Legal, government & regulation
Articles about legal and regulatory issues related to online marketing and advertising.
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Facebook Self Service | Lamborghini Shops PR | iOS/Publishing Non-Fit? | Oracle Goes Social | Yahoo's Axis
Ad Technology:
Sense Networks Releases New Predictive Mobile Ad Targeting Services
Facebook Premium Ads Get Self-Service AvailabilityÂ
Facebook 'plotting ad-tracking system' [...]
Posted: Thursday, May 24th 2012
AOL Patch Wobbles | Brands' Social Currency | Campaign Seeks Torturers | Regulators Target Facebook | Groupon Payout Lawsuit
Agency News:
JWT Appoints a Pair of Chief Creative Officers in New York
Business Strategies:
For AOL, a Costly Gamble On Local News Draws Trouble
Taco Bell, BK and Others [...]
Posted: Wednesday, May 23rd 2012
Mullen's "Talent Hub" | NHL Digital Power | POM Deceived | Google Buys Streamer | Facebook Buys Gifter
Agency News:
Mullen Opening West Coast 'Talent Hub'
Business Strategies:
The NHL's Digital Power Play
Campaigns of Note:
Coca-Cola exec claims [...]
Posted: Tuesday, May 22nd 2012
Top News: Nestle Reassigns | Sam's Club Content | GM Drops Super Bowl | China Regulates Android | Yahoo Divests | Facebook Sputters
Agency News:
Nestle Reassigns Coffee-Mate, Looks at New Agency for Nesquik
Mediabrands Spinoff Network Will Be Called BPN
Business Strategies:
Sam's Club's Content Marketing [...]
Posted: Monday, May 21st 2012
Top News: FTC Privacy Scrutiny | Skechers Settles With FTC | Front-Lit Kindle | Facebook: Madison Ave. Skeptical | Pinterest's $100MM Funding
Ad Technology:
Microsoft Reminder: Upgrade to Adintelligence v.8 Before the End of May
Best Practices:
Response: Will We Really Grow Display By Incentivizing Low Bidd [...]
Posted: Thursday, May 17th 2012
Top News: GM Quits Facebook | Agencies After Accenture, Deloitte | Ebook Suit Forward | Mobile Shoppers Like Text
[...]
Posted: Wednesday, May 16th 2012
Top News: E-Tail Spending Skyrockets | Google Defense | "Do Not Track" Looms | AOL Keeping Publications
Ad Technology:
Exponential Interactive Launches Appsnack, Global Mobile Advertising Solution For Brand Advertisers
Business Strategies:
Creating True Accountability for the Customer Experience
Campaig [...]
Posted: Thursday, May 10th 2012
Top News: Advertise In Pauses | Google Invests in Content | Affluents Spend $224B | Yahoo Headhunter Quits | Agencies Need Digital Officers? | Ongo Paywall Folds | Tumblr Sued on Copyrights
Ad Technology:
Microsoft Find a Pro Directory: Getting Help with Your adCenter Campaigns
Agency News:
Organic Named Digital Agency of [...]
Posted: Wednesday, May 9th 2012
Top News: Clearstream's Video Analytics | Digiday's Content Marketing Launch | FTC vs. Google | Marketers Pressure ICANN | Last-Click Overrated? | Clout Not "Klout" | Pinterest's Waning Interest
Ad Technology:
Clearstream Launches Clearview - Advanced Video Analytics Technology to Audit and Evaluate Online Video Venues
Brands:
Oscar de la Renta reinvents social commerce via [...]
Posted: Friday, April 27th 2012
Top News: Anheuser-Busch Scolds UFC | Digital Future "Blight?" | Commissions for "Likes" | Vevo Original Shows
Ad Technology:
Issuu: A Tool for Marketing, Not Just Magazines
Greystripe® Introduces PC-to-Mobile Ad Targeting with ValueClick Audience Mapping Technolo [...]
Posted: Thursday, April 26th 2012
Top News: DG Buys Peer39 | Porsche's QR Strategy | Google, FB Lobby | FB Revenue Falls | Netflix Vs. Comcast
Business Buzz:
TV Ad-Services Company DG Buys Ad-Tech Startup Peer39 for $15.5 Million
Business Strategies:
How time of day [...]
Posted: Tuesday, April 24th 2012
Top News: ComScore Q1 Earnings | HuffPo Digimag App | NCTA Cybersecurity Rules | Mobile Spectrum Crisis
Ad Technology:
comScore Announces Date for First Quarter 2012 Financial Results
Harvard Professor and Global Authority on Algorithmic Economics Joins Na [...]
