Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
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- Showing 1 - 5 of 5
Top News: DG Buys Peer39 | Porsche's QR Strategy | Google, FB Lobby | FB Revenue Falls | Netflix Vs. Comcast
Business Buzz:
TV Ad-Services Company DG Buys Ad-Tech Startup Peer39 for $15.5 Million
Business Strategies:
How time of day [...]
Posted: Tuesday, April 24th 2012
New Regs Coming for E-Mail Marketers
New privacy legislation introduced in the House of Representative last month along with two recent actions by the Federal Trade Commission suggest that email marketers are likely to find new regulations - and new interpretations of existing legislation -Â impacting their industry.
There are several provisions in a proposed bill on online privacy that are worrisome to the industry, according to comments made by panelists during the annual Email Experience Council's legislative webinar update. [...]
Posted: Wednesday, June 2nd 2010
IAB Debuts UGC, Social Media Overview
The IAB has released the "User-Generated Content and Social Media Advertising Overview." Its purpose is to outline how UGC and social media has altered the digital consumer experience.
UGC and social media are formally defined and buttressed by case studies of successful implementations. Download the document on the IAB website.
[...]
Posted: Thursday, April 17th 2008
Subway Sues Quiznos for UGC Faux-Pas
Subway has filed a lawsuit against competitor Quiznos and Viacom-owned website iFilm. The dispute is over the submissions of a user-generated contest Quiznos ran, which iFilm helped host.
Subway says many of the videos depict its brand in a negative manner.
The New York Times, which reported the lawsuit and posted one of the offending entries, mused, "Quiznos did not make the insulti [...]
Posted: Wednesday, January 30th 2008
Judges Starting to Use Google Instead of Lexis
CNET: Search engines take the stand
CNET documented several cases where judges used Google searches as support for decisions. Judges often must rule on topics about which they know nothing, and it seems that they are admitting to turning to web search engines to brush up on basic facts. Policies vary by state, but traditionally, judges have wide discretion in conducting their own research.
Judges have long used the Lexis [...]
Posted: Thursday, May 13th 2004
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