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Murdoch: MySpace Can Beat Theirs (Yahoo's, MSN's)

News Corp. Chairman Rupert Murdoch finally revealed, at least in part, his plans for the social-networking website MySpace.com, announcing that the recently acquired site would challenge portals such as Yahoo and MSN, writes iMedia, citing a Wall Street Journal report. Murdoch said MySpace would offer free video downloads,   [...]
Posted: Thursday, January 12th 2006

mOne Becomes Two Again

Digital agency mOne Worldwide, created when WPP's MindShare Worldwide and OgilvyOne Worldwide were joined, has been rent asunder, writes MediaPost. Rob Norman, director of interaction worldwide at WPP's Group M, said one reason for the breakup was that both  [...]
Posted: Thursday, January 5th 2006

Paid Search to Grow 41 Percent in 2006; Google Stock to Reach $600

Paid search, which generated an estimated $10 billion globally in 2005, is expected to grow 41 percent in 2006, or more than $14 billion, with market leader Google increasing its lead - and net revenue by more than 58 percent - during the year, according to research notes by Piper Jaffray senior research analyst Safa Rashtchy, reports ClickZ. In 2005, Google held 64 percent market share. Rashtchy also raised the one-year price target f  [...]
Posted: Wednesday, January 4th 2006

Global Online Advertising to Reach $65B by 2010

JMP Securities has revised its forecast of the global online advertising market and now projects that it will grow at an annual growth rate of 25 percent in the next five years, reaching $65 billion by 2010, reports BtoB Online. JMP now expects the worldwide online ad market to reach $33.2 billion in 2007,   [...]
Posted: Wednesday, December 21st 2005

Forecast: $55 Billion Online Ad Market by 2010

Ad budgets' shift to online is reaching an "inflections point," after which, within five years, internet advertising will become a $55 billion global market, according to investment bank Piper Jaffray analyst Safa Rashtchy, AdWeek reports. Rashtchy says his forecast of 27 percent compound annual growth could be a conservative one. "Online is on its way to a 10 percent share [of adspend] much faste  [...]
Posted: Tuesday, December 6th 2005

ZenithOptimedia: Global Ad Outlook Down, Online Up

ZenithOptimedia has significantly lowered its projections for ad spending in 2006, predicting that U.S. spending will grow only 2.9 percent, compared with a 3.6 percent gain it predicted when it released its previous update on Oct. 24,   [...]
Posted: Monday, December 5th 2005

Google Offers Free Web Analytics to Advertisers

Click to enlarge Google is today releasing the latest version of its Urchin hosted analytics service - now dubbed   [...]
Posted: Monday, November 14th 2005

U.S. Still Dominant in Spam, but Declining

Though the U.S. remains the world's worst source of spam, South Korea and China are quickly catching up as anti-spam efforts lower the amount of spam emanating from the U.S., reports CNET, citing a report from security software maker Sophos. According to data from April to September, the U.S. was the point of origin for about 26 percent of global spam, down from nearly 42 percent a year ag  [...]
Posted: Thursday, October 13th 2005

2005 Is Web's Best Year for Growth

The web has grown more in 2005, having added 17 million websites thus far in the year, than it did at the height of the dot-com boom, in 2000, when the web grew by 16 million websites, reports the BBC, citing a study by internet monitoring firm Netcraft, which ascribes this year's growth to the large numbers of small businesses going online, firms making the most of web advertising schemes, and spammers. In its October 2005 survey,   [...]
Posted: Wednesday, October 12th 2005

U.N. Wants to Run the Net, U.S. Says No

The United Nations' International Telecommunications Union (ITU) is ready to take over the internet's governance from the U.S., ITU head Yoshio Utsumi said on Friday, a day after the U.S. clashed with much of the world at a two-week conference preparing for a U.N. World Summit on the Information Society, in Tunisia, in November, reports Reuters. The U.S. now manages the internet via  [...]
Posted: Monday, October 3rd 2005

