Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
Help
To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 42 | 53 |
| » ad pricing | 5 | 90 |
| » ad selling | 12 | 83 |
| » ad targeting | 24 | 71 |
| » ad technologies & vendors | 31 | 64 |
| » advertainment | 10 | 85 |
| » agencies & ad departments | 10 | 85 |
| » alternative marketing | 14 | 81 |
| » Asia/Pacific | 2 | 93 |
| » automotive | 7 | 88 |
| » b2b | 3 | 92 |
| » best practices | 18 | 77 |
| » biz buzz | 53 | 42 |
| » branding | 25 | 70 |
| » broadband | 5 | 90 |
| » campaigns & creatives of note | 26 | 69 |
| » case studies | 1 | 94 |
| » co-op marketing & partnerships | 9 | 86 |
| » computers & tech | 15 | 80 |
| » consumer packaged goods | 12 | 83 |
| » CRM | 1 | 94 |
| » cross media | 11 | 84 |
| » demographics | 4 | 91 |
| » direct marketing | 1 | 94 |
| » domain names | 20 | 75 |
| » e-commerce | 10 | 85 |
| » email marketing | 4 | 91 |
| » entertainment | 22 | 73 |
| » Europe | 5 | 90 |
| » events | 1 | 94 |
| » finance | 7 | 88 |
| » global | 1 | 94 |
| » healthcare | 2 | 93 |
| » How-to | 1 | 94 |
| » I-PR & business communications | 1 | 94 |
| » Insider News | 1 | 94 |
| » instant messaging marketing | 2 | 93 |
| » intrusive formats | 6 | 89 |
| » Latin America | 1 | 94 |
| » legal, government & regulation | 16 | 79 |
| » loyalty & retention | 8 | 87 |
| » major account moves | 11 | 84 |
| » major players news | 43 | 52 |
| » measurement & analytics | 6 | 89 |
| » media convergence | 13 | 82 |
| » minorities | 1 | 94 |
| » mobile marketing | 13 | 82 |
| » multi-channel marketing | 3 | 92 |
| » new and improved | 7 | 88 |
| » nonsense & parodies | 5 | 90 |
| » online ad market | 42 | 53 |
| » pearls of wisdom | 7 | 88 |
| » people | 16 | 79 |
| » personalization | 2 | 93 |
| » privacy | 3 | 92 |
| » promotions | 4 | 91 |
| » publishing | 17 | 78 |
| » real estate | 1 | 94 |
| » research & stats | 7 | 88 |
| » rich media | 15 | 80 |
| » search engine marketing | 19 | 76 |
| » sex sells | 1 | 94 |
| » signs of doom | 12 | 83 |
| » signs of recovery | 2 | 93 |
| » signs of what's to come | 32 | 63 |
| » Spanish-speaking | 1 | 94 |
| » syndication & RSS | 2 | 93 |
| » technical innovation | 9 | 86 |
| » telecom | 8 | 87 |
| » text ads | 10 | 85 |
| » tools & software | 13 | 82 |
| » top stories | 3 | 92 |
| » travel | 2 | 93 |
| » user experience | 27 | 68 |
| » viral marketing & social media | 16 | 79 |
| » weblog marketing | 4 | 91 |
| » women | 2 | 93 |
| » worst practices | 18 | 77 |
| » Youth | 9 | 86 |
Facebook Self Service | Lamborghini Shops PR | iOS/Publishing Non-Fit? | Oracle Goes Social | Yahoo's Axis
Ad Technology:
Sense Networks Releases New Predictive Mobile Ad Targeting Services
Facebook Premium Ads Get Self-Service AvailabilityÂ
Facebook 'plotting ad-tracking system' [...]
Posted: Thursday, May 24th 2012
Microsoft's Xbox LIVE Beats iPad In Video Viewing, And Has Ad Platform
Sure, you can watch digital TV on your iPad, but suppose you want to watch it in your living room? It seems that the xBox gaming console is the most popular non-computer device to watch streaming video, edging out the Apple iPad by 28.2% to 27.1%. Advantage, Microsoft, which owns the Xbox LIVE digital media delivery service.
AllThingsD’s Peter Kafka describ [...]
Posted: Monday, May 14th 2012
Top News: Advertise In Pauses | Google Invests in Content | Affluents Spend $224B | Yahoo Headhunter Quits | Agencies Need Digital Officers? | Ongo Paywall Folds | Tumblr Sued on Copyrights
Ad Technology:
Microsoft Find a Pro Directory: Getting Help with Your adCenter Campaigns
Agency News:
Organic Named Digital Agency of [...]
Posted: Wednesday, May 9th 2012
Brand Building: YouTube Wants (Increasingly Deserves) Your Marketing Bucks
"Play Means Business," enthuses YouTube. On Friday the company announced an updated Advertise on YouTube Brand Channel. "Think of it as a single destination for all of YouTube’s brand building resources," the company describ [...]
Posted: Monday, May 7th 2012
Top News: Y&R Falkland Flap | Best of CLIOs | MS E-Bookstore | Apple Gaming Dominates | NBC's Streaming Olympics
Campaigns of Note:
Ad Steps Into Falklands Dispute; Y&R Condemns Local Office's Work
CLIO Awards: Best of the 2012 Winners
How Beer Companies [...]
