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Royalty-Sharing Deal Tosses Lifeboat to Internet Radio

SoundExchange, a nonprofit that collects royalty fees for copyright owners from digital radio services, reached an agreement with several pure-play webcasters that is an alternative to the unpopular rates established by the Copyright Royalty Board in 2007, MediaBuyerPlanner reports  [...]
Posted: Thursday, July 9th 2009

Borders UK Connects Singles in Matchmaking Game

With its new Happily Ever After online dating service, Borders UK demonstrates book retailers using the internet to reach out to customers in non-traditional ways is not just a US phenomenon. Borders UK, which Risk Capital Partners acquired from US book retailer Borders Group, Inc. in 2007 and which now operates as an independent, privately-held company, runs Happily Ever After, a service for single customers looking to meet other singles with an interest in books.   [...]
Posted: Monday, July 6th 2009

Mediabrands, Microsoft Unveil Media Operations Management System

IPG's Mediabrands and Microsoft Advertising have created a system for managing media operations which the companies say will reinvent the way media is planned, purchased, measured, reported and optimized, MediaBuyerPlanner reports. The Media Operations Management System, or MOMS, automates the complexity of media buying, the companies   [...]
Posted: Wednesday, June 24th 2009

Veodia Snaps Up Screen Capture Startup

Enterprise video firm Veodia has purchased ScreenToaster, a web-based screen recording platform vendor based in Paris, France. ScreenToaster enables users to record the contents of their screens, then share and stream those videos in Flash format. The content can be embedded onto sites or sent via email. It launched in private beta eight months ago; the founders say it has enjoyed 40% month-to-month average user grow  [...]
Posted: Friday, June 19th 2009

Nielsen, Digimarc Plan Platform-Agnostic Video Tracking; Mull Video Commerce Opps

Metrics leader Nielsen has announced plans to track how users watch -- and possibly spread -- video across all platforms, including "enhanced" TV, online and mobile, MediaPost reports. The offering is the natural result of an existing relationship between Nielsen and copyright production firm Digimarc, with which it has worked since 2007. Digimarc possesses patents that let content developers digitally  [...]
Posted: Tuesday, June 16th 2009

Canadian Telecoms Unite for Mobile Cash Exchange System

This week, Canada's three major wireless firms will unveil a service that enables people to exchange money via mobile. Bell Canada, Telus Corp and Rogers Communications united four years ago to form a jointly owned firm called EnStream LP, which now employs about 30 people in Toronto, in addition to outsourcing some customer service and development. The digital cash exchange platform is the first fruit of their labors. "The end vision is you can take your billfold or purse and stick it int  [...]
Posted: Monday, June 15th 2009

LocaModa Weds iPhones to Times Square Spectacolor Board

Word game Jumbli, which connects audiences with thousands of place-based screens, including Clear Channel's Spectacolor Jumbotron in Times Square, can now be played via iPhones. The game, from LocaModa, has users build words from a screen of floating letters. Jumbli is displayed several times per hour on the Spectacolor screen; when Jumbli is live in Times Square, all plays made during that period are displayed in real-time,   [...]
Posted: Monday, June 15th 2009

Meebo Unifies SocNets, Content Sites on Engagement Platform

IM service aggregation site Meebo has launched "multi-network IM access," which enables users to unify other social graphs on its platform, including major social networks and gaming sites. A sharing interface also enables them to swap content with greater ease. "Content sites interested in increasing the volume of content sharing, but without their own social graph, can use the multi-network IM feature to expand their reach and drive social interactions," the company said. Mother-driven   [...]
Posted: Wednesday, June 10th 2009

Target Sweetens Up to DailyCandy

Discount retailer Target is entering a joint promotional partnership with online fashion/popular culture site DailyCandy.com. According to the Wall Street Journal (via RetailerDaily), Target will feature a section on its e-commerce site called "Red Hot Shop" with content from DailyCandy edito  [...]
Posted: Thursday, June 4th 2009

CBS Taps Ustream to Simulcast Newscasts, Live Reports

Hoping to garner the loyalty of audiences more accustomed to consuming news online than on TV, CBS News is partnering with Ustream to stream newscasts and live reports over the 'net, including (often-unfiltered) conferences and speeches. Ustream will also air the "CBS Evening News with Katie Couric." The online video site doesn't just syndicate streams and shows; it enables users to chat live alongside the coverage and embed video players onto their own pages. CBSNews.com already hosts a n  [...]
Posted: Wednesday, June 3rd 2009

YouTube Pilots Pre-Rolls Across UK Network Content

YouTube has struck a deal with a number of UK broadcasters to run pre-roll ads across their premium content, including episodes and clips from popular TV shows. Partners for the pilot include BBC Worldwide, Channel 4, National Geographic, ITN and Discovery Networks. Each ad is limited to 30 seconds; sponsors include Match.com, Activision, Renault and Nissan. (15-second ads for Warner Brothers film The Hangover are also airing on Channel 4.) Prior to this liaison, partners like Channel 4 gl  [...]
Posted: Tuesday, May 26th 2009

Hulu Sets Sights on Live Streaming; Dave Matthews Band Enlists

Hulu, the on-demand TV/film content site owned by News Corp. and NBC Universal and Disney, is prioritizing more live content, beginning with an aggressive promotional effort for the Dave Matthews Band. On June 1 the site shall stream a Dave Matthews Band concert, live from the Beacon Theatre in New York, between 9PM and 11:30PM EST. The even  [...]
Posted: Friday, May 22nd 2009

