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Industry Buzz & Snippets: 10/7/09

Ad Networks and Analytics: Facebook shutting out developers. Magazines band together for new ad network. Agencies and Marketing Execs:   [...]

Three of Four Execs Replace In-Person Events with Virtual

Three-fourths (76%) of corporate executives say they currently use, or plan to use, virtual events to replace physical ones in 2009. Most predict a steep decline for in-person trade shows, conventions and training seminars, according to a survey by ON24, Inc. (  [...]

Hawaii Meds Association Pilots 'Net-Based Doctor Appointments

For a mere $10, Hawaiian residents with 'net access and a webcam or text chat will be able to "talk" directly to their doctors about medical problems. Beginning January 15th, a partnership between Hawaii Medical Service Association, the state’s Blue Cross-Blue Shield licensee, and web service American Well will allow the plan's 700,000 members to make 10-minute "face-to-face" appointments. (Uninsured patients must pay $45.) Because p  [...]

Project Canoe Finds Figurehead in David Verklin

Project Canoe, a unified advertising initiative by the nation's largest cable companies, has selected David Verklin to lead it, reports The Wall Street Journal. Project Canoe   [...]

Israeli Start-Ups Look to Silicon Valley for Expansion

Entrepreneurs from Israeli web start-ups have come to Silicon Valley seeking money and connections, reports CNET. The group arrived for the IsraelWebTour 2008 conference, an annual event that took place at Microsoft's offices in Mountain View. It included investors from myriad Silicon Valley companies, as well as independents. Companies touting applications for everything -- from social search to aggregated profile feed  [...]

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Gates Preaches Gospel of Windows-Filled World in Parting Speech

Yesterday in Vegas, Bill Gates kicked off the Consumer Electronics Show with a speech on how Microsoft technologies are staples to the workplace, the living room and even the automobile. Gates pointed out movies are downloadable on the Xbox gaming system. Mediaroom, Microsoft's IPTV software, strives to make living rooms still more interactive. Windows is even invading furni  [...]

Google: Email Spam Declines as Filters Tighten

According to an engineer at Google, the number of spam emails being sent has flattened and may be trending downward, reports Wired. The statement comes from Google software engineer Brad Taylor. He says the number of spam messages being sent through the company's Gmail service has steadily decreased in the last year. That, he says, may be a sign spammers realize Gmail's filters are so tight it's not even   [...]

$100 Laptop Turns to Public for Help

Beginning November 12 and for two weeks thereafter, Nicholas Negroponte's $100 laptop be available for public purchase. Called G1G1, consumers can pay US$ 399 for two laptops: one for themselves, and one for a child in the developing world, according to BBC News. Though the creators' goal is to  [...]

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Wikia to Unroll Human-Powered Search, Gives Google Cold Shoulder

Wikipedia founder Jimmy Wales has begun laying the foundation of a long-rumored community-powered search engine through Wikia technology, scaled to compete with giants Google and Yahoo. According to CNN Money, Wales has acquired Grub, a "pioneering" web crawler that will allow his ad-sup  [...]

ExactTarget: Marketers Doth Assume Too Much About Mobile

ExactTarget has released a survey on mobile use that indicates mobile users rarely read or act on email via mobile devices, with over 88 percent returning to a laptop or desktop computer to review email after first checking their smartphones, reports MarketingCharts. Survey results also posit most marketers operate under false assumptions when addressing mobi  [...]

YouTube Becomes Battleground for 2008 Election

The 2008 Presidential race marks the first election in which YouTube has become a battleground for which candidates are fighting for views and user comments, reports Globe and Mail. It's also the first battlefield where voters can affect the outcome as much as the candidates themselves. Take the Obama Girl for example. Her video,   [...]

Virtual Tokyo to Become 'Museum of Japanese Pop Culture'

Ultimately envisioning a museum of Japanese pop culture, Dentsu Tetsuya Mizuguchi, the creator of a Japanese advertising firm, plans to build a Virtual Tokyo in Second Life, reports 1UP.com. Mizuguchi isn't planning an exact replica of the city. Instead, he hopes to capture its spirit - a more abstract pursuit that will involve a mishmash of pop culture artifacts unique to mainstream Japanese life. He also  [...]

Triple-Digit Mobile Video Revenue and Subscriber Growth in Q1

Mobile video is rapidly becoming a significant new media distribution platform, with nearly 200 percent growth in first quarter US revenues compared with the year-earlier period, and more than 150 percent growth in the number of subscribers in the same period, according to Telephia, reports MarketingCharts.  [...]

Wikipedia Foresees Death of Wrestler's Wife

Wikipedia knew something was amiss with pro wrestler Chris Benoit's family before cops even arrived at his home, finding a horrific murder-suicide, reports Globe and Mail. The unsourced entry stated the wrestler missed a match Saturday, June 23 due to "the death of his wife Nancy" 14 hours before police discovered the bodies of Benoit, his wife and their   [...]

Social Computer Hits Doorsteps of Third World

Nicholas Negroponte, founder of One Laptop Per Child, is on a mission to put open-source computing systems into the hands of Third World Children. The durable green XO laptop is a low-power, lightweight system able to withstand a number of extremes, including heavy rains, bright sunlight, five-foot falls and small hands. It is typically both electric- and crank-operated and costs approximately $175 per unit to manufacture,   [...]

Cutts: Google Personalized Search to Get Bigger - to Black Hat SEOs' Chagrin

While predictions so far don't have Google's focus on personalized search having much impact on users, Google's Matt Cutts says the feature will grow as Google gets more comfortable with it, writes Search Engine Land. In an interview with the site, Cutts lays out the benefits that users will get from being served personalized results and what that means for the SEO community. Because so much of the search results by a   [...]

Second Life's Cheerleaders Are Web's Intelligentsia

In the ongoing discussion about Second Life, opinions differ. Many think it's a frivolous fad; others, including its investors, believe it's what the web will become - a full-fledge virtual world where thousands of businesses can sprout up, much like eBay did with the first incarnation of the web. According to Fortune, the believers include some of the world's sm  [...]

Hirschhorn to Take TV-Anywhere Service Slingbox into 'Phase Two'

Jason Hirschhorn, MTV Network's former digital guru, and Ben White, his deputy at MTV, have landed big roles at Sling Media, best known for place-shifting TV content. Sling Media itself will be shifting into what Hirschhorn calls "phase two" - which aims to open doors for merging TV with the internet, reports AdAge. Sling Media's Slingbox  [...]

Study: Tech Strengthens Family Ties

A new study finds that although technology now allows families to jam 43 hours worth of activities into a 24-hour day, it also makes communication between family members much easier. One of the key findings of the study was that technological advances create more hectic lives for online families, but also give them the tools to increase communication with other family members. Seventy percent of respondents said technology helps them stay connected with their family, and half of the  [...]

Google Acquires New Search Algorithm

Google has acquired a new text search algorithm developed by University of New South Wales student Ori Allon and members of the university faculty, Haaretz (Israel) reports. Apparently, both Yahoo and Microsoft were also in negotiations with the university, which holds the patent. Google has confirmed that Allon now works for the company at Google HQ in Mountain View. The algo, c  [...]