The Voice of Online Marketing | MEDIA KIT | NEWS TIPS
The latest practical news and developments at the intersection of search, email,
social media, mobile marketing, web analytics, online advertising, ecommerce and more.
Marketing News on Twitter Interactive marketing RSS newsfeed
Advertisement

Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]

Help

To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.


Your current selection AND NOT
» ad buying & planning 157 420
» ad selling 80 497
» ad targeting 65 512
» ad technologies & vendors 60 517
» advertainment 11 566
» affiliate marketing 4 573
» agencies & ad departments 55 522
» alternative marketing 50 527
» automotive 9 568
» b2b 8 569
» best practices 28 549
» biz buzz 159 418
» branding 35 542
» broadband 73 504
» campaigns & creatives of note 27 550
» case studies 2 575
» co-op marketing & partnerships 33 544
» computers & tech 65 512
» consumer packaged goods 19 558
» CRM 3 574
» cross media 38 539
» demographics 73 504
» direct marketing 38 539
» domain names 24 553
» don't believe the hype 8 569
» e-commerce 99 478
» email marketing 27 550
» entertainment 120 457
» Europe 181 396
» events 6 571
» finance 17 560
» global 157 420
» healthcare 4 573
» I-PR & business communications 7 570
» instant messaging marketing 6 571
» interviews 1 576
» intrusive formats 10 567
» Latin America 73 504
» legal, government & regulation 129 448
» loyalty & retention 16 561
» major account moves 8 569
» major brands 75 502
» major players news 230 347
» measurement & analytics 25 552
» media convergence 56 521
» minorities 6 571
» mobile marketing 58 519
» multi-channel marketing 8 569
» new and improved 33 544
» nonsense & parodies 7 570
» online ad market 104 473
» pearls of wisdom 7 570
» people 34 543
» personalization 11 566
» political parties & organizations 48 529
» privacy 28 549
» promotions 9 568
» publishing 105 472
» real estate 4 573
» research & stats 181 396
» rich media 22 555
» search engine marketing 119 458
» Segmentation & Markets 2 575
» signs of doom 36 541
» signs of recovery 8 569
» signs of what's to come 203 374
» small business 2 575
» spam & anti-spam 15 562
» Spanish-speaking 14 563
» syndication & RSS 2 575
» technical innovation 39 538
» telecom 30 547
» text ads 31 546
» tools & software 61 516
» top stories 81 496
» travel 9 568
» user experience 75 502
» Verticals & Sector 1 576
» viral marketing & social media 16 561
» weblog marketing 28 549
» women 11 566
» worst practices 68 509
» Youth 24 553

MARKETING JOBS
Advertisement

Wal-Mart Expands E-Commerce Footprint in China

Wal-Mart Stores is increasing its investment in Yihaodian, an e-commerce website in China. The deal will bring Walmart's total ownership stake to approximately 51 percent. Launched in July 2008, Yihaodian offers more than 180,000 SKUs and has achieved a significant presence in online grocery sales, as well as in categories such as baby/mom, consumer electronics and app  [...]

China's Alibaba Group Moves to Become Next Social Networking Giant

Alibaba Group, China's e-commerce giant, is beta-testing a new social-networking-product. An Alibaba Group spokeswoman told Reuters the product will be called "Laiwang" and will be available on the PC and downloadable onto Android smartphones and iPhones. Laiwang is said to be similar to the Google+ network. China as Global Ad Growth Driver Laiwang is the latest   [...]

Toyota Drives Car Closer to Its New Role of Online Marketing Channel

Toyota told us one was coming and now it is almost here: an automobile that not only connects to the Internet but embraces it. As more automobile makers move in this direction, this will become another channel available to digital marketers. Called the Fun-Vii, the concept car debuted at the Tokyo Motor Show this week. Its sleek exterior mimics the look of a smartphone, with both the exterior and interior able to be adjusted to fit the driver’s mood, PC Magazine   [...]

Baidu Preps for Mobile Role

Baidu has given the market a peak at its forthcoming mobile operating system and application platform. The platform, based on the Android OS, is called Baidu Yi and it is designed to give third-party application developers a channel to distribute games, maps and other apps - similar to the Apple's App Store, Reuters reports. Baidu Yi may prove the necessary boost China's mobile market - which  [...]

Gaming Posed to be Another Online Success Story in China

If Zynga's recent move to partner with a local Chinese firm to reach the country's consumers is any indication, gaming looks ready to deliver its promise of becoming a major channel there. Zynga is joining forces with Chinese internet mobile Tencent to launch a heavily localized version of CityVille for Chinese audiences, running on Tencent’s developer platform, Inside Social Games   [...]