Posted: Wednesday, April 18th 2012
Closing Bell: Netflix Chastises Comcast | ScoreBig Mimics Priceline | FCC Fines Google
Streaming Media:
Netflix CEO Calls Out Comcast on Net Neutrality
Business Strategies:
ScoreBig Uses Priceline’s Model to Name Your Own Price for Live Events
Privacy:
[...]
Posted: Monday, April 16th 2012
Email Marketers Relieved at Canadian Anti-Spam Law Outcome
Email marketers worrying about the impact the forthcoming Canadian Anti-Spam legislation are breathing easier as they analyze the legislation and conclude they can live with it.
Stephen Guerra at Silverpop, writes he had concerns about it last Fall when the proposed regulations first came out. Now, though, he says, the Canadian government has significantly improved the leg [...]
Posted: Friday, April 13th 2012
Top News: Google stock split | Apple fires back at feds | SAP mobile
Finance:
Google announces first quarter 2012 results and proposal for new class of stock.
Legal/Regulatory:
Apple fires back at the feds, Amazon.
Apple [...]
Posted: Friday, April 13th 2012
DoJ Investigation Will Lead to Two-tiered e-Book Price Model
The Department of Justice has filed suit against Apple and several book publishers, alleging they have colluded on setting prices for e-books. Legal theorists believe it will be difficult for Justice to make a case against Apple. Even if it fails t [...]
Posted: Thursday, April 12th 2012
Top News: Google+ refresh | Netizine versus app store | DOJ will lose suit against Apple
Social Media:
Google Plus social network tweaked for ease of use.
Google Plus Refresh: Just like Facebook, it’s all about the apps.
Facebook's Instagram buy: The new dot-com [...]
Posted: Thursday, April 12th 2012
From E-Books to E-Commerce to Cloud Computing, States Are Getting More Involved
First it was the online sales tax that states insisted that retailers like Amazon start to collect. Now state attorneys general are getting involved in an issue the Justice Department has just filed suit: whether Apple and publishers have colluded to set e-book prices. Sixteen states, led by Connecticut and Texas, have filed an antitrust lawsuit against Apple and five publishers, following the DoJ’s suit in federal court in Ne [...]
Posted: Wednesday, April 11th 2012
Top News: Publishers shun Amazon | Spotify's web play button | Considering comments
Ecommerce:
Some big-six publishers refuse to sign new contracts with Amazon.
Social Media:
Are photos apps a business?
Spotify [...]
Posted: Wednesday, April 11th 2012
Closing Bell: Maryland law outlaws asking for Facebook password | iPhone 5 | Toshiba 13-inch tablet
Legal/Regulatory:
Maryland passes bills banning employers from seeking online passwords.
Mobile Computing:
The latest chatter on iPhone 5.
T-Mob [...]
Posted: Tuesday, April 10th 2012
Top News: Facebook buys Instagram | Adobe online ad report | Windows strategies
Business Strategies:
Facebook snaps up Instagram app for $1 billion.
How Google is using OpenFlow to lower its network costs.
Online Ad Market:
Adobe online ad report: Search spending up 16%, mobile traffic [...]
Posted: Tuesday, April 10th 2012
Social Media Forces Gather to Kill Another Online Bill
A House cybersecurity bill, the Cyber Intelligence Sharing and Protection Act (CISPA), is the target of the same social media forces that defeated the Stop Online Piracy Act, or SOPA, earlier this year, The Hill newspaper reports. The publication notes that posts comparing CISPA to SOPA have reached Reddit’s front page after receiving thousands of up [...]
Posted: Monday, April 9th 2012
Top News: Mobile search | Apple to defend e-book pricing | SEO tips
Mobile Marketing:
Mobile search ads: What makes them click?
Legal/Regulatory:
Twitter sues 'spamming' websites.
Apple preparing to [...]
Posted: Friday, April 6th 2012
Colorado Judge Deals Setback to State Efforts to Collect Internet Sales Tax
A 2010 Colorado law that requires online retailers such as Amazon to collect state sales taxes has been thrown out by the federal court, the Denver Post reports.
The judge concluded that the law did not treat in-state and out-of-state retailers evenly. The decision has partisan implications as the measure had been opposed by state Republicans.
Internet Sales T [...]
Posted: Wednesday, April 4th 2012
Closing Bell: Apple's $1T valuation | Instagram for Android | Facebook accuses Yahoo
Business Strategies:
Munster: How Apple becomes the first $1 trillion company.
How Groupon accounts for its deals.
Mobile Computing:
[...]
Posted: Tuesday, April 3rd 2012