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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


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Industry Buzz & Snippets: 02/16/10

Ad Platforms: Former Havas digital chief wants to simpli.fi ad targeting of online searchers. Online video gets an ad exchange. Search: Google maint  [...]

Industry Buzz & Snippets: 02/12/10

Ad Formats & Technologies: Facebook releases beta version of ad conversion tracking. Yahoo display strategy turns to OPA ad formats in effort to drive premium prices. Scotttrade   [...]

Industry Buzz & Snippets: 02/08/10

Industry: Google's display ads should top $1 billion. Mobclix strikes deal to enhance targeting on smartphones. Campaigns: Google scores with Paris Super Bowl ad.  [...]

Industry Buzz & Snippets: 01/25/10

Industry: AOL acquires video creation company StudioNow. Anchor Intelligence finds click fraud in Vietnam. Campaigns: Inside Intel's effective web marketing business. S  [...]

'Googlephone' Update 12-15: Two Versions Hit the Market Jan. 5

The rumored Google-branded smartphone is a reality and could be made available as early as January 5, according to a source familiar with the matter. Google will be marketing two versions of its own cell phone, one with a service contract with T-Mobile, and another that is "unlocked," the source said (via Reuters). The T-Mobile version will subsidize the cost of the phone for U.S. consumers. While the phone is said to be simil  [...]

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Industry Buzz & Snippets: 12/03/09

Ad Industry: It's synergy time at Razorfish and Digitas. Social Media: Google experiments with public domain name system (DNS). Google Friend Connect competes with Facebook Connect.  [...]

Industry Buzz & Snippets: 12/01/09

Ad Strategies: NAA says behavioral advertising can help revive flagging revenues. Email Marketing: Holidays to restore e-mail marketing levels. Cyber Monday: Shoppers have retailers   [...]

Industry Buzz & Snippets: 11/30/09

Ad Industry: Ad industry produces ads and logos in response to pending privacy legislation. Holiday Shopping: Amazon tops Black Friday retail web traffic. After 'Black Friday,' industry   [...]

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Industry Buzz & Snippets: 11/25/09

Ad Strategies: Verizon challenges a Sprint marketing claim. Online Media: Group of magazine publishers said to be building an online newsstand. MediaNews Group, Belo   [...]

Industry Buzz & Snippets: 11/24/09

Ad Strategies: Apple iPhone ad succeeds where AT&T fails. Online Media Strategies: News Corp. joined by rivals weighing Google block. Google to   [...]

Industry Buzz & Snippets: 11/23/09

Online Media: Microsoft, News Corp. discuss web deal to remove news sites from Google. Sony online service to challenge iTunes? Online Retail: EBay search glitch   [...]

Industry Buzz & Snippets: 11/20/09

Ad Strategies: Marketers hop on augmented reality bandwagon to promote 'Avatar.' AT&T's anti-Verizon ad is a stinker. Social Media: Facebook Ads customer support   [...]

Industry Buzz & Snippets: 11/19/09

Ad Procurement: Three ways clients can push ad agencies to save money. Email Marketing: Managing email subscriber expectations during the holidays. Email   [...]

Industry Buzz & Snippets: 11/16/09

Online Advertising: Google trademark policy worries holiday advertisers. Online Payments: More ways to avoid cash or plastic at checkout. Media Strategies: Comcast   [...]

Android Ads Get Boost from Admob Deal

Google's just-announced $750 million acquisition of AdMob has several important implications for mobile marketers. First, it will help consolidate the mobile ad space, which is currently fragmented and populated with smaller players. Second, it will almost certainly increase overall availability in the now-tiny mobile ad market, while at the same time giving a huge boost to inventory specifically aimed at the Android platform. While Google itself points out that mobile ads currently make u  [...]

Industry Buzz & Snippets: 11/06/09

Ad Strategies: The problem with social media agencies. News Corp.'s Miller: Will the display ad market come back? Ad Campaigns: Sirius   [...]

Industry Buzz & Snippets: 11/05/09

Online Media: Murdoch: Plan to charge for online content delayed. News Corp reports steep drop at digital unit. Search: Google Analytics for mobile apps rolls out.  [...]

Pizza Chains Make Dough with Mobile Apps

Pizza Hut announced last week that it has generated more than $1 million in sales from its iPhone and iTouch application within three months of launch. The app, which enables users to order pizzas and other foods as well as play games, offers an ongoing 20% discount on all orders. The news reinforces the growing importance that mobile is playing in the marketing strategies of major pizza chains including Pizza Hut, Domino's, and Papa John’s, which for years have benefited from the succes  [...]

Industry Buzz & Snippets: 11/4/2009

Advertising: AOL advertising revenue continues to fall. Ad Campaigns: AT&T sues Verizon over '"There's a Map for That" Ad. 'Stealth' Droid commercial   [...]

Industry Buzz & Snippets: 11/3/09

Online Ad Networks: Microsoft and OpenX in deal to boost their online ad businesses. Microsoft vs. Google: clash of the online advertising titans. Microsoft and OpenX to swap refer  [...]