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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 53 | 97 |
| » ad pricing | 5 | 145 |
| » ad selling | 24 | 126 |
| » ad targeting | 16 | 134 |
| » ad technologies & vendors | 16 | 134 |
| » advertainment | 3 | 147 |
| » agencies & ad departments | 34 | 116 |
| » alternative marketing | 8 | 142 |
| » Asia/Pacific | 52 | 98 |
| » automotive | 3 | 147 |
| » b2b | 3 | 147 |
| » best practices | 7 | 143 |
| » biz buzz | 66 | 84 |
| » branding | 7 | 143 |
| » broadband | 11 | 139 |
| » campaigns & creatives of note | 8 | 142 |
| » case studies | 1 | 149 |
| » co-op marketing & partnerships | 14 | 136 |
| » computers & tech | 15 | 135 |
| » consumer packaged goods | 4 | 146 |
| » cross media | 6 | 144 |
| » demographics | 12 | 138 |
| » direct marketing | 8 | 142 |
| » domain names | 4 | 146 |
| » e-commerce | 20 | 130 |
| » email marketing | 5 | 145 |
| » entertainment | 22 | 128 |
| » Europe | 58 | 92 |
| » events | 3 | 147 |
| » finance | 3 | 147 |
| » I-PR & business communications | 2 | 148 |
| » instant messaging marketing | 1 | 149 |
| » intrusive formats | 2 | 148 |
| » Latin America | 12 | 138 |
| » legal, government & regulation | 23 | 127 |
| » loyalty & retention | 4 | 146 |
| » major account moves | 4 | 146 |
| » major brands | 23 | 127 |
| » measurement & analytics | 8 | 142 |
| » media convergence | 13 | 137 |
| » minorities | 1 | 149 |
| » mobile marketing | 7 | 143 |
| » multi-channel marketing | 2 | 148 |
| » new and improved | 10 | 140 |
| » nonsense & parodies | 1 | 149 |
| » online ad market | 25 | 125 |
| » people | 20 | 130 |
| » personalization | 4 | 146 |
| » political parties & organizations | 12 | 138 |
| » privacy | 3 | 147 |
| » promotions | 2 | 148 |
| » publishing | 33 | 117 |
| » real estate | 2 | 148 |
| » research & stats | 37 | 113 |
| » rich media | 10 | 140 |
| » search engine marketing | 49 | 101 |
| » Segmentation & Markets | 1 | 149 |
| » signs of doom | 3 | 147 |
| » signs of recovery | 1 | 149 |
| » signs of what's to come | 56 | 94 |
| » small business | 1 | 149 |
| » spam & anti-spam | 5 | 145 |
| » Spanish-speaking | 3 | 147 |
| » syndication & RSS | 1 | 149 |
| » technical innovation | 8 | 142 |
| » telecom | 5 | 145 |
| » text ads | 15 | 135 |
| » tools & software | 21 | 129 |
| » top stories | 26 | 124 |
| » user experience | 15 | 135 |
| » viral marketing & social media | 5 | 145 |
| » weblog marketing | 3 | 147 |
| » women | 1 | 149 |
| » worst practices | 6 | 144 |
| » Youth | 5 | 145 |
Disney Explores Cross-Platform Content Ownership
The Walt Disney Company appears to be poised to unveil a new technology that will help it recover from slumping DVD sales - a decline fueled in part by robust Web 2.0 content available to consumers, including illegal duplicating and trading of its own copyrighted material.
Code-named "Keychest," the service will give consumers lifetime rights to a piece of content - say, a movie or TV show - across multiple digital platforms such as a smartphone or on-demand cable service or computer, Media [...]
Posted: Thursday, October 22nd 2009
Sprite Experiments With YouTube Series: 'Green Eyed World'
Coca-Cola-owned Sprite is hopping on the reality show bus with an interactive YouTube channel called "Green Eyed World," which will feature Facebook integration, writes The Wall Street Journal.
Sprite decided to try reaching out to teens with two things they love most - social media and music - and to use the message of pursuing passions as the driving force behind the campaign.
The series, which will f [...]
Posted: Monday, April 20th 2009
World Internet Audience Tops 1B; China Has Most Visitors
The global internet audience surged past the one-billion mark in December 2008, fueled by users in China -- the largest online population in the world -- and the Asia Pacific region, accounting for over two-fifths of total visitors, according to World Metrix data released by comScore.
[...]
Posted: Monday, January 26th 2009
PC Market Growth Plummets in Q4
Following roughly six years of growth, with the last five averaging 15% increases, worldwide PC shipments fell 0.4% year-on-year in the fourth quarter of 2008 (4Q08), according to IDC's Worldwide Quarterly PC Tracker, reports Retailer Daily.
The slowdown was enough for a sequential decline of 2.5% from [...]
Posted: Tuesday, January 20th 2009
Israeli Gov't Holds First Twitter Press Conference
On Dec. 30, microblogging service Twitter hosted its first governmental press conference on behalf of Israel's Defense Forces -- whose microblogging tag was @IsraelConsulate.
Questions and answers were limited to 140 characters, the standard length of a Twitter message or "tweet." So even answers to the most complex questions -- about which entire books have been written -- had to be short and swe [...]
Posted: Monday, January 5th 2009
HuffPo's 'World Affairs' Enlists Bloggers Queen Noor, John Kerry
The Huffington Post, one of the fastest-growing independent political sites this year, is launching a World Affairs section.
The new channel shall include analysis from US foreign policy experts and bloggers worldwide. Contributors are expected to include Queen Noor of Jordan, John Kerry and Harvard professor Joseph Nye. Correspondents are expected to represent over 50 countries, and syndicated editorial content will also be f [...]
