Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 36 | 17 |
| » ad pricing | 3 | 50 |
| » ad selling | 15 | 38 |
| » ad targeting | 14 | 39 |
| » ad technologies & vendors | 10 | 43 |
| » advertainment | 3 | 50 |
| » Advertising | 1 | 52 |
| » agencies & ad departments | 10 | 43 |
| » alternative marketing | 7 | 46 |
| » Asia/Pacific | 1 | 52 |
| » automotive | 7 | 46 |
| » b2b | 3 | 50 |
| » best practices | 3 | 50 |
| » biz buzz | 20 | 33 |
| » broadband | 8 | 45 |
| » campaigns & creatives of note | 12 | 41 |
| » case studies | 1 | 52 |
| » co-op marketing & partnerships | 4 | 49 |
| » computers & tech | 8 | 45 |
| » consumer packaged goods | 9 | 44 |
| » cross media | 9 | 44 |
| » demographics | 7 | 46 |
| » direct marketing | 8 | 45 |
| » don't believe the hype | 2 | 51 |
| » e-commerce | 9 | 44 |
| » email marketing | 4 | 49 |
| » entertainment | 15 | 38 |
| » Europe | 1 | 52 |
| » events | 1 | 52 |
| » finance | 9 | 44 |
| » healthcare | 1 | 52 |
| » instant messaging marketing | 2 | 51 |
| » interviews | 1 | 52 |
| » intrusive formats | 1 | 52 |
| » legal, government & regulation | 9 | 44 |
| » loyalty & retention | 4 | 49 |
| » major account moves | 3 | 50 |
| » major brands | 25 | 28 |
| » major players news | 28 | 25 |
| » measurement & analytics | 6 | 47 |
| » media convergence | 11 | 42 |
| » minorities | 1 | 52 |
| » mobile marketing | 22 | 31 |
| » multi-channel marketing | 7 | 46 |
| » new and improved | 4 | 49 |
| » online ad market | 22 | 31 |
| » pearls of wisdom | 3 | 50 |
| » people | 3 | 50 |
| » personalization | 1 | 52 |
| » political parties & organizations | 1 | 52 |
| » promotions | 1 | 52 |
| » publishing | 12 | 41 |
| » research & stats | 22 | 31 |
| » rich media | 5 | 48 |
| » search engine marketing | 7 | 46 |
| » signs of doom | 1 | 52 |
| » signs of what's to come | 18 | 35 |
| » small business | 1 | 52 |
| » Spanish-speaking | 2 | 51 |
| » technical innovation | 3 | 50 |
| » text ads | 5 | 48 |
| » tools & software | 9 | 44 |
| » top stories | 8 | 45 |
| » travel | 1 | 52 |
| » user experience | 6 | 47 |
| » viral marketing & social media | 3 | 50 |
| » Youth | 2 | 51 |
Top News: Chirpify Music Platform | Google Cloud Storage | Patents Boost Android | CrowdStar Quits Facebook
Business Buzz:
Chirpify launches digital music platform
Business Strategies:
P&G Leans on Digital in Corporate-Image Push
Corporations Must “Put on a Human Face†to [...]
Posted: Wednesday, April 25th 2012
Top News: Wikipedia Errors | LeBron James Social | Brands Migrating from TV? | Samsung Claims More Infringements
Ad Technology:
Innovid Announces Interactive Video Ad Studio Enhancements
Marketo adds social platform with Crowd Factory acquisition
Branding:
60% of Wikipedia articles about companie [...]
Posted: Thursday, April 19th 2012
Industry Buzz & Snippets: 12/04/09
Ad Campaigns:
New Droid ad claims iPhone is clueless.
Southwest Airlines tests Facebook video contest.
Online Media:
Google CEO deflects blame for news media woes.
Google [...]
Posted: Friday, December 4th 2009
Industry Buzz & Snippets: 11/25/09
Ad Strategies:
Verizon challenges a Sprint marketing claim.
Online Media:
Group of magazine publishers said to be building an online newsstand.
MediaNews Group, Belo [...]
Posted: Wednesday, November 25th 2009
Industry Buzz & Snippets: 11/3/09
Online Ad Networks:
Microsoft and OpenX in deal to boost their online ad businesses.
Microsoft vs. Google: clash of the online advertising titans.
Microsoft and OpenX to swap refer [...]
Posted: Tuesday, November 3rd 2009
Industry Buzz & Snippets: 10/29/09
Media Strategies:
CBS digital guru to leave and start own shop
How Twitter search will help Google, Microsoft Bing.
Yahoo CEO says 6% operating margin 'unacceptable [...]
Posted: Thursday, October 29th 2009
Industry Buzz & Snippets: 10/21/09
Web 2.0 News and Trends:
Rumor has it that Google will launch a music initiative called One Box to offer song previews, artist bios, graphics, and video - but no downloads or subscriptions. One Box won't be limited to music, according to CNET's Stephen Shankland. There are several different kin [...]