Advertisement

New Rules of the Road for Global Online Marketing Campaigns

News flash. Online ads in India perform better when written in Hindi, Tamil, Telugu, Malayalam and other regional languages compared to English creatives! Apparently these localized ads attract more internet users, according to a survey by Ozone Media and reported in the Economic Times. If that wasn't surprising enough, the study also found that resident Indians res  [...]

iPad 2 Goes Global: What Can Marketers Learn from Apple's Missteps? (Yes, Missteps)

After thoroughly wowing consumers in the US, Apple is starting to provide its latest wunderbar product, the iPad 2, to global markets. It would seem, given the sold-out status of the iPad in the US, that selling the tablet overseas will be a no-brainer. But any global manager of any company will tell you there is no such animal. Thus, the glitches Apple is experiencing - exacerbated by the real time knowledge base supplied by the Internet - provides an interesting case study for companies plan  [...]

3DTV Shows 1st Rate Promise

  [...]

Advertisement

Worldwide Online Search Market Grows 46%

The total worldwide online search market grew 46% in December 2009 compared to December 2008, according to the latest qSearch data from digital research firm comScore, Inc. US, China Lead in Total Number of Searches During December 2009, internet users conducted 131.3 billion online searches, compared to 89.7 billion online searches in December 2008. The U  [...]

Industry Buzz & Snippets: 11/23/09

Online Media: Microsoft, News Corp. discuss web deal to remove news sites from Google. Sony online service to challenge iTunes? Online Retail: EBay search glitch   [...]

Industry Buzz & Snippets: 11/16/09

Online Advertising: Google trademark policy worries holiday advertisers. Online Payments: More ways to avoid cash or plastic at checkout. Media Strategies: Comcast   [...]

Industry Buzz & Snippets: 11/09/09

Media Strategies: Murdoch will likely remove sites from Google's index. Social Media: Which ad networks did Facebook shut down? Panel advice: Take deliberate approach to social medi  [...]

Industry Buzz & Snippets: 10/28/09

Media Strategies: The WSJ's odd mobile application strategy. Disney offers iPhone app. Online Marketing Scams: Gawker   [...]

Industry Buzz & Snippets: 10/21/09

Web 2.0 News and Trends: Rumor has it that Google will launch a music initiative called One Box to offer song previews, artist bios, graphics, and video - but no downloads or subscriptions. One Box won't be limited to music, according to CNET's Stephen Shankland. There are several different kin  [...]

Yahoo Drops $150M Worth of Alibaba Shares

Yahoo is preparing to sell 57.48 million shares of Alibaba.com, China's largest B2B marketplace. The sale will raise about $150 million -- the full 1.14% stake it purchased four years ago. When Yahoo made the purchase, Alibaba took charge of Yahoo China. The department recently restructured, during which much-used classifieds service Koubei was transitioned to Taobao.com. In part because of this, tension has begun to rise between Yahoo and Alibaba,   [...]

To Protect Economy, China Sets Limits on Virtual Currency

Online transactions with virtual currency in online gaming has become so widespread in China that the government fears it will affect the actual economy, The New York Times reports. The country is currently one of the world's largest markets for massive multiplayer online games (MMOGs) like World of Warcraft; tens of millions of youth are reportedly trading virtual goods for real money or  [...]

Email, IM, SMS Use Vary By Country; Spam Universal

North Americans and Europeans are much more likely to use email as their primary form of communication than those in the Asia-Pacific (APAC) region, where instant messaging is more popular, according to a oglobal email study from Epsilon. The   [...]

Mobile Inet Access Up 36%; Still Dwarfed by China

Mobile internet access increased by 36% in the US last year, but the number of Americans (18 million, ages 13+) that connect to the mobile web is still relatively low compared with the 100 million users who connect via mobile in China, according to a report from Netpop (via MarketingCharts).   [...]

Google To Facilitate Indian Elections

Google launched the Google India Elections Center to help engage and prepare India’s 700 million eligible voters for next month’s general elections, reports TechCrunch. Google has organized similar web-based election centers in the US and Australia in the past, but Google India’s election center offers new features which  [...]

Glam Strengthens Foothold in Land of Rising Sun

Vertical content network Glam Media has received an investment from Mizuho Venture Capital, as well as a second round of investment from Germany's Hubert Burda Media -- a company with which it strategically liaised in 2008. In addition to Mizuho, the company's Japanese arm, Glam Media Japan KK, is enjoying infusions from Dentsu and ADK, publishers Shogagukan and Syueisya, and news/pr  [...]