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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 4 | 3 |
| » ad targeting | 1 | 6 |
| » ad technologies & vendors | 2 | 5 |
| » affiliate marketing | 1 | 6 |
| » agencies & ad departments | 2 | 5 |
| » alternative marketing | 5 | 2 |
| » best practices | 2 | 5 |
| » biz buzz | 1 | 6 |
| » branding | 4 | 3 |
| » campaigns & creatives of note | 1 | 6 |
| » computers & tech | 1 | 6 |
| » consumer packaged goods | 1 | 6 |
| » demographics | 1 | 6 |
| » direct marketing | 1 | 6 |
| » domain names | 2 | 5 |
| » email marketing | 1 | 6 |
| » entertainment | 3 | 4 |
| » intrusive formats | 1 | 6 |
| » loyalty & retention | 1 | 6 |
| » major brands | 4 | 3 |
| » major players news | 2 | 5 |
| » nonsense & parodies | 1 | 6 |
| » online ad market | 3 | 4 |
| » political parties & organizations | 3 | 4 |
| » privacy | 1 | 6 |
| » promotions | 1 | 6 |
| » publishing | 2 | 5 |
| » signs of doom | 1 | 6 |
| » signs of what's to come | 2 | 5 |
| » technical innovation | 1 | 6 |
| » user experience | 3 | 4 |
- Showing 1 - 7 of 7
Facebook Faces Fraud Allegations
Facebook's revenue target for 2009 is reportedly $550 million, nearly twice last year's $280 million; a large part of that revenue derives from cost-per-click (CPC) advertising from small advertisers. But recent news and complaints about click fraud of up to 100% has made these advertisers angry.
Complaints (on WickedFire) [...]
Posted: Monday, June 22nd 2009
GOP Unhappy Over Use of Its Trademarks in CafePress Merchandise
The Republican National Committee (RNC) plans to sue CafePress for permitting vendors to sell unlicensed Republican merchandise, including shirts and stickers that portray the Grand Old Party elephant -- even if those portrayals are positive.
CafePress.com enables users to "brand" shirts, caps, stickers and other items, then sell them in their own CafePress online stores.
"Please cease and desist from allowing vendors to utilize the federally registered trademarks of the RNC or we will be [...]
Posted: Friday, July 18th 2008
Facebook May Face Class Action Suit, Fueled by Canadian Law School Students
The Canadian Internet Policy and Public Interest Clinic has filed a privacy complaint against Facebook, asserting it violates the Canadian Personal Information Protection and Electronic Documents Act.
"Facebook does not make a reasonable effort to advise users of the purposes for which their personal information is used," the group wrote. "Facebook also does not advise users of the extent of their personal information that will be shared by joining a network."
Facebook spokesmen denied tha [...]
Posted: Monday, June 2nd 2008
Online Video Recording Sparks Neo-Piracy Concerns
Media companies are increasingly worried that video recording software will yield a new generation of pirates, robbing the entitled of lucrative ad revenue, reports The Globe and Mail.
As media companies ramp up the television, film and video offerings available online, concerns about new media piracy are understandably growing. And sometimes, even pr [...]
Posted: Monday, June 25th 2007
Digitas VP: Second Life Ain't All That - Yet
In an attempt to sort out the hype from the hip, Digitas VP Greg Verdino takes a sober look deep into Second Life (via the DailyFix).
His MarketingProfs article, "Welcome to Second Life, Marketers," pulls marketers into the all-but-desolate [...]
Posted: Wednesday, December 20th 2006
Second Life Natives Restless, Ruminate Rebellion
Second Life natives are feeling as if off-world businesses have begun an invasion of their virtual world by setting up shop there and have already begun "rewriting history" - even before they are proclaimed victors.
"The bullshit and hyperventilation about recent developments in Second Life has now officially turned into a theater of the absurd," writes the Second Life Herald, which has the cleverest of ta [...]
Posted: Friday, October 27th 2006
Wal-Mart Toy Microsite Draws Consumer Fire
Consumer group Campaign for a Commercial-Free Childhood charges that Wal-Mart is "ruthlessly coming between parents and children and actively encouraging kids to nag for their holiday gifts."
Campaign for a Commercial-Free Childhood has called on its 7,000 members to write Wal-Mart to urge that the retailer's Toyland microsite be shut down, Internet Retailer [...]
Posted: Tuesday, October 17th 2006
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