Domain names
Articles and advice about domain names, domain industry news, ICANN policies, top-level domains (TLDs), domains and branding, and so on.
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
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| » ad buying & planning | 316 | 670 |
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| » consumer packaged goods | 37 | 949 |
| » CRM | 2 | 984 |
| » cross media | 75 | 911 |
| » demographics | 81 | 905 |
| » direct marketing | 10 | 976 |
| » don't believe the hype | 41 | 945 |
| » e-commerce | 152 | 834 |
| » email marketing | 20 | 966 |
| » entertainment | 255 | 731 |
| » Europe | 48 | 938 |
| » events | 6 | 980 |
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| » global | 16 | 970 |
| » healthcare | 16 | 970 |
| » How-to | 6 | 980 |
| » I-PR & business communications | 12 | 974 |
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| » intrusive formats | 34 | 952 |
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| » loyalty & retention | 110 | 876 |
| » major account moves | 53 | 933 |
| » major brands | 457 | 529 |
| » major players news | 346 | 640 |
| » measurement & analytics | 22 | 964 |
| » media convergence | 154 | 832 |
| » minorities | 1 | 985 |
| » mobile marketing | 59 | 927 |
| » multi-channel marketing | 27 | 959 |
| » new and improved | 54 | 932 |
| » nonsense & parodies | 8 | 978 |
| » online ad market | 631 | 355 |
| » pearls of wisdom | 8 | 978 |
| » people | 70 | 916 |
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| » privacy | 38 | 948 |
| » promotions | 22 | 964 |
| » publishing | 211 | 775 |
| » real estate | 4 | 982 |
| » research & stats | 114 | 872 |
| » rich media | 115 | 871 |
| » search engine marketing | 188 | 798 |
| » Segmentation & Markets | 1 | 985 |
| » seniors | 3 | 983 |
| » sex sells | 9 | 977 |
| » signs of doom | 45 | 941 |
| » signs of recovery | 10 | 976 |
| » signs of what's to come | 307 | 679 |
| » small business | 16 | 970 |
| » spam & anti-spam | 21 | 965 |
| » Spanish-speaking | 2 | 984 |
| » syndication & RSS | 102 | 884 |
| » technical innovation | 28 | 958 |
| » telecom | 8 | 978 |
| » text ads | 121 | 865 |
| » tools & software | 66 | 920 |
| » top stories | 24 | 962 |
| » travel | 9 | 977 |
| » user experience | 234 | 752 |
| » Verticals & Sector | 2 | 984 |
| » viral marketing & social media | 116 | 870 |
| » weblog marketing | 75 | 911 |
| » women | 48 | 938 |
| » worst practices | 74 | 912 |
| » Youth | 89 | 897 |
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Top News: Promoted Tweets go from 6 to 600 | IMessage threatens RIM | Facebook facial recognition | Twitter adds link sharing feature
Ad Formats:
Promoted Tweets went from 6 to over 600 advertisers in one year.
Mobile Computing:
Analysts see Apple's IMessage as latest threat to RIM.
[...]
Posted: Wednesday, June 8th 2011
Top News: Facebook ads surge | Amazon eyes sales tax | Apple's iCloud lable rights | WPP's salary hike
Online Ad Market:
Facebook ads surge despite lag in ROI.
WPP's digital salary splurge.
WPP buys Brazil [...]
Posted: Friday, June 3rd 2011
Top News: Hulu hopes to add more commercials | A Facebook desktop app? | Overlooked email design best practices | Executive reshuffling at RIM
Online Ad Market:
Hulu hopes to add more commercials.
Social Media:
Facebook creating design team for desktop Facebook app?
Mobile Computing:
Asus [...]
Posted: Monday, May 30th 2011
Top News: Android magazine service preview coming this week | FCC to hold forum on location tracking | PopCap games go to China | Amazon buys .Co domains
Mobile Computing:
'Early preview' of Android magazine service to launch this week.
Intel to unveil more than 10 tablet computers.
