Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

Your current selection	AND	NOT
» ad buying & planning	894	868
» ad pricing	40	1722
» ad selling	292	1470
» ad targeting	548	1214
» ad technologies & vendors	181	1581
» advertainment	220	1542
» Advertising	1	1761
» affiliate marketing	6	1756
» agencies & ad departments	150	1612
» alternative marketing	367	1395
» Asia/Pacific	65	1697
» automotive	86	1676
» b2b	24	1738
» best practices	142	1620
» biz buzz	287	1475
» branding	278	1484
» broadband	251	1511
» campaigns & creatives of note	187	1575
» case studies	31	1731
» co-op marketing & partnerships	117	1645
» computers & tech	133	1629
» consumer packaged goods	104	1658
» CRM	5	1757
» cross media	220	1542
» deep coverage	1	1761
» direct marketing	221	1541
» domain names	63	1699
» don't believe the hype	22	1740
» e-commerce	285	1477
» e-mail marketing	65	1697
» entertainment	640	1122
» Europe	126	1636
» events	28	1734
» finance	67	1695
» gen Y	286	1476
» global	56	1706
» healthcare	46	1716
» How-to	2	1760
» I-PR & business communications	7	1755
» instant messaging marketing	32	1730
» interviews	3	1759
» intrusive formats	18	1744
» Latin America	46	1716
» legal, government & regulation	72	1690
» loyalty & retention	65	1697
» major account moves	9	1753
» major brands	212	1550
» major players news	416	1346
» measurement & analytics	163	1599
» media convergence	257	1505
» minorities	124	1638
» multi-channel marketing	79	1683
» new and improved	101	1661
» nonsense & parodies	14	1748
» online ad market	273	1489
» pearls of wisdom	42	1720
» people	84	1678
» personalization	78	1684
» political parties & organizations	57	1705
» privacy	50	1712
» promotions	75	1687
» publishing	512	1250
» real estate	11	1751
» research & stats	835	927
» rich media	150	1612
» Sales	1	1761
» search engine marketing	109	1653
» seniors	73	1689
» sex sells	17	1745
» signs of doom	49	1713
» signs of recovery	10	1752
» signs of what's to come	452	1310
» small business	28	1734
» spam & anti-spam	8	1754
» Spanish-speaking	74	1688
» syndication & RSS	22	1740
» technical innovation	55	1707
» telecom	51	1711
» text ads	52	1710
» tools & software	104	1658
» top stories	178	1584
» travel	37	1725
» user experience	391	1371
» Verticals & Sector	2	1760
» viral marketing & buzz	137	1625
» weblog marketing	92	1670
» wireless marketing	153	1609
» women	249	1513
» worst practices	67	1695

Parenting Pubs Out of Touch, Busy Moms Say

Mothers of school-age children want customized parenting information that will help them deal with the complex parenting issues they face each day, but 69 percent say today's parenting magazines are not relevant to their children, according to research conducted by MomConnection for Parenting Magazine (  [...]
Posted: Thursday, October 9th 2008

Top Travel Irks: Cost of Gas, Airline/Cruise/Train Tickets

Americans' travel frustrations are both widespread and acute, and, in some cases, growing, according to an Ipsos Public Affairs poll conducted on behalf of Access America. Topping the list of frustrations is "the cost of gas," cited by 86 percent of those surveyed,   [...]
Posted: Thursday, October 9th 2008

Mainstream Blogging: Integral to Media Ecosystem

Bloggers collectively create nearly one million blog posts each day, and half of bloggers believe blogs will be a primary source of news and entertainment in the next five years, according to Technorati's 2008 State of the Blogosphere Report, MarketingCharts writes.  [...]
Posted: Wednesday, October 8th 2008

Companies Struggle to Attract, Serve Millennial Generation

Companies struggle with how to serve a new wave of consumers from the Millennial Generation (or Gen Y) - born between 1982 and 2001 - according to a global survey by the Economist Intelligence Unit and Alcatel-Lucent company Genesys,   [...]
Posted: Monday, October 6th 2008

Private-Sector Workers Want Employers to Help the Poor

Nearly three-quarters of American employees think their companies should help extremely poor people around the world if they have the resources, according to (pdf) a survey conducted by Harris Interactive for Millennium Promise and CareerBuilder.com  [...]
Posted: Monday, October 6th 2008

Older Women Suffer More Sex Problems than Men

While 71 percent of adults age 50-70 expect to have less sex as they age because of decreased desire and physical ability, the common perception that older men have more sex-related problems is incorrect, according to the "Sex, Menopause & Relationship" survey from Duramed Pharmaceuticals and conducted by Harris Interactive, MarketingCharts   [...]
Posted: Friday, October 3rd 2008

62M Consumers Start Holiday Shopping before 'Black Friday'

More than one in three holiday shoppers - or 62.3 million adult consumers - report they begin holiday shopping before Thanksgiving, according to (pdf) new data from Mediamark Research & Intelligence (MRI), reports Retailer Daily. Just u  [...]
Posted: Friday, October 3rd 2008

Top Sports Cities: Columbus, Boston, Buffalo, Pittsburgh

Two-thirds (66 percent) of adults in Columbus, Ohio are avid sports fans, making the city the #1 sports town in America, according to (pdf) a recent analysis from Scarborough Sports Marketing, reports MarketingCharts. Boston  [...]
Posted: Friday, October 3rd 2008

Americans Expect Companies to Have Social-Media Presence

An overwhelming majority (93 percent) of online Americans say companies should have a social-media presence, and 85 percent believe these companies also should be interacting with consumers through social media, according to research from Cone, writes MarketingCharts.   [...]
Posted: Thursday, October 2nd 2008

