The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement

Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

Help

To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


Your current selection AND NOT
» ad buying & planning 49 46
» ad pricing 5 90
» ad selling 16 79
» ad targeting 25 70
» ad technologies & vendors 25 70
» advertainment 15 80
» agencies & ad departments 11 84
» alternative marketing 25 70
» Asia/Pacific 5 90
» automotive 2 93
» b2b 4 91
» best practices 5 90
» biz buzz 37 58
» branding 24 71
» broadband 23 72
» campaigns & creatives of note 19 76
» case studies 4 91
» co-op marketing & partnerships 25 70
» consumer packaged goods 13 82
» deep coverage 1 94
» demographics 15 80
» direct marketing 8 87
» domain names 3 92
» don't believe the hype 5 90
» e-commerce 18 77
» entertainment 46 49
» Europe 7 88
» events 1 94
» finance 5 90
» global 3 92
» healthcare 3 92
» I-PR & business communications 1 94
» instant messaging marketing 1 94
» Latin America 2 93
» legal, government & regulation 9 86
» loyalty & retention 7 88
» major account moves 3 92
» major brands 31 64
» major players news 45 50
» measurement & analytics 7 88
» media convergence 47 48
» minorities 1 94
» mobile marketing 23 72
» multi-channel marketing 19 76
» new and improved 18 77
» online ad market 17 78
» pearls of wisdom 1 94
» people 6 89
» personalization 4 91
» political parties & organizations 1 94
» promotions 7 88
» publishing 15 80
» real estate 1 94
» research & stats 19 76
» rich media 14 81
» Sales 1 94
» search engine marketing 12 83
» seniors 1 94
» signs of doom 4 91
» signs of what's to come 52 43
» small business 5 90
» Spanish-speaking 2 93
» syndication & RSS 2 93
» technical innovation 22 73
» telecom 9 86
» text ads 1 94
» tools & software 26 69
» top stories 5 90
» travel 3 92
» user experience 39 56
» viral marketing & social media 8 87
» weblog marketing 8 87
» women 2 93
» worst practices 1 94
» Youth 13 82

MARKETING JOBS
Advertisement

Industry Buzz & Snippets: 11/13/09

Pharma Marketing: FDA tackles gray area of social media. Media Strategies: Forbes buys online photo platform FlipGloss. Search: Google   [...]

Industry Buzz & Snippets: 11/4/2009

Advertising: AOL advertising revenue continues to fall. Ad Campaigns: AT&T sues Verizon over '"There's a Map for That" Ad. 'Stealth' Droid commercial   [...]

Industry Buzz & Snippets: 11/3/09

Online Ad Networks: Microsoft and OpenX in deal to boost their online ad businesses. Microsoft vs. Google: clash of the online advertising titans. Microsoft and OpenX to swap refer  [...]

Industry Buzz & Snippets: 10/27/09

Search Technologies: Google Social Search to go live next week. Social web browser Flock is partnering with Spanish-language media company Univision Google Voice lets users keep their numbers.   [...]

FCC To Take First Crack at Neutrality Rules

As expected, the Federal Communications Commission (FCC) yesterday voted to begin the rule-making process that will move the US toward network neutrality - a major shift from its earlier 'hands off' policy on web regulation. The theory behind this principle is that as the number of broadband providers grow smaller and more concentrated, these players will favor access to their own products and services - a deep concern to Web 2.0 companies that offer competing offerings. FCC Chairman Juliu  [...]

Advertisement

Google Eyes Digital Music Biz

Google appears to be prepping for a push into the digital music business, despite previous denials by the company. According to an article in the Financial Times, the search giant is readying plans to launch a music search service with two online music platforms - News Corp's MySpace, and Lala. The new service will be part of Google's On  [...]

Industry Buzz & Snippets: 10/23/09

Web 2.0 Trends: Amazon: Earnings are up; Kindle is best seller. It's official – Facebook is king of the social networking scene: MySpace has conceded defeat in contest to become the largest online social network. Dailymotion, Europe’s biggest online video challenger to YouTube  [...]

Real-Time Search: Twitter, Facebook and Beta-Bing

In partnership agreements that were announced at this week's Web 2.0 Summit in San Francisco, Microsoft has inked two non-exclusive search deals with Facebook and Twitter in which it will integrate real-time status updates and tweets into Bing's search results. A beta Bing with Twitter data is now live, and a Facebook integration - with presumably the real time functionality   [...]

Advertisement

Industry Buzz & Snippets: 10/22/09

Web 2.0 Trends: Internet advertising is just about the only bright spot in Q3 reports of two major newspaper publishers, Gannett Co. and McClatchy Co. The New York Times sets 7 digital priorities. Th  [...]

