Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
Help
To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 21 | 14 |
| » ad pricing | 3 | 32 |
| » ad selling | 5 | 30 |
| » ad targeting | 9 | 26 |
| » ad technologies & vendors | 11 | 24 |
| » advertainment | 6 | 29 |
| » agencies & ad departments | 5 | 30 |
| » alternative marketing | 4 | 31 |
| » Asia/Pacific | 1 | 34 |
| » automotive | 4 | 31 |
| » b2b | 3 | 32 |
| » best practices | 5 | 30 |
| » Big Picture | 1 | 34 |
| » biz buzz | 6 | 29 |
| » branding | 9 | 26 |
| » broadband | 5 | 30 |
| » campaigns & creatives of note | 13 | 22 |
| » case studies | 1 | 34 |
| » computers & tech | 5 | 30 |
| » consumer packaged goods | 5 | 30 |
| » demographics | 5 | 30 |
| » direct marketing | 1 | 34 |
| » domain names | 1 | 34 |
| » e-commerce | 2 | 33 |
| » email marketing | 1 | 34 |
| » entertainment | 9 | 26 |
| » Europe | 3 | 32 |
| » global | 1 | 34 |
| » healthcare | 2 | 33 |
| » How-to | 2 | 33 |
| » I-PR & business communications | 1 | 34 |
| » interviews | 1 | 34 |
| » Latin America | 1 | 34 |
| » legal, government & regulation | 3 | 32 |
| » major account moves | 1 | 34 |
| » major brands | 11 | 24 |
| » major players news | 12 | 23 |
| » measurement & analytics | 3 | 32 |
| » media convergence | 16 | 19 |
| » minorities | 1 | 34 |
| » mobile marketing | 4 | 31 |
| » new and improved | 1 | 34 |
| » nonsense & parodies | 3 | 32 |
| » online ad market | 14 | 21 |
| » pearls of wisdom | 4 | 31 |
| » people | 2 | 33 |
| » personalization | 2 | 33 |
| » promotions | 3 | 32 |
| » publishing | 11 | 24 |
| » real estate | 1 | 34 |
| » research & stats | 10 | 25 |
| » rich media | 9 | 26 |
| » search engine marketing | 4 | 31 |
| » signs of doom | 4 | 31 |
| » signs of recovery | 3 | 32 |
| » signs of what's to come | 14 | 21 |
| » Spanish-speaking | 1 | 34 |
| » technical innovation | 3 | 32 |
| » telecom | 3 | 32 |
| » text ads | 1 | 34 |
| » tools & software | 6 | 29 |
| » top stories | 8 | 27 |
| » travel | 2 | 33 |
| » user experience | 6 | 29 |
| » viral marketing & social media | 5 | 30 |
| » weblog marketing | 2 | 33 |
| » women | 1 | 34 |
| » worst practices | 4 | 31 |
| » Youth | 1 | 34 |
Facebook Self Service | Lamborghini Shops PR | iOS/Publishing Non-Fit? | Oracle Goes Social | Yahoo's Axis
Ad Technology:
Sense Networks Releases New Predictive Mobile Ad Targeting Services
Facebook Premium Ads Get Self-Service AvailabilityÂ
Facebook 'plotting ad-tracking system' [...]
Posted: Thursday, May 24th 2012
Microsoft's Xbox LIVE Beats iPad In Video Viewing, And Has Ad Platform
Sure, you can watch digital TV on your iPad, but suppose you want to watch it in your living room? It seems that the xBox gaming console is the most popular non-computer device to watch streaming video, edging out the Apple iPad by 28.2% to 27.1%. Advantage, Microsoft, which owns the Xbox LIVE digital media delivery service.
AllThingsD’s Peter Kafka describ [...]
Posted: Monday, May 14th 2012
Top News: Target Shops Agencies | Experian Offloads | Gap's Digital Campaign | Cloud "Tipping Point?"
Agency News:
Target Out Talking to Media Agencies
Spark Wins Orbitz Media Account
Dell Moves Consumer Advertising to Y&R
Best Practices: [...]
Posted: Friday, May 11th 2012
Top News: MS Backs Nook | The Anti-Groupon | WPP Lifts Forecast | Social Cola Wars | Hulu Less Free
Ad Technology:
Meet the anti-Groupon
Agencies:
WPP Lifts Forecast
Campaigns of Note:
Flexjet [...]
Posted: Monday, April 30th 2012
Microsoft Research: Target Young Men Online, But Know Their (Changing) Habits
[...]
Posted: Wednesday, April 25th 2012
Top News: Gannett Earnings Plummet | Olympic Sponsors "Greenwashing?" | Fortune 500 SoMe Infographic | P&G Glorifies Mothers
Ad Technology:
CEO Moore On 24/7 Media: We’re A Tech Company, Not An Agency
Sinclair Broadcast Group Expands Contract for Harris Corporation Media Software Solution
ChaCha Partners With Adometry [...]
Posted: Tuesday, April 17th 2012
Email Not Dead, Council Says
Reports about the demise of email are greatly exaggerated, according to the Email Experience Council, which issued a strong rebuttal to a recent Wall Street Journal article proclaiming that social media is now the major online communications medium.
