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- Showing 1 - 18 of 18
Red-State Shopping Habits are Just as Green as Blue States'
Some of the heaviest "green" shopping -- that is, purchases made with the environment in mind -- occurs in red states like Idaho, Alaska and Utah, reports Advertising Age. In terms of who's greener, there are no strong differences between red and blue states.
The findings came from Catalina, which used SAS Institute software to gather and analyze "red" (Republican) versus "blue" (Democrat) state shopping data.
Catalina gauges the "gr [...]
Posted: Monday, June 9th 2008
Just 2% of Political Ad Budgets to Be Spent Online
This year's national and local elections are generating record ad spend, including online, according to eMarketer, which estimates online spend from political campaigns and advocacy groups will reach $50 million this year (via MarketingCharts).
[...]
Posted: Friday, May 30th 2008
Tax on Internet, Mobile May Replace French TV Ads
President Nicolas Sarkozy of France has proposed a bill that bans commercials on public television and taxes internet and mobile phone service, reports the International Herald Tribune.
On abolishing advertising on public TV, Sarkozy said channels "could be financed by a tax on advertising revenues of private broadcasters and an infinitesimal tax on the revenues of new means of communication like Internet [...]
Posted: Wednesday, January 9th 2008
Colbert Adds Another Juggler to '08 Election Menagerie
The online circus revolving around the 2008 elections grows ever more spectacular with the help of Stephen Colbert, who appeared as a guest columnist for The New York Times' Maureen Dowd, shortly after he called the paper "kindling."
In addition to jocular r [...]
Posted: Monday, October 15th 2007
Girly Mags Prove Unwilling to Shake Cig-Serving Ad Habits
Representative Lois Capps (CA-D), the leader of a group of US representatives asking women's magazines to stop publishing cigarette ads, is dissatisfied with the apathy she's receiving from the industry.
"I am extremely disappointed with the decision of these 11 women's magazines to continue running ads promoting cigarette smoking," said the California Democrat in the report by Advertising Age.
[...]
Posted: Friday, August 17th 2007
FTC Gives Net Neutrality the Big 'What For?'
Last week the FTC issued a report dismissing claims that the government must help preserve the fairness of online networks in the U.S., according to Ars Technica.
"This report recommends that policy makers proceed with caution in the evolving, dynamic industry of [...]
Posted: Monday, July 2nd 2007
Maroc Telecom 'Technically' Slams Door on YouTube
For reasons not immediately clear, Moroccan ISP Maroc Telecom has blocked access to YouTube as of May 25th, writes Reporters Without Borders.
Maroc Telecom did not respond to inquiries made regarding the block, but the firm's press officer said it was the result of a technical problem.
The technical problem occurred shortly after videos of pro-independence Saharan demons [...]
Posted: Wednesday, May 30th 2007
FTC Commissioner: Let's Jail Spyware Distributors
At a Senate Commerce Committee hearing Tuesday, Federal Trade Commissioner William Kovacic said steep fines are OK, but one of the best weapons against spyware purveyors - whom he termed "vicious organized criminals" - would be locking them up, reports CNET.
Congress has been trying for years to pass legislation aimed at curbing spyware and adware, but most of that activity so far has occurred in the Hous [...]
Posted: Thursday, April 12th 2007
Senator Targets Nielsen, Wants to Regulate Ratings
Murdoch, victim of discrimation
Apparently unhappy with the lighter touch of the invisible hand of self-regulating markets, Senator Conrad Burns, Republican of Montana, last week announced a more heavy-handed approach, vowing to make the federal government an arbiter of media ratings, [...]
Posted: Monday, August 1st 2005
Pew: Blogs Weren't as Influential as Some Supposed
Click to enlargeA new Pew study done together with BuzzMetrics fa [...]
Posted: Monday, May 16th 2005
News Corp Continues Tilt Against Nielsen's New Measurements
Rupert Murdoch,discrimation victimNews Corp. said it intends to ratchet up its lobbying efforts against Nielsen's local people meters, media measurement systems that more accurately measure individ [...]
Posted: Tuesday, April 12th 2005
Google Responds to French Fears of Digitized Library
In an otherwise completely derivative piece, The New York Times managed to eke out a response from Google on the ginning up of nationalist pique at the idea that the "Anglo" Google might become the arbiter of what gets published in its massive Google Print project. Said a European G [...]
Posted: Tuesday, April 12th 2005
Cookie Death Partly Due to 'Anti-Spyware' Tools
ClickZ's Rob McGann found a connection between the commercial efforts of some "anti-spyware" software makers and the high rate of cookie deletion that some are finding. A recent Jupiter Research survey [...]
Posted: Wednesday, March 23rd 2005
Republicans on FEC: Blogs May Be Regulated
Federal Election Commissioner Bradley Smith stirred the blog pot by suggesting that blogs might be treated very differently in the next elections, according to CNET. The FEC opted not to regulate internet coverage of the election in a 2002 decision, but Smith and two fellow Republican commissioners say that this may be revisited. Oddly, Smith suggested that writing about can [...]
Posted: Thursday, March 3rd 2005
Spy Act, though Amended, Still Worries
Net firms continue to harbor fears that the now-amended Spy Act can cause market havoc, according to MediaPost. The Advertising Research Foundation published an open letter indicating its concerns about the bill's Section 3, which makes research firms gain explicit permission before collecting data on individuals. Various executives around the internet share concerns that many white ha [...]
Posted: Monday, February 28th 2005
Anti-Cookie Anti-Spyware Bill Reintroduced to Congress
California Rep. Mary Bono reintroduced the "Bono Bill," H.R. 29, to congress on Wednesday, according to MediaPost. On the way to banning various forms of spyware, the bill bans many uses of cookies, including the tracking of individuals across sites. This version of the bill does make exceptions for cookies planted by internet service providers or for sites that wish to use cookies for the limited purposes of identifying retu [...]
Posted: Thursday, January 6th 2005
MarketWatch Ridicules Blogs
MarketWatch: Bloggers blew it
MarketWatch's Frank Barnako baits bloggers - a fine pastime for those seeking instant traffic spikes - by pointing out that a very, very low percentage of the electorate bothered to check up on political blogs on election day. He taunts them with accusations that blog audiences are merely a bunch of bloggers "like mice in a rotating cage." In [...]
Posted: Thursday, November 4th 2004
DMA Cries Wolf: Do-Not-Email Could Cost $5.8B
DM News: DMA: Do-Not-E-Mail Registry Would Cost Industry $5.8B
Peter Johnson, the Direct Mail Association's (DMA's) top economist, said that the proposed Do-Not-Email Registry could cost the direct marketing industry $5.8 billion. The study projected that the list would block about 21.3 billion non-spam messages, although the study defined spam not as unwanted email, but rather as email sent without fraud in the content [...]
Posted: Friday, April 2nd 2004
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