Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 104 | 252 |
| » ad pricing | 1 | 355 |
| » ad selling | 34 | 322 |
| » ad targeting | 56 | 300 |
| » ad technologies & vendors | 51 | 305 |
| » advertainment | 23 | 333 |
| » affiliate marketing | 2 | 354 |
| » agencies & ad departments | 13 | 343 |
| » alternative marketing | 73 | 283 |
| » Asia/Pacific | 17 | 339 |
| » automotive | 4 | 352 |
| » b2b | 9 | 347 |
| » best practices | 41 | 315 |
| » biz buzz | 81 | 275 |
| » branding | 44 | 312 |
| » broadband | 71 | 285 |
| » campaigns & creatives of note | 21 | 335 |
| » case studies | 5 | 351 |
| » co-op marketing & partnerships | 39 | 317 |
| » consumer packaged goods | 22 | 334 |
| » CRM | 1 | 355 |
| » cross media | 39 | 317 |
| » deep coverage | 1 | 355 |
| » demographics | 57 | 299 |
| » direct marketing | 29 | 327 |
| » domain names | 7 | 349 |
| » don't believe the hype | 11 | 345 |
| » e-commerce | 69 | 287 |
| » email marketing | 10 | 346 |
| » entertainment | 129 | 227 |
| » Europe | 25 | 331 |
| » finance | 8 | 348 |
| » global | 14 | 342 |
| » healthcare | 3 | 353 |
| » I-PR & business communications | 5 | 351 |
| » instant messaging marketing | 7 | 349 |
| » intrusive formats | 13 | 343 |
| » Latin America | 4 | 352 |
| » legal, government & regulation | 33 | 323 |
| » loyalty & retention | 30 | 326 |
| » major account moves | 4 | 352 |
| » major brands | 73 | 283 |
| » major players news | 142 | 214 |
| » measurement & analytics | 22 | 334 |
| » media convergence | 61 | 295 |
| » minorities | 4 | 352 |
| » mobile marketing | 55 | 301 |
| » multi-channel marketing | 18 | 338 |
| » new and improved | 79 | 277 |
| » nonsense & parodies | 6 | 350 |
| » online ad market | 41 | 315 |
| » pearls of wisdom | 16 | 340 |
| » people | 22 | 334 |
| » personalization | 34 | 322 |
| » political parties & organizations | 6 | 350 |
| » privacy | 19 | 337 |
| » promotions | 9 | 347 |
| » publishing | 58 | 298 |
| » real estate | 3 | 353 |
| » research & stats | 84 | 272 |
| » rich media | 26 | 330 |
| » Sales | 1 | 355 |
| » search engine marketing | 36 | 320 |
| » seniors | 3 | 353 |
| » signs of doom | 20 | 336 |
| » signs of recovery | 2 | 354 |
| » signs of what's to come | 135 | 221 |
| » small business | 6 | 350 |
| » spam & anti-spam | 5 | 351 |
| » Spanish-speaking | 4 | 352 |
| » syndication & RSS | 8 | 348 |
| » technical innovation | 56 | 300 |
| » telecom | 25 | 331 |
| » text ads | 7 | 349 |
| » tools & software | 133 | 223 |
| » top stories | 18 | 338 |
| » travel | 3 | 353 |
| » Verticals & Sector | 1 | 355 |
| » viral marketing & social media | 19 | 337 |
| » weblog marketing | 16 | 340 |
| » women | 9 | 347 |
| » worst practices | 32 | 324 |
| » Youth | 32 | 324 |
3DTV Shows 1st Rate Promise
[...]
Posted: Thursday, December 23rd 2010
Holiday Shoppers Take Mobile Barcode Scanning Mainstream
[...]
Posted: Thursday, December 23rd 2010
Married to RFID, What Can AR Do for Marketers?
Marketers are just beginning to explore what augmented reality can do for their campaign and brands. However new research - along with some speculation - suggests that the promise this technology holds is only just beginning to unfold.
Consider what the technology can do once it is able to recognize the signal of nearby smart tags, the advanced RFID tags. "Initially a way to work around imprecise GPS, smart tags now are used primarily to provide AR data, either to give pinpoint information - [...]
Posted: Thursday, March 4th 2010
Sports Illustrated Bets on the Tablet
In conjunction with the upcoming debut of tablet computers, Sports Illustrated is developing a tablet-friendly new offering that will marry components of the magazine’s print and digital versions.
The move is the latest in a string of efforts by other newspapers and magazines, hard-hard hit by the recession and reader migration to the web, which are looking for new media on which to share their content and attract new advertisers. Last month, Conde Nast [...]
Posted: Friday, December 4th 2009
Industry Buzz & Snippets: 11/20/09
Ad Strategies:
Marketers hop on augmented reality bandwagon to promote 'Avatar.'
AT&T's anti-Verizon ad is a stinker.
Social Media:
Facebook Ads customer support [...]
Posted: Friday, November 20th 2009
2010 Olympics Inspires Diverse Digital Campaigns
News organizations have been ramping up for the 2010 Winter Olympics in Vancouver with a host of digital campaigns they hope will inspire more online interest. NBC Universal, for example, is adding a variety of new high-tech and social media features to its main Olympics website - including the debut of DVR-like functionality.
Now, as the February 12 start date nears, other companies - ranging from Samsu [...]
