Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 1 | 2 |
| » ad targeting | 1 | 2 |
| » biz buzz | 1 | 2 |
| » e-commerce | 1 | 2 |
| » online ad market | 2 | 1 |
| » people | 1 | 2 |
| » publishing | 1 | 2 |
| » research & stats | 2 | 1 |
| » search engine marketing | 2 | 1 |
| » signs of what's to come | 1 | 2 |
| » tools & software | 2 | 1 |
| » user experience | 2 | 1 |
| » viral marketing & social media | 1 | 2 |
- Showing 1 - 3 of 3
SMBs Marketing Online: Yes or No?
Recent news coverage suggests that a growing number of small and medium-sized businesses (SMBs) are flocking to sites such as Facebook and MySpace to market their products and services. But how profitable they find these networks - and the actual number of firms actually embracing social media - is still up for discussion. Â
Unfortunately, two recent studies on SMB adoption of social media marketing do little to clear up this confusion.
A recent online survey by Internet2Go a [...]
Posted: Wednesday, October 21st 2009
Blogging Dubbed 'Low-Cost, High Return' Marketing Tool for SMBs
For hard-up small or mid-sized businesses, The New York Times calls blogging a "low-cost, high-return tool" for marketing, public relations, raising company profiles and brand-building.
An American Express survey recently found that only five percent of businesses, supporting less than 100 employees, have blogs. But all the better; blogging experts are skeptical as to its effectiveness for most [...]
Posted: Thursday, December 27th 2007
Web Savvy Small Biz's Favor Web Marketing
eMarketer: Small Businesses Keen on Big Net
eMarketer reports that an Interland study shows just about all small businesses think the web is an important channel for them. But Interland is an Internet services provider and only interviewed its own customers. The study does make for nice charts, showing a web presence and search engine marketing as top media choices, even above print, direct mail, yellow pages and other forms of traditi [...]
Posted: Sunday, May 23rd 2004
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