Yahoo to Bring Behavioral Targeting to Mobile

Yahoo has launched a new effort for Smart Ads, whereby it will partner with third-party ad technology firms to expand behavioral display ads to mobile. Partners already include Tumri and Teracent Corp. Smart Ads uses anonymous data from users' online activities and search queries to serve more targeted ads. According to Yahoo, the program yields double the average ROI of traditional banner ads -- with click-throu  [...]
Posted: Thursday, May 21st 2009

Apnoti Aids Amazon Bargain Hunters

Apnoti, a free online shopping community, strives to profit from two retail trends: consumer desires for low prices, and the popularity of Amazon.com, Retailer Daily reports. By registering on Apnoti.c  [...]
Posted: Thursday, May 21st 2009

Omniture Genesis Plus Offline Insights to Online Analytics

Omniture and Kantar Group are partnering to launch a marketing platform that weds online analytics and strategic research intelligence. Omniture provides online business optimization software; Kantar Group is a WPP property and research consultancy network. The platform enables agencies and media orgs to make more informed marketing decisions by detailing the symbiotic relationships between media, spend and consumer behavior. To accomplish this, Omniture will integrate a number of Kantar o  [...]
Posted: Monday, May 18th 2009

Attributor, TubeMogul Aspire to Measure Video Virality

Web content monitoring/monetization platform Attributor is partnering with TubeMogul in an effort to better measure and analyze the online audience of viral videos. TubeMogul was among the first online video anallytics/distribution firms to provide independent information about video performance, and user dissemination of video, online. Its clients include a number of small firms and major brands, including Warner Brothers and the White House. TubeMogul currently boasts about 80,000 users,  [...]
Posted: Wednesday, May 13th 2009

Adap.tv Weds Publishers to Perfect Streaming-Vid Partner

Would-be video publishers suffering from options paralysis may soon be saved: Adap.tv has launched the Player Partner Program, which matches publishers to the video player partners that suit them best. Partners available through this hub include Brightcove, thePlatform, Mogulus, VMIX, Twistage and Kaltura, but Adap.tv claims to work with more than 300 premium video publishers. All are pre-integrated with Adap.tv's OneSource, which supports "Str  [...]
Posted: Wednesday, May 13th 2009

iPhone Brings Bounty to Pandora

Online streaming radio services, such as Last.fm and We7, have been hard-pressed to find a profit model that enables them to pass money to artists and record labels while remaining solvent themselves. But Pandora, a company that's profited primarily from advertising deals on its site, has found a new cash cow: the iPhone. According to CTO Tom Conrad (via TechCrunch), users now buy about a mi  [...]
Posted: Monday, May 11th 2009

Microsoft's Online Health Service Makes Canadian Foray

Telus Corp., the second-largest telecommunications operator in Canada, has inked an agreement with Microsoft Corp. that enables customers to manage health files from personal databases. The fruit of their liaison is expected to appear in the next six to 12 months. This marks the first deal in which a non-US partner will use Microsoft's HealthVault, which debuted in   [...]
Posted: Wednesday, May 6th 2009

YouTube Tightens Fist on 'Unauthorized' Brand Liaisons

YouTube has begun issuing written notifications to a number of popular content producers that have formed brand liaisons -- and integrated those brands into their content -- without its permission. The YouTube Terms of Service states that users cannot post commercial videos without express consent. And while direct interactions between advertisers and amateur video creators may appear to be outside the realms of its jurisdiction, MediaWeek   [...]
Posted: Monday, May 4th 2009

Disney to Join the Hulu Board

After much ado, and provided the alliance passes regulatory review, The Walt Disney Co. shall join News Corp., NBC Universal and Providence Equity Partners as joint venture partner and equity owner of professional TV show/film/clip aggregator Hulu, MediaPost reports. Financial terms were not disclos  [...]
Posted: Friday, May 1st 2009

AOL Resuscitates Comparison Shopping Site

Tomorrow AOL will relaunch AOL Shopping, a comparison shopping site that emphasizes deals, bargains and coupons. The site showcases monthly specials from retailers across a handful of categories, including cookware, appliances and electronics. Each month the deals change; and a new suite of advertisers are expected to pepper the mix, including Barnes & Noble, Sears, Dell, Sephora and Bank of America. The site also features coupons from PriceGrabber.co  [...]
Posted: Tuesday, April 14th 2009

Yahoo Japan to Serve Ads to Passersby Based on Age, Gender

Yahoo Japan Corp. will begin distributing targeted content via electronic billboards in train stations and other facilities, based on who is walking past. The company is teaming with Comel Co., which installs and operates electronic billboards. Cameras mounted on Comel's billboards will photograph passersby. Characteristics such as sex and age will be determined using facial analysis technology from NEC Soft Ltd., according to the companies (  [...]
Posted: Friday, April 10th 2009

Glam Strengthens Foothold in Land of Rising Sun

Vertical content network Glam Media has received an investment from Mizuho Venture Capital, as well as a second round of investment from Germany's Hubert Burda Media -- a company with which it strategically liaised in 2008. In addition to Mizuho, the company's Japanese arm, Glam Media Japan KK, is enjoying infusions from Dentsu and ADK, publishers Shogagukan and Syueisya, and news/pr  [...]
Posted: Monday, April 6th 2009

Disney Deals with Hulu for Distribution of ABC Content

Walt Disney is in negotiations with Fox and NBC to take an equity stake in Hulu.com. In exchange, Disney would get broader distribution of its ABC shows via the video site. Disney had focused, in the past, on drawing viewers to the ABC website - the first major broadcast net to offer prime time programming online - but has apparently decided that the site alone is not strong enough for it to compete successfully in the crowded marketplace,   [...]
Posted: Tuesday, March 31st 2009