Posted: Friday, December 5th 2008
GOOG, YHOO, MSFT Set Rules of Engagement for Iron-Fist Countries
Tech titans Google, Yahoo and Microsoft have agreed upon a common set of principles to guide business dealings in countries that restrict free speech and expression.
The search and ad giants have previously been criticized for complying with China's censorship of certain material published online.
In 2006, Google agreed to filter search results on topics like Falun Gong, democracy, or T [...]
Posted: Wednesday, October 29th 2008
Not on Our Watch: Google Blocked on Russian Ad Buy
The Federal Anti-monopoly Service (FAS), a Russian watchdog agency, blocked Google from executing its planned transaction of Russian ad platform ZAO Begun.
Digital ad players are increasingly acquiring properties in the Eastern-European ad market, from WPP's purchases of Advertures and [...]
Posted: Monday, October 27th 2008
Economist Gives World a Vote in US Presidential Election
London-based business rag The Economist has created a global version of the US Electoral College, based on the population of each country.
The magazine hopes to stimulate online brand engagement through the effort, which leverages overseas interest in the US election -- a "closely watched contest" worldwide, said VP Ron Diorio of product and community development in New York.
"We thought it would be fun and a bit of an educa [...]
Posted: Wednesday, September 24th 2008
Microsoft Gives OpenSocial the Cold Shoulder; Ties Deals with Five Social Networks
On the same day Yahoo declared plans to join OpenSocial, Microsoft announced interoperability deals with five social networks.
Yesterday Microsoft signed five separate agreements with social networks that will allow users to share contact data with its Windows Live platform. The networks are: Facebook, Bebo, Hi5, Tagged and L [...]
Posted: Wednesday, March 26th 2008
iGoogle Gadget-Maker: Now in 42 Languages
Google has announced its iGoogle Gadget Maker is now available in all 42 Google-supported languages.
iGoogle is the name of Google's customizable homepage, accessible in the upper right-hand corner of Google.com when users are logged into GMail.
Last year iGoogle gave non-programmers the ability to cre [...]
Posted: Thursday, March 20th 2008
Facebook Colonizes Asia, Sets Sights on Germany
While Facebook activity plateaus in the US and Britain, the social network shows no sign of slowing its conquest of other countries.
According to comScore, the percentage of monthly unique visitors coming from the US dropped from 76 percent at the start of the year to 35 percent at the end. And the percentage from North America and Canada dropped from 96 percent at the st [...]
Posted: Monday, March 3rd 2008
Google Becomes 'de jure' Search Engine for Opera Mobile Browsers
Google has become the default search engine for Opera mobile web browsers, which include Opera Mobile and Opera Mini.
Opera, Opera Mini users view some 1.7 billion pages per month, most of which comes from search in its browser, says Opera.
Opera's mobile browser also has marketing merit, having recently been upgraded to include [...]
Posted: Thursday, February 28th 2008
Android Prototype to Debut at EU Mobile Show
Next week at the Mobile World Congress in Barcelona, British chip designer ARM will unveil a prototype mobile phone based on Google's Android, Reuters reports.
T-Mobile and Taiwan's High Tech Computer Corp. are also expected to debut Android ph [...]
Posted: Friday, February 8th 2008
'YahooSoft' Would Make Web Powerhouse, Just Not in Search
In the wake of the announcement that Microsoft has made an unsolicited bid to buy Yahoo, Hitwise's Bill Tancer examines the top web properties of the two companies, as well as Google's, breaking [...]
Posted: Monday, February 4th 2008
875MM Consumers Shopped Online, Up 40% in 2 Years
Over 85 percent of the global online population has used the internet to make a purchase, increasing the market for online shopping by 40 percent in the past two years, according to the Nielsen Global Online Survey on internet shopping habits, [...]
Posted: Wednesday, January 30th 2008
Digital Music Sales Near $3B, Don't Offset Low CD Sales
Music sold online and via mobile rose from zero to an estimated $2.9 billion -- or 15 percent of industry sales -- in the last five years, making music more digitally advanced than any entertainment sector besides games, according to a report from the international music industry, writes MarketingCharts.
[...]
Posted: Monday, January 28th 2008
Apple Releases iTunes Movie Rental Service, DVD-Free Laptop
Yesterday Steve Jobs of Apple announced the availability of movie rentals on iTunes.
Touchstone, Mirimax, MGM, Lionsgate, Newline, Fox, WB, Disney, Paramount, Universal, and Sony are on board. Weeks ago, only Fox was reported to be involved.
The rental service launches in the States this week and will be international later this year. Movies are priced at $2.99; new releases cost [...]
Posted: Wednesday, January 16th 2008
Mediaedge:cia Ranked Most Competitive Agency
Among the top global ad agencies ranked, Mediaedge:cia was most competitive, according to Paris-based research firm RECMA's Compitches Report.
This was its ninth survey of media agency network competitiveness, which analyzes pitches and moves to media agencies, summarizing advertisers' choices.
The 2007 rankings:
[...]
Posted: Wednesday, January 16th 2008
OLPC Calls Intel a Backstabber, Announces Microsoft Partnership
Chairman of the One Laptop Per Child (OLPC) project Nicholas Negroponte weighed in on OLPC's recent split from Intel.
Though earlier reports said the split stemmed from OLPC wanting Intel to drop similar projects, namely, its Classmate PC, Negroponte claimed Intel was going behind its back, [...]
Posted: Thursday, January 10th 2008


