, November 28th 2011
Top News: Google product search | Android update | Zinio raises $20M
Ecommerce:
Google updates product search.
Mobile Computing:
16 mobile apps for surviving holiday 'fun'.
Windows smartphones a joy to [...]
Posted: Friday, November 25th 2011
Top News: Apple expands subscription to games | Another 5-inch Android tablet | How to seed branded videos
Gaming:
Apple expands subscription service to games.
Mobile Computing:
Lenovo also working on a 5-inch Android tablet.
Microsoft to [...]
Posted: Wednesday, November 23rd 2011
A Last-Minute Holiday Survival Checklist for Companies
eMarketer estimates US retail ecommerce holiday sales will rise 16.8% this year compared to last, reaching $46.7 billion. That is a growth rate nearly five times as fast as the overall retail industry--and a wave of spending that no brand can afford to miss.
Yet missed or fumbled online sales opportunities will happen--not because of consumer frugality, although certainly that will be a factor. No, brands will lose ou [...]
Posted: Monday, November 21st 2011
Top News: Google online music | Google TV 2.0 | Brightroll lands $30M
Online Music:
Google to unveil online music store Wednesday.
Mobile Computing:
Nokia will make a Windows 8 tablet.
Convergence:
Sony [...]
Posted: Wednesday, November 16th 2011
The Brandjacking Starts on Google+ Pages
Google+ Pages has had its first official brandjacking: someone has set up a fake page for Bank of America, poking fun of the bank’s processes with mocking posts and images. (via Talking Points Memo). The page appears to have been live for a week, Talking Points say, which prompts concerns about Google’s [...]
Posted: Tuesday, November 15th 2011
Top News: Google+ enterprise social collaboration | Firms seek ecommerce execs | Online ad future
Online Ad Market:
Felix Salmon's take on the future of online advertising.
AOL/Microsoft/Yahoo ad deal: 'The devil is in the details'.
Ecommerce:
Ecommerce executives a hot [...]
Posted: Tuesday, November 15th 2011
How to Optimize Your Mobile Site in Time for the Holidays
The 2011 holiday season is shaping up to be the year of m-commerce. For retailers that don’t already have a website optimized for mobile, all is not lost – there are ways to get a site ready in time for the holiday onslaught.
These are tips that are applicable to any company – not just merchants expecting to make a sale via the web. Increasingly, web traffic is shifting to the mobile arena and customers expect to be able to access a site via their devices as easily as t [...]
Posted: Monday, November 14th 2011
Top News: Cellphone users get limit warning | Amazon pushes authors to go publisher-free | iPhone 4S sales tops 4M
Publishers:
Amazon signs up authors, writing publishers out of deal.
Mobile Computing:
Cellphone users will be warned before hitting plan limits.
Google's Honeycomb offensive [...]
Posted: Monday, October 17th 2011
Top News: AOL and Yahoo? | eBay as sales enabler | Movie-streaming on Apple
Business Strategies:
AOL CEO pitches investors on Yahoo deal: sources.
Google is said not to be planning to acquire Akamai Technologies.
With X.commerce, eBay [...]
Posted: Thursday, October 13th 2011
Top News: Netflix kills Qwikster | Facebook war against clicks | iPhone 4S sells out
Social Media:
Facebook wants a bigger role in media we consume.
Can Facebook persuade advertisers to forget about clicks?
Mobile Computing:
iPhone 4S pre-orders [...]
Posted: Monday, October 10th 2011
Top News: Mobile ad opportunities | Steve Jobs dies at 56 | Microsoft may bid for Yahoo
Online Ad Market:
Opportunity knocking in mobile ads sector.
Business Strategies:
Why Microsoft should bid for Yahoo.
Microsoft backpeddles, [...]
Posted: Thursday, October 6th 2011
Top News: Google's web-based circulars | AOL's original web video | iPhone 5
Online Ad Market:
Google works with Best Buy and Macy's to create web-based circulars.
AOL drops big bucks on original web video.
Mobile Computing:
2012: A 107 million [...]
Posted: Tuesday, October 4th 2011
Top News: iPhone 4| HuffPo's 1B monthly page views | Chrome browser could reach 20%
Mobile Computing:
New iPhone risks same old same old.
Gizmodo Exclusive: Looks like there will be a cheaper iPhone 4, made in Brazil.
iOS's Internet market share hits a record 54.65%. [...]
Posted: Monday, October 3rd 2011
Top News: Nokia targets low-end phones | Google to acquire Katango | Twitter ad sales
Mobile Computing:
Nokia aims software at low-end phones.
"Mango" arrives with a Wi-Fi tethering surprise.
Legal/Regulatory:
DOJ to take [...]
Posted: Thursday, September 29th 2011
Top News: Kindle Fire | Advertise.com plans expansion | SEO checklist
Mobile Computing:
Amazon to unveil Kindle Fire tablet Wednesday.
Windows Phone Web Marketplace starts to go live around the world.
Square COO: There’s no [...]
Posted: Tuesday, September 27th 2011
Top News: Update to online child privacy | Apple, Starbucks expands iTunes | MeLLmo raises $30M
Legal/Regulatory:
FTC eyes updates to online child privacy rules.
EU probing if Google dominates Internet search.
MPs grill [...]
Posted: Friday, September 16th 2011
Top News: Big decisions at Groupon, Yahoo | .XXX begins | Twitter and Bing
Business Strategies:
Yahoo! dumps CEO; Groupon delays IPO.
Amazon’s future is so much bigger than a tablet.
Mobile Computing:
Droid Bionic finally [...]
Posted: Wednesday, September 7th 2011