Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
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| » Youth | 4 | 5 |
- Showing 1 - 9 of 9
Texters Young, Culturally Diverse, Spendy Over 'Net
Adults in the US who use the text-messaging feature on their cell phone are 49% more likely than the average American to be between age 18-24, 14% more likely to be Hispanic and 24% more likely to be African American, according to (pdf) a survey from Scarborough Research, MarketingCharts [...]
Posted: Tuesday, November 25th 2008
iPhone 3G Buzzing - Nielsen Online, Hitwise Issue Stats
With Apple's iPhone 3G scheduled to go on sale today, Nielsen Online and Hitwise provide a host of iPhone-related statistics.
Judging by search terms used, consumers are interested in more than just price -- such as the 3G network, release date, applications and plans, Hitwise said ( [...]
Posted: Friday, July 11th 2008
Online Shopping by Minorities Up Sharply in Five Years
Online shopping by African-Americans, Asians, Hispanics and other minorities has increased dramatically in the past five years, according to (pdf) a report from The Media Audit, MarketingCharts writes.
"T [...]
Posted: Tuesday, March 25th 2008
6 in 10 Use Non-Voice Mobile Apps, Cellphones Hardest Tech to Give up
Some 62 percent of adult Americans have either accessed the internet with a wireless connection away from home or work, or used a non-voice data application like a cell phone or personal digital assistant (PDA), according to a Pew Internet Project study (via MediaPost) -- [...]
Posted: Friday, March 7th 2008
1/3 Are Receptive to Mobile Ads - If It Lowers Their Phone Bills
23 percent of US mobile subscribers (58 million people) say they have seen mobile advertising in the previous 30 days.
Half of mobile data users (51 percent, or 28 million people) who recall seeing a mobile ad say they responded to the ad in some way, according to a Nielsen study, MarketingCharts [...]
Posted: Thursday, March 6th 2008
Yahoo Study: Online Hispanics Super Multitaskers
Online Hispanics tend to be more internet savvy multitaskers than many other demographic groups, writes ClickZ, citing a new study from Yahoo Telemundo and Simmons Research.
Online Hispanics have greater daily media and technology use than the general population in reported hours of daily media and technology use, according to the report, titled "Conexion Cultural/Connected Cul [...]
Posted: Thursday, March 29th 2007
HBO, Galan Create Mobile Content for Latinos
HBO and Galan Entertainment have teamed up to produce a series of 90-120-second segments of content, geared toward Hispanics, to be accessed via mobile devices.
The mini-novela series is about an immigrant woman and her daughter who translates for her, writes Multichannel News (via MediaBuyerPlanner). As the daughter [...]
Posted: Thursday, September 21st 2006
AOL Launches Site for U.S.-based Chinese Speakers
AOL has launched a website for Chinese-Americans and other Chinese speakers in the U.S., reports ClickZ. Besides AOL Search and web mail, the site will offer Chinese-language content from ChinaPortal.com, including news, sports and full-length TV shows and sports events webcast from China. Blog content will come from AOL's Weblogs Inc. Network, including Chinese versions of Autoblog and Engadget. AOL will allow marketers to target the [...]
Posted: Tuesday, February 14th 2006
PlanetOut to Bow Video Site with Sundance Content
PlanetOut, a media company serving the gay and lesbian community, launches a new venue for advertisers this September with PlanetOut Video, an online, on-demand broadband video site.
The site will receive programming from the Sundance Channel and will carry the exclusive premier o [...]
Posted: Friday, July 15th 2005
- Showing 1 - 9 of 9