Legal/Regulatory:
FCC [...]
Posted: Wednesday, May 18th 2011
Top News: Apple sued over in-app purchases, child exploitation | Facebook Question gets 4M votes | Google's move to Do Not Track | Retailers retool sites for mobile commerce
Legal/Regulatory:
Apple dealt class action lawsuit over in-app purchases, child 'exploitation'.
Google holds out against 'Do Not Track' flag.
Mobile Commerce:
Retailers [...]
Posted: Monday, April 18th 2011
Top News: Nokia's Microsoft deal could drive mobile ad market | Apple working on smaller, less expensive iPhones | Windows Phone update coming in March | Fight brewing over .Gay
Search:
The dirty little secrets of search.
Mobile Marketing:
Nokia's Microsoft deal could drive mobile ad growth.
iOS developers making [...]
Posted: Monday, February 14th 2011
Under the Microscope: What the End of IPv4 Means for Marketers
What: Last week the Internet Assigned Numbers Authority, operated by the Internet Corporation for Assigned Names and Numbers, handed out [pdf] the final pool of addresses available under Internet Protocol version 4, or IPv4 in a public ceremony. They were assigned to Regional Internet Registries, which are expected to distribute the remaining addresses.
What's Next: New [...]
Posted: Wednesday, February 9th 2011
BoA Shows How Not to Defend a Reputation Against a WikiLeak
WikiLeak has been promising to release information that will be very damaging to a large financial institution. The site has been coy about the name, but it is widely believed that Bank of America is the institution in question. The bank has said it doesn’t know what the leak could be – but apparently it is readying for some kind of bombshell by registering domain names that could possibly be used to criticize or make fun of it.
In recent days it has taken "hundreds" of d [...]
Posted: Monday, December 27th 2010
Banks.com Applies Real Estate Strategy to Domain Name
Banks.com has used a common strategy in the commercial real estate industry - the sale leaseback - with another valuable, albeit virtual, piece of property: its online name. The site has sold "banks.com" and then leased it back in order to raise capital, according to the San Francisco Business Journal.
A more typical sale leaseback entails a company selling a commer [...]
Posted: Monday, December 20th 2010
Top News: Congress looks at online privacy | Data miners get ready to reveal cards | Facebook seeks friends in Washington | Verizon LTE blows through data cap
Privacy:
Some data-miners ready to reveal what they know.
Policing privacy on the web debated in Congress.
Facebook [...]
Posted: Friday, December 3rd 2010
Top News: Groupon trades for $2.5B? | The madness continues with Cyber Monday | Networks worry about Hulu's ad sales|
Cyber Monday:
Cyber Monday deals will be more aggressive and more widespread, retail group says.
Next up: Cyber Monday, e-tailers' big day.
Cyber Monday to [...]
Posted: Monday, November 29th 2010
Top Industry News for 10-06-10: Yahoo to acquire Dapper
Online Ad Market:
Yahoo to acquire ad technology company Dapper.
Mobile Computing:
Android most popular operating system in U.S. among recent smartphone buyers.
Microsoft CEO says we will [...]
Posted: Wednesday, October 6th 2010
Special Report: What Marketers Need to Know About Domain Reputation
Spam is a problem that is costing ISPs hundreds of thousands of dollars a year to battle. Unsurprisingly they have adopted many approaches to combating this problem. For marketers, the tool of greatest interest - or concern, as the case may be - are the various criteria ISPs use to judge whether an e-mail is sent from a legitimate source.
ISPs have traditionally rated or judged an e-mail marketer's 'reputation' at the IP level - that is, the IP address from where the email originated. That [...]
Posted: Wednesday, July 28th 2010
Why $350,000 for O.co? Overstock President Jonathan Johnson Explains
Why did Overstock.com spend $350,000 for the domain name O.co from .CO Internet S.A.S, the official .co domain registry? Why $350,000 - why not $400, 000 or $300,000? Also, what does the company intend to do with the designation? A brief talk with Overstock president Jonathan Johnson provides the answers.