24/7 Real Media, Dentsu JV to Deliver SEM in Japan

Interactive marketing and technology firm 24/7 Real Media and Japan's largest advertising company, Dentsu, yesterday announced the establishment of K.K. 24-7 Search, a joint venture that will deliver search engine marketing services to the Japanese market. Financial terms were not disclo  [...]
Posted: Thursday, September 8th 2005

Arab World Seeks Share of Online Ad Market

Despite the growth of online advertising worldwide, Arab websites face challenges in attracting ads mainly because of the low number of online users and a lack of trust from big-name advertisers, writes Reuters. Arab internet adspend has grown from less than $250,000 in 1999 to the $7-$10 million expected in 2005, according to online advertising agency NetAdvantage's managing director, Mustafa Mohamed, based in the United Arab   [...]
Posted: Thursday, September 8th 2005

Four Scenarios for the 'Smart Internet' of 2010

Australia's technology research consortium, Smart Internet Technology CRC, has released some results of an 18-month study examining what the Internet might evolve into by 2010 and the implications for end-users, writes Techdirt. The public versions (pdf) of the Smart Internet 2  [...]
Posted: Tuesday, September 6th 2005

French-Funded 'Quaero' to Tackle Google, Yahoo

French president Jacques Chirac this week said France would help fund a new European internet search engine to rival Google and Yahoo and promised to counter the threat of Anglo-Saxon cultural imperialism, writes the U.K.'s Telegraph (via paidcontent). "We're engaged in a global com  [...]
Posted: Thursday, September 1st 2005

Yahoo, Google, eBay Seek Classified Business Relationship

Google and Yahoo are reportedly vying for the affections of "old" media - specifically Trader Classified Media, the owner of 575 print titles, ranging from Canada's Auto Trader magazine to Buy & Sell Chinese in the U.S. - regarding the possibility of a business relationship, writes the U.K.'s Sunday Times (via paidcontent). EBay, in turn, may be tryi  [...]
Posted: Monday, August 22nd 2005

Google Offers Shares, Seeks Global Piece of 'Pi'

In a move that took industry watchers by surprise and immediately began speculation that Google intends to extend its business beyond search and search-based advertising, Google said yesterday that it would offer 14,159,265 million Class A shares, which would raise some $4 billion (based on Wednesday's closing price of $285.10), writes the New York Times. Google raised $1.67 billion in its initial public offering a year ago  [...]
Posted: Friday, August 19th 2005

Yahoo's 'Open Sesame': $1 Billion, China Ops for Alibaba Stake

Yahoo is in the final day of talks with Chinese e-commerce player Alibaba.com to acquire a 35 percent stake for $1 billion and all of Yahoo's China operations, reports Reuters. The deal would combine Alibaba's business-to-business and consumer online auction sites with Yahoo's search operations, China's second largest after Baidu.com, creating an e-commerce giant in the world's largest state. If the deal goes thr  [...]
Posted: Wednesday, August 10th 2005

New Tech, Old Message: Vox Populi, Vox Dei

A commentary by Tom Friedman of the New York Times decries that the U.S. is falling behind in the adoption of broadband and wireless technologies for accessing the internet: "The world is moving to an internet-based platform for commerce, education, innovation and entertainment. Wealth and productivity will go to those countries or companies that get   [...]
Posted: Friday, August 5th 2005

Legal Music Websites and Downloads Triple

Legal music downloads have tripled in the past year said the International Federation of the Phonographic Industry (IFPI), which represents 1,450 record companies in 75 countries, reports the Guardian. There were more legal downloads in the U.S., the U.K., Germany and France in the first half of 2005 than in all of 2004. Some 180 million tracks were downloaded in those countries between January and June this year, comp  [...]
Posted: Friday, July 22nd 2005

Google Officially Enters China, Sued by Microsoft

Google on Tuesday formally announced its plans to enter the Chinese market and establish a development center in China - and appointed Kai-fu Lee as its new head for Chinese operations and the new center - one day after it was sued by Microsoft for having hired away Lee, a former Microsoft corporate vice-president, Xinhua reports. The search giant said China, the world's second-largest internet market in terms of on  [...]
Posted: Thursday, July 21st 2005