Lucky's iPhone App Steers Ladies into Local Stores

Lucky, the Condé Nast publication about "shopping and style," released an iPhone application that lets shoppers locate a particular brand, color, and size of shoe in nearby stores. The Lucky at Your Service app taps into inventories of stores carrying the 70+ types of shoes listed in the magazine's March shoe guide, then narrows the search down to those with the model in stock. It then uses iPhone's GPS capability -- or an entered ZIP code -- to zero in on stores closest to the user,   [...]

Melding Media Spawns Fragmented Communications Landscape

As Americans buy products, seek information, plan social lives, and make personal and business decisions, the lines between media channels in the 21st century are becoming increasingly blurred, according to a survey from Ketchum and the USC Annenberg Strategic Public Relations Center. The third annual US Media Myths & Realities survey was conducted in the US  [...]

AP Apps Wed Engagement to TV

At the Consumer Electronics Show (CES) this week, the Associated Press (AP) launched two new applications that fuses web-based engagement to TV consumption. Both offerings operate on TVs optimized with Microsoft Mediaroom, a separate service that integrates interactive capabilities to television. AP's automated news ticker widget streams news headlines across the bottom of TV screens. Users can customize the headline categories most pertinent to them. To enable the ticker, th  [...]

Thumbnail Lawsuit Lobbed at GOOG, APPL, MSFT

Networking firm Cygnus Systems has filed suit against Google, Microsoft and Apple, alleging the three giants violate a patent it owns on the use of file-preview icons (thumbnails) in operating systems.   [...]

SanDisk Uses Social Channels to Push Cyber Monday Sale

Data storage firm SanDisk enlisted Cohn & Wolf to promote a three-day sale across social networks. Sale items include MP3 players, Flash memory cards and USB drives, for example. Instead of advertising with ads and flyers, SanDisk hopes to "reach consumers in an engaging way," reports ClickZ. Using social media instead of ad buys also made the effort a lot cheaper, a SanDisk spokesman admitted. Calling it a "seeding campaign," Cohn  [...]

Voice Recognition, Meet Mobile Search

Last week Google announced plans to launch a voice recognition tool for Apple's iPhone, an update to an existing mobile app that will enable users to perform searches by stating their query out loud. Vocal queries are converted into digital files and parsed into text-based search queries. Results are sent back to a user's handheld, reports The New York Times. And iPhone's tria  [...]

Ecast Mashes Up Social Media to Night Life

LocaModa, a firm that connects digital out-of-home advertising with mobile and web networks, inked a partnership with Ecast to bring social media to bars and night clubs. Ecast provides advertising, digital music and entertainment across 10,000 bars and nightclubs nationwide. The company agreed to license LocaModa's platform and associated applications on Ecast EQ, the entertainment solution it uses to broadcast digital media at local hotspots. One of LocaModa's applications, Wiffiti, enab  [...]

Nokia Acquires Aggressively to Expedite Its Own 'Net Services

To expedite the unveiling of a broader online offering, Nokia is purchasing a number of established internet services. The company purchased Navteq, a digital maps firm, for $8.1 billion last July. 10 smaller firms have also been absorbed. "We're not done," emphasized Niklas Savander of Nokia in an interview with Reuters. Future targets shall include small firms whose services Nokia h  [...]

Podcast Downloads Rise ... but Slooowly

Only 19 percent of internet users have downloaded a podcast, up from an estimated 12 percent that have ever downloaded a podcast in 2006, according to a report released by Pew Internet & American Life Project, reports MediaBuyerPlanner. Of the 19 percent that downloaded a podcast, 17 percent -- or three percent of internet users -- do so on a typical day, up from 1 percent that did so on a typical  [...]

Mexicans Use Phones to Pay for Meals, Taxi Trips

Major banks in Mexico, including Citigroup Inc. and BBVA, are partnering with mobile operators Telefonica SA and Iusacell to launch a mobile charge service, reports Reuters. Mobile users will soon be able to link savings accounts to their phones, so payments can be made to restaurants or taxis, for example, via text message. The offering is targe  [...]

Computer.org Exposes Engineers to Online Marketers

The redesigned Computer.org is availing display advertising to outside sponsors for the first time. NetShelter Technology Media shall represent its inventory on an exclusive basis. Computer.org is the official website of the Institute of Electrical and Electronics Engineers (IEEE) Computer Society. It hosts 1.2 million unique visitors, which generate four million page views, per month. NetShelter's, whose network includes o  [...]