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Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


Your current selection AND NOT
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» multi-channel marketing 1
» people 1

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How To: Understanding - and Leveraging - Your Tech Team

With different backgrounds, approaches to business and equally porky superiority complexes, it may seem impossible to get exactly what you want from a team of web developers and designers. But with web 2.0 technologies a growing priority among businesses, interactive marketers must find a way to work well with tech -- and more importantly, coax them into implementing wha  [...]