Posted: Wednesday, October 21st 2009
Industry Buzz & Snippets: 10/20/09
Web 2.0 News and Trends:
Start-up health sites are increasingly leveraging social networking and advertising trends.Â
Ford, NFL find limited success in [...]
Posted: Tuesday, October 20th 2009
Print Publishers Step Up Mobile Efforts, Big-Time
More than 70% of US print publishers in a recent survey say that mobile is receiving more attention at their publication this year than last, though only about one-third believe they have a well-developed plan for attacking and conquering the mobile market, according to the Audit Bureau of Circulations (ABC), which conducted the research.
[...]
Posted: Tuesday, September 22nd 2009
AT&T Inks Marketing Contract with USA Basketball Men's Team
AT&T is now a marketing partner for the USA Basketball Men's National Team, joining Gatorade, General Motors, McDonald's, Nike, and Electronic Arts. Financial terms of the deal were not disclosed.
The USA Basketball Men's National Team is pursuing its first Olympic gold medal since 2000, reports Bloomberg. Before and during the Beijing Games, AT&T will disseminate exclusive men's basketball team content [...]
Posted: Monday, July 14th 2008
Cellular South Digitizes Retail Store
Cellular South is updating its Ridgeland, MS retail store to push web offerings in an effort to emphasize its updated business strategy, reports DM News.
The new store is designed to mirror the layout of the website. There will be a total of 26 computer terminals, and 23 employees will guide customers through the process of using the company's website, which was also given a facelift.
Ultima [...]
Posted: Friday, March 21st 2008
T-Mobile Scores 7th Consecutive Win in Wireless Customer Care
T-Mobile received the highest index score (105) in a JD Power and Associates study on wireless-customer care performance, followed by Verizon Wireless (101), Alltel, (99) and AT&T (99), writes MarketingCharts.
[...]
Posted: Wednesday, February 27th 2008
Vonage Rebrands with 'My' Qualifier
VoIP provider Vonage greets the new year with a fresh product strategy dubbed MyVonage.
For $9.99 after a mail-in rebate, Vonage customers get the V-Portal -- a digital voice adapter and router.
The device is a "one-stop communication hub" that integrates contacts from landlines and mobile phones, among other features.
The new strategy comes at a hairy time for Vonage, which is facing lawsuits against [...]
Posted: Tuesday, January 8th 2008
Ad-Supported Gphone to Be Built on Linux Platform
Sources "familiar with the effort" have told The New York Times that Google's mobile phone project, now more or less taken for truth, will be built on open source Linux software, [...]
Posted: Tuesday, October 9th 2007
Online Ad Revenues Soar to Nearly $10 Billion in First Half of '07
Internet advertising revenues (US) for the first six months of 2007 were nearly US$ 10 billion - up some 26 percent from the US$ 7.9 billion in the first half of 2006 - and yet another new record, writes MarketingCharts, citing the IAB Internet Advertising Revenue Report from the Interactive Advertising Bureau and PricewaterhouseC [...]
Posted: Thursday, October 4th 2007
Nielsen Releases Data on Hispanic Consumers' Shopping Behavior
For National Hispanic Heritage Month, The Nielsen Company released data regarding the the shopping behavior of Hispanic consumers, whose collective buying power totals nearly US$ 1 trillion, it said (via Marketing [...]
Posted: Wednesday, September 26th 2007
US Ad Spend Slumps 0.5 Percent - but Online Up 23.6 Percent - in First Half of '07
US ad spend in the first half of 2007 was down 0.5 percent over the year-earlier period, with internet ad spend - up 23.6 percent - outperforming other media, according to preliminary figures from Nielsen, MarketingCharts [...]
Posted: Monday, September 24th 2007
US Ad Spend Down 0.3 Percent in First Half, Online Display Ad Spend Up 17.7 Percent
Total advertising expenditures in the first half of '07 totaled US$ 72.59 billion, down 0.3 percent from the same period in 2006.
And for the first time since 2001, expenditures declined for two consecutive quarters, according to data released Tuesday by TNS Media Intelligence, MarketingCharts [...]
Posted: Thursday, September 13th 2007
Top 100 B2B Advertisers Up Spending 3 Percent, Account for Half of B2B Spend
B2B ad spending totaled $14.39 billion in 2006, up 1.4 percent from $14.19 billion in 2005. The top 100 B2B advertisers accounted for $6.76 billion (or 47 percent) of that amount, up 3.0 percent from $6.56 billion in 2005, according to BtoB's analysis of data from TNS Media Intelligence, [...]
Posted: Wednesday, September 12th 2007
iPhone Price Cut Dodges Disapproval of College Students
As they returned to classes, college students reacted positively to Apple's announced iPhoneprice reduction, [...]
Posted: Monday, September 10th 2007