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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 4 | |
| » ad pricing | 2 | 2 |
| » ad selling | 2 | 2 |
| » ad targeting | 2 | 2 |
| » ad technologies & vendors | 4 | |
| » alternative marketing | 3 | 1 |
| » best practices | 1 | 3 |
| » biz buzz | 1 | 3 |
| » branding | 2 | 2 |
| » broadband | 1 | 3 |
| » co-op marketing & partnerships | 1 | 3 |
| » computers & tech | 1 | 3 |
| » cross media | 2 | 2 |
| » demographics | 2 | 2 |
| » entertainment | 4 | |
| » major account moves | 1 | 3 |
| » major brands | 1 | 3 |
| » major players news | 3 | 1 |
| » measurement & analytics | 1 | 3 |
| » mobile marketing | 1 | 3 |
| » online ad market | 3 | 1 |
| » pearls of wisdom | 1 | 3 |
| » promotions | 1 | 3 |
| » research & stats | 2 | 2 |
| » signs of what's to come | 2 | 2 |
| » technical innovation | 1 | 3 |
| » text ads | 1 | 3 |
| » tools & software | 1 | 3 |
| » top stories | 1 | 3 |
| » user experience | 1 | 3 |
| » Youth | 2 | 2 |
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iBokan: Confessions Of An iPhone App Developer
A recent evaluation of a pricing experiment by iPhone developer Team iBokan, presented as a guest blog on TechCrunch, reveals some of the things app developers should try to avoid.
Armed with app download tracking tools and a post-hoc common sense, developer Bo Wang shares insight into the cogs of app development, as well as lessons learned from a pricin [...]
Posted: Monday, March 23rd 2009
Social Network Users Becoming Immune to Ads
At least to members of social-networking sites, recommendations from friends and fellow users of social-networking sites now carry more sway than traditional media, a new study finds.
Peer recommendations now hold more influence over social-networking users than any other form of information. Moreover, as users of social-networking sites such as MySpace and Facebook spend more time there, they become resistant to traditional advertising, Internet Retailer [...]
Posted: Monday, October 16th 2006
Study Finds Differences between Teens and Tweens
A new study points to markedly different online behavior between children ages 8-11 and those 12-14, with consequences for
Teens are much more online savvy, spending more time online engaged in communication and on social-networking sites, a new study by eMarketer finds, countering the belief among some that there are little differences in behavior between the two groups. eMarketer found that teens shift away from tween onli [...]
Posted: Wednesday, October 4th 2006
Wal-Mart, Apple Considering Digital Download Deal
After months of pressuring movie studios not to partner with Apple to make movies available for download via iTunes, Wal-Mart itself may be ready to partner with Apple over movie, music, and TV show downloads.
Apple and Wal-Mart are considering an alliance that would allow consumers to purchase a digital download "coupon" that would let consumers download movies, music, and TV shows, with Apple paying Wal-Mart a portion of the proceeds, Variety [...]
Posted: Tuesday, October 3rd 2006
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