Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 5 | 4 |
| » ad pricing | 2 | 7 |
| » ad selling | 2 | 7 |
| » ad targeting | 4 | 5 |
| » ad technologies & vendors | 5 | 4 |
| » advertainment | 1 | 8 |
| » alternative marketing | 4 | 5 |
| » Asia/Pacific | 1 | 8 |
| » b2b | 1 | 8 |
| » best practices | 2 | 7 |
| » biz buzz | 3 | 6 |
| » broadband | 1 | 8 |
| » co-op marketing & partnerships | 1 | 8 |
| » computers & tech | 1 | 8 |
| » direct marketing | 1 | 8 |
| » domain names | 1 | 8 |
| » e-commerce | 5 | 4 |
| » email marketing | 2 | 7 |
| » Europe | 1 | 8 |
| » intrusive formats | 2 | 7 |
| » legal, government & regulation | 5 | 4 |
| » major brands | 2 | 7 |
| » major players news | 5 | 4 |
| » measurement & analytics | 2 | 7 |
| » media convergence | 1 | 8 |
| » online ad market | 2 | 7 |
| » people | 2 | 7 |
| » political parties & organizations | 1 | 8 |
| » publishing | 2 | 7 |
| » research & stats | 1 | 8 |
| » search engine marketing | 1 | 8 |
| » Segmentation & Markets | 1 | 8 |
| » signs of what's to come | 2 | 7 |
| » spam & anti-spam | 2 | 7 |
| » technical innovation | 1 | 8 |
| » tools & software | 4 | 5 |
| » top stories | 3 | 6 |
| » user experience | 3 | 6 |
| » worst practices | 6 | 3 |
- Showing 1 - 9 of 9
Industry Buzz & Snippets: 10/7/09
Ad Networks and Analytics:
Facebook shutting out developers.
Magazines band together for new ad network.
Agencies and Marketing Execs:
[...]
Posted: Thursday, October 8th 2009
BlueKai Auctions Anonymous Online Shopper Data
A team of online advertising executives, spearheaded by former general manager Omar Tawakol of Medio Systems, launched BlueKai today.
BlueKai works with data buyers and sellers to aggregate anonymous shopping and research behavior across the internet. It then auctions that data -- without providing personally identifiable details -- to advertisers trying to hone their ad targeting abilities.
"Intent data" on BlueKai's market includes search queries for aut [...]
Posted: Monday, September 15th 2008
Facebook May Face Class Action Suit, Fueled by Canadian Law School Students
The Canadian Internet Policy and Public Interest Clinic has filed a privacy complaint against Facebook, asserting it violates the Canadian Personal Information Protection and Electronic Documents Act.
"Facebook does not make a reasonable effort to advise users of the purposes for which their personal information is used," the group wrote. "Facebook also does not advise users of the extent of their personal information that will be shared by joining a network."
Facebook spokesmen denied tha [...]
Posted: Monday, June 2nd 2008
Anti-Spyware Tools Gobble up Advertisers' Cookies
A new study details the effect of 11 spyware-tracking programs on advertisers' cookies, and finds that Google's cookies evaded all challengers.
The soon-to-be-released study from independent researcher Ben Edelman details the ability of 11 spyware-tracking programs to detect cookies from 50 different ad systems, ClickZ writes. Six of the programs targeted Yahoo's pay-per-click ad conversion tracking cookies, for example. [...]
Posted: Friday, September 15th 2006
Direct Revenue Adware Shenanigans, Indirect Yahoo Funding Revealed
New York State Attorney General Eliot Spitzer's recently filed suit against Direct Revenue has revealed some of the underhanded tactics and dealings of the adware company, reports MediaPost. Among the juicy tidbits of information to be revealed from copies [...]
Posted: Thursday, April 13th 2006
DirectRevenue Settles Class Action, to Pay $300,000
Spyware/adware firm DirectRevenue is in the process of reaching a final agreement on landmark terms to settle a March 2005 class action suit brought against it, writes Jeff Molander at ThoughtShapers.com. The case of Sotelo v. Direct Revenue Friday received the preliminary approval of Federal Judge Virginia Kendall of the Northern District of Illinois in Chicago. The company and class representative Steph [...]
Posted: Wednesday, March 15th 2006
Direct Revenue to Clean up Act with Behavioral Network
Adware firm Direct Revenue, hoping to build a better reputation, is forswearing pop-up ads and is instead building a behavioral marketing network, to be launched in 1Q06, as Claria has done, reports ClickZ. It is developing a new adware product that will be compliant with TRUSTe's recently announced Trusted Download effort and will build a user base [...]
Posted: Monday, November 28th 2005
Top 10 U.S. Unsubscribe Violators Listed
UnsubCentral and LashBack yesterday released a list of the top 10 U.S. "Unsubscribe Violators" - marketers and advertisers whose suppression lists have been misused, resulting in more email from more sources after consumers have opted out. The Can-Spam Act requires gives advertisers 10 business days to stop sending commercial email messages to consumers who opt out by unsu [...]
Posted: Friday, June 3rd 2005
MediaPost: 180 Solutions Not Hijacking Affiliates
MediaPost: Clarification: 180solutions Responds To Critical Spyware Report
MediaPost published something of a 180 on its recent story about 180 Solutions, the firm accused by a student of employing invisible pop-ups and other technical mechanisms to surreptitiously take credit for other sites' affiliate sales. The CEO of 180 Solutions s [...]
Posted: Friday, July 16th 2004
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