Posted: Wednesday, November 11th 2009
Industry Buzz & Snippets: 10/27/09
Search Technologies:
Google Social Search to go live next week.
Social web browser Flock is partnering with Spanish-language media company Univision
Google Voice lets users keep their numbers.
[...]
Posted: Tuesday, October 27th 2009
Real-Time Search: Twitter, Facebook and Beta-Bing
In partnership agreements that were announced at this week's Web 2.0 Summit in San Francisco, Microsoft has inked two non-exclusive search deals with Facebook and Twitter in which it will integrate real-time status updates and tweets into Bing's search results.
A beta Bing with Twitter data is now live, and a Facebook integration - with presumably the real time functionality [...]
Posted: Thursday, October 22nd 2009
Industry Buzz & Snippets: 8/12/09
Ad Networks and Analytics:
Who's No. 1 in mobile advertising?
AD network halo stories.
Agencies and Marketing Execs:
Euro RSCG Taps Marian Salzman for PR.
[...]
Posted: Wednesday, August 12th 2009
Google Working on Faster, More Caffeinated Search Engine
Google announced today that it has been working on a faster search engine that will improve results for web developers and power searchers.
Dubbed Caffeine, the new project focuses on next-generation infrastructure and seeks to improve performance in a host of areas including size, indexing speed, accuracy and comprehensiveness. Could this also be seen as a step towards improving access to the Deep Web?
For now though, developers a [...]
Posted: Tuesday, August 11th 2009
To Protect Economy, China Sets Limits on Virtual Currency
Online transactions with virtual currency in online gaming has become so widespread in China that the government fears it will affect the actual economy, The New York Times reports.
The country is currently one of the world's largest markets for massive multiplayer online games (MMOGs) like World of Warcraft; tens of millions of youth are reportedly trading virtual goods for real money or [...]
Posted: Wednesday, July 1st 2009
Men Want Faster Downloads; Women Favor Usability
Men and women want websites to be easy to use overall, but men say fast downloading is their second-most-desired feature, while women value easy navigation and accessibility over speed, according to a recent web usability study from Southern Illinois University, announced by [...]
Posted: Monday, May 11th 2009
Firefox Launches Beta Version of Mobile Browser
Web browser Mozilla Firefox launched a beta version of its mobile browser Fennec, reports TechCrunch.
The mobile browser works only on the Nokia N810, but developers can also download it onto their PCs. Designed to maximize use of the limited screen space available on mobile phones, the Fennec brows [...]
Posted: Thursday, March 19th 2009
Data Vulnerability Plagues 44% of Retailer Wireless Devices
44% of the wireless devices used by retailers -- including laptops, mobile computers and barcode scanners -- could be compromised by data leaks and other security problems, according to the second annual Motorola AirDefense Retail Shopping Wireless Security Survey, [...]
Posted: Thursday, February 5th 2009
Concurrent-Running Apps on iPhone: Pros and Cons
Rising to the challenge proffered by rivals like Palm, whose iPhone-reminiscent Palm Pre lets users run apps concurrently, armchair speculators suggest Apple may develop similar technology for a future version of its mobile unit.
The iPhone has been hailed as a boon to [...]
Posted: Thursday, February 5th 2009
Lucky's iPhone App Steers Ladies into Local Stores
Lucky, the Condé Nast publication about "shopping and style," released an iPhone application that lets shoppers locate a particular brand, color, and size of shoe in nearby stores.
The Lucky at Your Service app taps into inventories of stores carrying the 70+ types of shoes listed in the magazine's March shoe guide, then narrows the search down to those with the model in stock. It then uses iPhone's GPS capability -- or an entered ZIP code -- to zero in on stores closest to the user, [...]
Posted: Wednesday, February 4th 2009
Google, NASA to Launch Singularity University
Google, NASA and a number of other science and tech giants are combining forces to start a school, Singularity University. Its objective will be to solve "humanity's grand challenges" -- a manifesto reminiscent of the ambitious one Ezra Cornell posed for Cornell University: "I would found an institution where any person can find instruction in any study."
Taking after the International Space University, the school avails a number of cutting-edge tech [...]
Posted: Tuesday, February 3rd 2009
State of the DTV Transition: Senate Approves Digital Delay
1-27-09: Senate Approves Digital TV Delay
The Senate has voted to delay the transition to digital television - originally scheduled for Feb. 17 - until June 12, because some viewers are not yet ready for the switch.
Similar legislation awaits action in the House, reports The New York Times (via [...]
Posted: Wednesday, January 28th 2009
Only 6% of US Households Not Digital-TV Ready
Though an overwhelming majority of US households are ready for the changeover to all-digital television next month, 5.7% -- 6.5 million homes -- remain unprepared and would not be able to receive TV at all if the switch occurred today, reports The Nielsen Company.
[...]
Posted: Tuesday, January 27th 2009
House Approves Financing for Rural American Broadband Network
The House Appropriations Committee just approved financing up to $6 billion to develop broadband networks in rural America.
"For every dollar invested in broadband, the economy sees a 10-fold return on that investment," the Committee preached.
The $6 billion-for-broadband is part of an $825 billion stimulus package that was posed to Congress.
Advocates for the bill remain cautiously celebratory.
"Let's make sure the details are right," said Policy Director Ben Scott of Free Press. "Y [...]
Posted: Friday, January 16th 2009