Why we went ahead with a .co domain: We looked at what O means to our brand - it's important. We decided it was worth it to have the domain. In terms of real estate, it fe [...]
Posted: Thursday, July 22nd 2010
Tuesday's Toolset Watch
Analytics
Google has introduced AdWords Campaign Experiments, or ACE in beta: a tool that tests and measures changes to keywords, bids, ad groups and placements. Users can execute the experimental campaign alongside the original campaign, testing such scenarios as the incremental impact of adding new keywords to a campaign or changing keyword and ad group-level bids [...]
Posted: Tuesday, June 15th 2010
Industry Buzz & News: 5/10/10
Online Ad Market:
Citysearch plans reputation management product.
Campaigns & Creatives:
Concert promoters embrace new media for fan services.
Privacy: [...]
Posted: Monday, May 10th 2010
Marketers Brace as ICANN Switches on Global Web Addresses
Three Arab nations are the first to receive their own non-Latin based language world wide web addresses from the Internet Corporation for Assigned Names and Numbers, or ICANN. Egypt, Saudi Arabia and the United Arab Emirates now can claim their own "country codes" - i.e. 'eg' for Egypt but written in Arabic script - after ICANN fast-tracked the plan to roll out these top-level domains last October.
O [...]
Posted: Friday, May 7th 2010
Email Marketing: Getting the Most Out of the Postmaster Page
More and more ISPs are offering "postmaster pages" not only to provide transparency to the end users but also to offer better information to marketers who rely on their networks.
Last year, ISPs such as AOL, Cox Communications (North America), and T-online (Germany) all unveiled postmaster pages, according to ReturnPath.
To get the fullest advantage from these pages, considering the following [...]
Posted: Thursday, January 28th 2010
Does Whitelisting Work? Origins Test Says Yes
Sender reputation is still an important metric for email marketers to monitor even as ISPs shift to a domain-based reputation system. Whitelisting is a key tactic in maintaining a positive sender reputation - and as a recent test by Origins Natural Resources Inc., discovered, it can also le [...]
Posted: Wednesday, December 16th 2009
4 Tips to Get Ready for Domain Reputation
A number of top ISPs are putting in place, or have already established, domain-based reputation systems. It is a major shift in how email messages are delivered - one for which email marketers clearly need to prepare.
The good news is that if they have already been keeping their lists clean and focusing on subscriber engagement, the change should not be a dramatic one.
[...]
Posted: Monday, December 14th 2009
Industry Buzz & Snippets: 12/03/09
Ad Industry:
It's synergy time at Razorfish and Digitas.
Social Media:
Google experiments with public domain name system (DNS).
Google Friend Connect competes with Facebook Connect. [...]
Posted: Thursday, December 3rd 2009
Industry Buzz & Snippets: 11/17/09
Media Strategies:
Plans for iPods and iPhones to carry advertising that won't turn off.
US consumers less willing to pay for online news.
All eyes on Murdoch as newspapers [...]
Posted: Tuesday, November 17th 2009
Industry Buzz & Snippets: 11/16/09
Online Advertising:
Google trademark policy worries holiday advertisers.
Online Payments:
More ways to avoid cash or plastic at checkout.
Media Strategies:
Comcast [...]
Posted: Monday, November 16th 2009
Top-Level Domains to Feature New Alphabets
A world of opportunities and pitfalls may lay ahead now that the Internet Corporation for Assigned Names and Numbers (ICANN) - the governing body that oversees Internet addresses - has voted to fast track a plan to permit web addresses in characters other than the Latin alphabet.
The move means that internationalized top-level domain names - the coun [...]
Posted: Friday, October 30th 2009
Industry Buzz & Snippets: 10/27/09
Search Technologies:
Google Social Search to go live next week.
Social web browser Flock is partnering with Spanish-language media company Univision
Google Voice lets users keep their numbers.
[...]
Posted: Tuesday, October 27th 2009
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