Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
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| » demographics | 73 | 402 |
| » direct marketing | 38 | 437 |
| » domain names | 24 | 451 |
| » don't believe the hype | 8 | 467 |
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| » email marketing | 27 | 448 |
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| » text ads | 31 | 444 |
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| » top stories | 81 | 394 |
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| » user experience | 75 | 400 |
| » Verticals & Sector | 1 | 474 |
| » viral marketing & social media | 16 | 459 |
| » weblog marketing | 28 | 447 |
| » women | 11 | 464 |
| » worst practices | 68 | 407 |
| » Youth | 24 | 451 |
Wal-Mart Expands E-Commerce Footprint in China
Wal-Mart Stores is increasing its investment in Yihaodian, an e-commerce website in China. The deal will bring Walmart's total ownership stake to approximately 51 percent. Launched in July 2008, Yihaodian offers more than 180,000 SKUs and has achieved a significant presence in online grocery sales, as well as in categories such as baby/mom, consumer electronics and app [...]
Posted: Monday, February 20th 2012
China's Alibaba Group Moves to Become Next Social Networking Giant
Alibaba Group, China's e-commerce giant, is beta-testing a new social-networking-product. An Alibaba Group spokeswoman told Reuters the product will be called "Laiwang" and will be available on the PC and downloadable onto Android smartphones and iPhones.
Laiwang is said to be similar to the Google+ network.
China as Global Ad Growth Driver
Laiwang is the latest [...]
Posted: Friday, December 2nd 2011
Toyota Drives Car Closer to Its New Role of Online Marketing Channel
Toyota told us one was coming and now it is almost here: an automobile that not only connects to the Internet but embraces it. As more automobile makers move in this direction, this will become another channel available to digital marketers.
Called the Fun-Vii, the concept car debuted at the Tokyo Motor Show this week. Its sleek exterior mimics the look of a smartphone, with both the exterior and interior able to be adjusted to fit the driver’s mood, PC Magazine [...]
Posted: Tuesday, November 29th 2011
Baidu Preps for Mobile Role
Baidu has given the market a peak at its forthcoming mobile operating system and application platform. The platform, based on the Android OS, is called Baidu Yi and it is designed to give third-party application developers a channel to distribute games, maps and other apps - similar to the Apple's App Store, Reuters reports.
Baidu Yi may prove the necessary boost China's mobile market - which [...]
Posted: Friday, September 2nd 2011
Gaming Posed to be Another Online Success Story in China
If Zynga's recent move to partner with a local Chinese firm to reach the country's consumers is any indication, gaming looks ready to deliver its promise of becoming a major channel there. Zynga is joining forces with Chinese internet mobile Tencent to launch a heavily localized version of CityVille for Chinese audiences, running on Tencent’s developer platform, Inside Social Games [...]
Posted: Tuesday, July 26th 2011
iPad 2 Goes Global: What Can Marketers Learn from Apple's Missteps? (Yes, Missteps)
After thoroughly wowing consumers in the US, Apple is starting to provide its latest wunderbar product, the iPad 2, to global markets. It would seem, given the sold-out status of the iPad in the US, that selling the tablet overseas will be a no-brainer. But any global manager of any company will tell you there is no such animal. Thus, the glitches Apple is experiencing - exacerbated by the real time knowledge base supplied by the Internet - provides an interesting case study for companies plan [...]
Posted: Wednesday, March 23rd 2011
3DTV Shows 1st Rate Promise
[...]
Posted: Thursday, December 23rd 2010
Industry Buzz & Snippets: 11/16/09
Online Advertising:
Google trademark policy worries holiday advertisers.
Online Payments:
More ways to avoid cash or plastic at checkout.
Media Strategies:
Comcast [...]
Posted: Monday, November 16th 2009
Industry Buzz & Snippets: 10/28/09
Media Strategies:
The WSJ's odd mobile application strategy.
Disney offers iPhone app.
Online Marketing Scams:
Gawker [...]
Posted: Wednesday, October 28th 2009
Yahoo Drops $150M Worth of Alibaba Shares
Yahoo is preparing to sell 57.48 million shares of Alibaba.com, China's largest B2B marketplace. The sale will raise about $150 million -- the full 1.14% stake it purchased four years ago.