Posted: Monday, May 7th 2012
Top News: MillerCoors Severs DraftFCB | Fuse DM, Video | "Twitter Pro?" | Weather.com SoMe Alerts | Spotify Arrives on iPad
Ad Technology:
Google Inside adSense Blog: Introducing Redesigned Payments Pages
Agencies:
MillerCoors Shakes Up Shops, Cuts Ties With DraftFCB
Business Strategies:
12 Reasons to [...]
Posted: Wednesday, May 2nd 2012
Top News: MS Backs Nook | The Anti-Groupon | WPP Lifts Forecast | Social Cola Wars | Hulu Less Free
Ad Technology:
Meet the anti-Groupon
Agencies:
WPP Lifts Forecast
Campaigns of Note:
Flexjet [...]
Posted: Monday, April 30th 2012
Top News: Clearstream's Video Analytics | Digiday's Content Marketing Launch | FTC vs. Google | Marketers Pressure ICANN | Last-Click Overrated? | Clout Not "Klout" | Pinterest's Waning Interest
Ad Technology:
Clearstream Launches Clearview - Advanced Video Analytics Technology to Audit and Evaluate Online Video Venues
Brands:
Oscar de la Renta reinvents social commerce via [...]
Posted: Friday, April 27th 2012
Top News: Anheuser-Busch Scolds UFC | Digital Future "Blight?" | Commissions for "Likes" | Vevo Original Shows
Ad Technology:
Issuu: A Tool for Marketing, Not Just Magazines
Greystripe® Introduces PC-to-Mobile Ad Targeting with ValueClick Audience Mapping Technolo [...]
Posted: Thursday, April 26th 2012
Sunset for Company Blogs? Perhaps, But Blogs Still In Demand for Content
It is difficult to believe that anything worth saying can be said in 140 characters or less.
A USA Today story observes that a number of U.S. companies, Bank of America included, are abandoning the company blog, in favor of the “nimbler tools requiring less time and resources, such as Facebook, Tumblr and Twitter.â€
An interesting turn of events: As of 2008, blogging was seen as the [...]
Posted: Monday, April 23rd 2012
Top News: Gannett Earnings Plummet | Olympic Sponsors "Greenwashing?" | Fortune 500 SoMe Infographic | P&G Glorifies Mothers
Ad Technology:
CEO Moore On 24/7 Media: We’re A Tech Company, Not An Agency
Sinclair Broadcast Group Expands Contract for Harris Corporation Media Software Solution
ChaCha Partners With Adometry [...]
Posted: Tuesday, April 17th 2012
Industry Buzz & Snippets: 11/16/09
Online Advertising:
Google trademark policy worries holiday advertisers.
Online Payments:
More ways to avoid cash or plastic at checkout.
Media Strategies:
Comcast [...]
Posted: Monday, November 16th 2009
Industry Buzz & Snippets: 11/11/09
Online Ads:
Online ads are booming, if they're attached to a video.
Media Strategies:
Murdoch bets on survival without Google.
Google [...]
Posted: Wednesday, November 11th 2009
Windows 7: A Top Seller, But Why?
Early indicators show that three weeks since its release, Microsoft's OS Windows 7 has become a best seller. The question is, what part of its ad campaign played a role in that success?
First the stats: On November 2, NPD Group reported that Windows 7 boxed software sales over the first few days of its release were 234% higher than those of its predecessor, Vista, for the same time period.
In another measure, Net Applicatio [...]
Posted: Monday, November 9th 2009
Industry Buzz & Snippets: 11/3/09
Online Ad Networks:
Microsoft and OpenX in deal to boost their online ad businesses.
Microsoft vs. Google: clash of the online advertising titans.
Microsoft and OpenX to swap refer [...]
Posted: Tuesday, November 3rd 2009
Microsoft Yanks Support for Family Guy Special
Microsoft is withdrawing its support for a Family Guy show special that will be airing Nov 8 on the Fox network because the computer giant decided that some of the humor is offensive and edgy and does not fit with the brand image it is trying to project, according to ABC News.
The 30-minute clip, "Family Guy Presen [...]
Posted: Tuesday, October 27th 2009
Newsday to Charge Online Readers; Fee Debate Rages On
The debate over whether news outlets should charge for online content is ratcheting up another notch as yet another newspaper has decided to plunge ahead, despite continuing and widespread industry debate over whether such a model will work in today's "everything is free" online information space.
The New York newspaper Newsday announced plans to start charging most of its online readers next week - a move tha [...]
Posted: Friday, October 23rd 2009
'Family Guy' Leads Windows 7 Viral Push
Microsoft has recruited the Griffin-family characters from the popular TV show "Family Guy" in an effort to shore up its marketing push for new operating system Windows 7, which is launching today.
While such 'celebrity' endorsements are hardly new, this particular campaign represents a novel twist for online video campaigns. For starters it is not an ad, but a half-hour show, scheduled to run on Nov. 8 without traditional commercials. Instead, "Family Guy Presents: Seth & Alex's Almost Live [...]
Posted: Thursday, October 22nd 2009
Marketers Thwart TweetNothings, Move Toward ROI
Marketers are discovering more and more ways they might potentially leverage Twitter to make money, even as the microblogging site appears to be doing its best to ignore - and in some cases, outright discourage them.
In a keynote presentation at the ongoing Web 2.0 Summit conference held in San Francisco, Twitter CEO Evan Williams was adamant that the site remains focused on improving its p [...]
Posted: Wednesday, October 21st 2009
Industry Buzz & Snippets: 10/20/09
Web 2.0 News and Trends:
Start-up health sites are increasingly leveraging social networking and advertising trends.Â
Ford, NFL find limited success in [...]
Posted: Tuesday, October 20th 2009