Canadians Interested in Online Coupons for Life's Necessities

Online Canadians are interested in downloading coupons or money-off-deals from the internet, in particular for items that might be considered life necessities, according to a study by Ipsos Reid examining online coupons, writes Retailer Daily. Over half of survey r  [...]
Posted: Wednesday, October 1st 2008

Super-Rich Read, Go Online More; Watch TV, Listen to Radio Less

Affluent "heads-of-house" read more publications and use the internet more heavily than the balance of the population, and consumption of these media increases with affluence, according to the 2008 Affluent Survey from Ipsos Mendelsohn, writes MarketingChart  [...]
Posted: Tuesday, September 30th 2008

Most Use 'Net at Work, 50% Check Work Email on Weekends

Fully 72 percent of employed adults in the US use the internet and email at least sometimes while they are at work, and 50 percent of those email users say they check their email on weekends, according to a report from the Pew Research Center's Internet & American Life project (  [...]
Posted: Tuesday, September 30th 2008

Gamers Want Their Next Vehicle to Be Green

Gamers make up a large auto-owning demographic - most 1UP Network online and Electronic Gaming Monthly gamers surveyed own, on average, two automobiles - and many are looking to go green with their next car, according to the 2008 1UP Network Automotive Study, Mar  [...]
Posted: Tuesday, September 30th 2008

Mobile Texting Up 450% in Two Years, Outpaces Voice Calling

Mobile subscribers in the US initiate and receive significantly more SMS text messages than mobile telephone calls, with teens sending more text messages than any other age group, according to research from Nielsen Mobile, MarketingCharts reports.  [...]
Posted: Monday, September 29th 2008

Most Married Dads Report Equally Sharing Parenting Roles

More than two-thirds (70 percent) of married dads in America consider themselves equal parenting partners with their wives, and 69 percent say fathers are evolving to meet the needs of today's world, according to a report from Packaged Facts and Silver Stork Research,   [...]
Posted: Monday, September 29th 2008

Male Chauvinists Earn More than Egalitarian Men

Men who believe in traditional gender roles for women earn an average of $8,500 a year more than men with less traditional attitudes, according to a study (pdf) from the University of Florida published by the American Psychological Association (APA), MarketingCharts   [...]
Posted: Friday, September 26th 2008

MySpace Music: Live with All-Star Sponsorship Roster!

Last night MySpace unveiled its ad-supported streaming music and video service, MySpace Music. The service includes shareable playlists and the ability to buy tracks from iTunes rival Amazon. Over time, users will also be able to purchase ringtones, merchandise and concert tickets, reports MediaPost. The   [...]
Posted: Friday, September 26th 2008

Boomers Prove Ripe for Their Own Web Entertainment

A majority (61 percent) of Baby Boomer 'net users in the US have visited sites that offer streaming or downloadable video, while 41 percent have visited online social networks, according to a report from The NPD Group - via MarketingCharts. Those figures sh  [...]
Posted: Thursday, September 25th 2008

20M Phone Users Cut Land Lines, Number Growing

Over 20 million US telephone households (17 percent) are now "wireless substitutors" -- homes without landlines that rely solely on a mobile phone -- and one in five households could be wireless-only by year's end, according to a study by Nielsen Mobile,   [...]
Posted: Thursday, September 25th 2008

Economist Gives World a Vote in US Presidential Election

London-based business rag The Economist has created a global version of the US Electoral College, based on the population of each country. The magazine hopes to stimulate online brand engagement through the effort, which leverages overseas interest in the US election -- a "closely watched contest" worldwide, said VP Ron Diorio of product and community development in New York. "We thought it would be fun and a bit of an educa  [...]
Posted: Wednesday, September 24th 2008

Mobile Key to Teens' Social Lives, 47% Can Text with Eyes Closed

Nearly half (47 percent) of US teens say their social life would end or be worsened without their cell phone, and nearly six in 10 (57 percent) credit their mobile device with improving their life, according to a national survey from CTIA and Harris Interactive (  [...]
Posted: Wednesday, September 24th 2008

Celebs Join MySpace and PayPal for 'Net Philanthropy Effort

Popular tween-targeting celebs, including Hayden Panettiere, The Jonas Brothers, Miley Cyrus and HIllary Duff, have joined Paypal and MySpace IMPACT to stimulate online charity. The medium of choice is a fundraising widget that tracks fundraising efforts to non-profits. The non-profit with the highest donation rate by October 13 wins a cash prize. Ad support includes sponsorship from Variety and Target.   [...]
Posted: Wednesday, September 24th 2008

Ad Spend Down - Cable, Syndicated TV Gain; Newspapers, B2B Mags Lose

Advertising spending in the first half of 2008 declined slightly (-1.4 percent) compared with the first half of 2007, despite healthy advertising growth for several media and among some top advertisers, according to preliminary figures from Nielsen Monitor-Plus,   [...]
Posted: Tuesday, September 23rd 2008

Facebook Lexicon Now Tracks Personal -- and Political -- Sentiment

Facebook's new version of Lexicon sports features that let its user base play with aggregated data from. Lexicon was introduced last April as a way for users to gauge the "buzzworthiness." Lexicon searches all Wall, group and event posts for relevant words or phrases, then produces charts of their popularity. In a nod to   [...]
Posted: Monday, September 22nd 2008

Boomers 'Not-So-Me Generation' - They're Altruistic, Shop Green

Though Baby Boomers (born between 1946 and 1964) are often called the "Me Generation," they increasingly focus on both donating their time to causes they believe in and patronizing merchants that promote the environment, according to a report from Focalyst, MarketingCharts writes.   [...]
Posted: Monday, September 22nd 2008