When Yahoo made the purchase, Alibaba took charge of Yahoo China. The department recently restructured, during which much-used classifieds service Koubei was transitioned to Taobao.com.
In part because of this, tension has begun to rise between Yahoo and Alibaba, [...]
Posted: Monday, September 14th 2009
To Protect Economy, China Sets Limits on Virtual Currency
Online transactions with virtual currency in online gaming has become so widespread in China that the government fears it will affect the actual economy, The New York Times reports.
The country is currently one of the world's largest markets for massive multiplayer online games (MMOGs) like World of Warcraft; tens of millions of youth are reportedly trading virtual goods for real money or [...]
Posted: Wednesday, July 1st 2009
Email, IM, SMS Use Vary By Country; Spam Universal
North Americans and Europeans are much more likely to use email as their primary form of communication than those in the Asia-Pacific (APAC) region, where instant messaging is more popular, according to a oglobal email study from Epsilon.
The [...]
Posted: Wednesday, June 10th 2009
Mobile Inet Access Up 36%; Still Dwarfed by China
Mobile internet access increased by 36% in the US last year, but the number of Americans (18 million, ages 13+) that connect to the mobile web is still relatively low compared with the 100 million users who connect via mobile in China, according to a report from Netpop (via MarketingCharts).
[...]
Posted: Friday, May 29th 2009
Bandwidth-Thirsty Developing World Poses Threat to Web's Bottom Line
Photo-sharing sites, social networks, and video distributors (e.g., Flickr, Facebook, YouTube) are booming in developing nations like Turkey, India, and Brazil - but struggling to turn a profit from online advertising alone.
Internet entrepreneurs have always operated under the ideals of uniting everyone in a single online "village" by providing free services to [...]
Posted: Tuesday, April 28th 2009
Google To Facilitate Indian Elections
Google launched the Google India Elections Center to help engage and prepare India’s 700 million eligible voters for next month’s general elections, reports TechCrunch.
Google has organized similar web-based election centers in the US and Australia in the past, but Google India’s election center offers new features which [...]
Posted: Wednesday, April 8th 2009
Glam Strengthens Foothold in Land of Rising Sun
Vertical content network Glam Media has received an investment from Mizuho Venture Capital, as well as a second round of investment from Germany's Hubert Burda Media -- a company with which it strategically liaised in 2008.
In addition to Mizuho, the company's Japanese arm, Glam Media Japan KK, is enjoying infusions from Dentsu and ADK, publishers Shogagukan and Syueisya, and news/pr [...]
Posted: Monday, April 6th 2009
GOOG, Record Labels Plot to Dethrone Baidu, Scoop China
In an ongoing attempt to bait advertisers and a broader slice of the Chinese audience, Google's Chinese arm has formed an alliance with a number of music labels, including EMI, Warner Music Group and Vivendi's Universal.
The labels will work in tandem to provide free music downloads to anyone in China.
usic, said they would seek to profit here by working with Google and offering free downloads of music to anyone inside China.
At present, China host the [...]
Posted: Monday, April 6th 2009
Glam Takes Mumbai with AdaptiveAds Acquisition
Glam Media, an ambitious women's network that breaches both online and traditional media, has acquired AdaptiveAds, a display ad targeting/optimization startup based in Mumbai.
The technology will be incorporated into Glam Media's Glam Media Evolution brand platform.
"AdaptiveAds supercharges Glam Media’s brand engagement technology, delivering insight into how ads behave with different audiences and giving brands the ability to dynamically act based on this knowledge," said Chairman/CEO [...]
Posted: Thursday, January 29th 2009
World Internet Audience Tops 1B; China Has Most Visitors
The global internet audience surged past the one-billion mark in December 2008, fueled by users in China -- the largest online population in the world -- and the Asia Pacific region, accounting for over two-fifths of total visitors, according to World Metrix data released by comScore.
[...]
Posted: Monday, January 26th 2009
PC Market Growth Plummets in Q4
Following roughly six years of growth, with the last five averaging 15% increases, worldwide PC shipments fell 0.4% year-on-year in the fourth quarter of 2008 (4Q08), according to IDC's Worldwide Quarterly PC Tracker, reports Retailer Daily.
The slowdown was enough for a sequential decline of 2.5% from [...]
Posted: Tuesday, January 20th 2009