"Ironically, that story quickly became the most emailed story on the Wall Street Jour [...]
Posted: Thursday, November 12th 2009
Industry Buzz & Snippets: 11/3/09
Online Ad Networks:
Microsoft and OpenX in deal to boost their online ad businesses.
Microsoft vs. Google: clash of the online advertising titans.
Microsoft and OpenX to swap refer [...]
Posted: Tuesday, November 3rd 2009
Newsday to Charge Online Readers; Fee Debate Rages On
The debate over whether news outlets should charge for online content is ratcheting up another notch as yet another newspaper has decided to plunge ahead, despite continuing and widespread industry debate over whether such a model will work in today's "everything is free" online information space.
The New York newspaper Newsday announced plans to start charging most of its online readers next week - a move tha [...]
Posted: Friday, October 23rd 2009
Industry Buzz & Snippets: 10/20/09
Web 2.0 News and Trends:
Start-up health sites are increasingly leveraging social networking and advertising trends.Â
Ford, NFL find limited success in [...]
Posted: Tuesday, October 20th 2009
Consumer Shopping Backlash Could Reverse 'Misery Effect'
Bored with bad news, consumers may crack their wallets open this holiday.
Holiday rituals are more important this year as they take comfort with friends and family, according to research by IRI, reports Retailer Daily.
Moreover, consumers say they plan to make be [...]
Posted: Friday, November 21st 2008
Obama Drags In-Game Advertising into Political Arena
Earlier this week, Xbox Live gamer Dragunov765 posted photos of ads for Sen. Barack Obama -- which purportedly appeared in a game called Burnout Paradise -- in a gaming forum called Rooster Teeth.
"Early Voting has Begun!" the ads proclaim alongside the image of Obama, his face framed by a halo of light. "VoteforChange.com."
Gaming blog GamePolitics [...]
Posted: Tuesday, October 14th 2008
Yahoo + Intel ITV Efforts = YaHell?
Intel and Yahoo - both perpetrators of several failed interactive television efforts in the past - have come together to, well, go at it again. This time, we're assured, it's different; even differenter than last time.
The new stuff: Intel is sticking a set-top box onto a chip, and Yahoo is writing an OS of sorts to allow outsiders to write third party apps. The thinking i [...]
Posted: Thursday, August 21st 2008
eMarketer Darkens Online Video Ad Spend Forecast
Advertisers will spend $505 million on online video advertising in 2008, according to a downward-revised projection by eMarketer, which attributed the significant drop "to changes in methodology, based on historical data from the Interactive Advertising Bureau (IAB), eMarketer's benchmark source," [...]
Posted: Tuesday, August 19th 2008
'Mad Men' Hit Runway, Purchases Include Free DVD
Designer Michael Kors launched a fashion line inspired by AMC's Mad Men, a show about a fictional ad agency in the '60s. Purchases of over $350 will come with a Mad Men season 1 DVD, which was released this month.
Harking back to the come-hither conservatism associated with nostalgic '60s office style, the clothing line is "body-consciously sexy without being overtly sexual," said costum [...]
Posted: Monday, July 7th 2008
'US News & World Report' to Print Bi-Weekly, Go Digital
Ceding to competitors Newsweek and Time, the US News & World Report announced it roll back and publish only every two weeks, reports MediaBuyerPlanner.
The company buttressed the change with the launch of the US News Media Group, which reflects "the magazine’s shift to becoming a multi-platform digital publisher."
"The creation of US News Media Group is simply a r [...]
Posted: Wednesday, June 11th 2008
Web 2.0 Funding Jumps 88% in '07, Facebook Accounts for 22%
The Web 2.0 investment boom may be peaking. Venture capitalists pumped a record $1.34 billion into 178 Web 2.0 deals in the US in 2007, up 88 percent over amounts invested in 2006, according to new data from Dow [...]
Posted: Monday, March 24th 2008
Teens Learn about New TV Shows from TV, Buzz - Not Internet
Most teens (51 percent) find out about new TV shows from TV ads and promos.
Buzz is also a high source of information, specifically conversations with friends or boy/girlfriends (33 percent), and other kids in school (28 percent), according to an OTX (Online Testing eXchange) study, reports MarketingCharts.
Video-sharing [...]
Posted: Friday, September 14th 2007
Microsoft Peers Beyond Horizon
At its Strategic Account summit, Microsoft emphasized a long-term view that spans a number of media platforms, reports AdWeek.
Chairman Bill Gates discussed the company's efforts to meet consumer Internet expectations down the road, highlighting the recent acquisitions of ScreenTonic and [...]
Posted: Tuesday, May 15th 2007
comScore: Users Just Not That Into Mobile TV
Both awareness of and interest in watching TV on a mobile device are low, reports MediaWeek.
The findings come from comScore, which surveyed over 2,000 mobile users. 41 percent of men and 59 percent of women said they were not interested in watching TV shows on their mobile devices. Usage of mobile TV remains very much in the early adopter stage and is primarily made up of young men. 65 per [...]
Posted: Wednesday, April 25th 2007