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Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


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Research: Mobile Nets "Teeming With Streaming" From Ad-Friendly Providers

Mobile networks are “teeming with streaming,” finds Sandvine, the provider of broadband network solutions for fixed and mobile operators. Sandvine has released its Internet traffic trends report “Global Internet Phenomena Report 1H2012,” based on data from a selection of Sandvine’s 200-plus customers spanning North America, Europe, Middle East and Africa, Caribbean and Latin America and Asia-Pacific. The news is good for  [...]

Top News: Chirpify Music Platform | Google Cloud Storage | Patents Boost Android | CrowdStar Quits Facebook

Business Buzz: Chirpify launches digital music platform Business Strategies: P&G Leans on Digital in Corporate-Image Push Corporations Must “Put on a Human Face” to   [...]

Top News: Wikipedia Errors | LeBron James Social | Brands Migrating from TV? | Samsung Claims More Infringements

Ad Technology: Innovid Announces Interactive Video Ad Studio Enhancements Marketo adds social platform with Crowd Factory acquisition Branding: 60% of Wikipedia articles about companie  [...]

Top News: ComScore Q1 Earnings | HuffPo Digimag App | NCTA Cybersecurity Rules | Mobile Spectrum Crisis

Ad Technology: comScore Announces Date for First Quarter 2012 Financial Results Harvard Professor and Global Authority on Algorithmic Economics Joins Na  [...]

DOOH at Doctors' Offices, Convenience Stores. What's Next?

Digital out-of-home advertising is finding its way into new venues such as doctors' offices and gas stations. At the same time, new industries - consumer goods for instance - are barely easing their way into this channel. In other words, even as DOOH expands its horizons, booking tends to be placed by such stalwart industries as automobile and financial services. "Food, beverage and candy categories are still kicking the tires," says Rob Gorrie, president and CEO and founder of Adcentricity. "  [...]

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Marketing Data RoundUp: Digital advertising clobbered by traditional media

Following are recent findings by various studies on marketing and advertising-related topics. For a more in-depth look at some of these subjects, visit our sister site, MarketingCharts.com. Digital Advertising Clobbered by Traditional Media Traditional advertising is perceived by consumers as more informative, entertaining and necessary than online advertising, according to a survey of 1,200 people by the digital marketing show  [...]

Industry Buzz & News: 6/18/10

Campaigns & Creatives: Known faces are displacing the amateurs in online videos. Measurement & Analytics: HuffPo buys Adaptive Semantics, its first acquisition. Legal/Regulatory: Broadband provide  [...]

Industry Buzz & News: 6/17/10

Online Ad Market: Online news commands highest CPM. HP partners with Yahoo for targeted advertisements. Mobile search is   [...]

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Industry Buzz & News: 4/06/10

Publishing: Publishers see pricing opportunities with iPad. Agencies & Ad Departments: Pepsi, InBev's A-B join forces in landmark media pact. Social Media: Yelp strives to  [...]

Industry Buzz & News: 3/24/10

Online Ad Market: Improving marketing ROI: towards a more equitable conversion attribution model. On the eve of marketing 2.0, the dawn of marketing 3.0? Online ad market is back to   [...]

Industry Buzz & Snippets: 02/09/10

Analytics: 6 personas that Google Analytics can't track. Ad Targeting: Yahoo aims for more ad dollars from quick service restaurant  [...]

Online Video Replaces DVR

The habits of US visitors to online TV sites reveal that online TV-viewing acts as a replacement for DVR (digital video recorder) viewing, according to research from Nielsen. Online Video - The New DVR? The broader usage patterns suggest that online video is, for the most part, a replacement of DVR use, or used by those who do not have immediate access to TV.  [...]

Industry Buzz & Snippets: 01/08/09

Campaigns: Google runs multimillion ad for Nexus One. Analytics:   [...]

Industry Buzz & Snippets: 12/07/09

Measurement: IMMI issues new cross-platform metrics, mobile on rise. Search: Google promotes place pages in shop windows. Yahoo a  [...]

Industry Buzz & Snippets: 12/01/09

Ad Strategies: NAA says behavioral advertising can help revive flagging revenues. Email Marketing: Holidays to restore e-mail marketing levels. Cyber Monday: Shoppers have retailers   [...]

Industry Buzz & Snippets: 11/30/09

Ad Industry: Ad industry produces ads and logos in response to pending privacy legislation. Holiday Shopping: Amazon tops Black Friday retail web traffic. After 'Black Friday,' industry   [...]

Industry Buzz & Snippets: 11/25/09

Ad Strategies: Verizon challenges a Sprint marketing claim. Online Media: Group of magazine publishers said to be building an online newsstand. MediaNews Group, Belo   [...]

Industry Buzz & Snippets: 11/24/09

Ad Strategies: Apple iPhone ad succeeds where AT&T fails. Online Media Strategies: News Corp. joined by rivals weighing Google block. Google to   [...]

Industry Buzz & Snippets: 11/23/09

Online Media: Microsoft, News Corp. discuss web deal to remove news sites from Google. Sony online service to challenge iTunes? Online Retail: EBay search glitch   [...]

Industry Buzz & Snippets: 11/20/09

Ad Strategies: Marketers hop on augmented reality bandwagon to promote 'Avatar.' AT&T's anti-Verizon ad is a stinker. Social Media: Facebook Ads customer support   [...]