Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 126 | 119 |
| » ad pricing | 5 | 240 |
| » ad selling | 29 | 216 |
| » ad targeting | 115 | 130 |
| » ad technologies & vendors | 54 | 191 |
| » advertainment | 121 | 124 |
| » agencies & ad departments | 18 | 227 |
| » Asia/Pacific | 5 | 240 |
| » automotive | 6 | 239 |
| » best practices | 33 | 212 |
| » biz buzz | 88 | 157 |
| » branding | 105 | 140 |
| » broadband | 34 | 211 |
| » campaigns & creatives of note | 89 | 156 |
| » case studies | 17 | 228 |
| » co-op marketing & partnerships | 73 | 172 |
| » computers & tech | 23 | 222 |
| » consumer packaged goods | 19 | 226 |
| » cross media | 46 | 199 |
| » demographics | 76 | 169 |
| » direct marketing | 5 | 240 |
| » domain names | 57 | 188 |
| » don't believe the hype | 6 | 239 |
| » e-commerce | 38 | 207 |
| » email marketing | 3 | 242 |
| » entertainment | 164 | 81 |
| » Europe | 16 | 229 |
| » events | 4 | 241 |
| » finance | 4 | 241 |
| » global | 4 | 241 |
| » healthcare | 2 | 243 |
| » How-to | 3 | 242 |
| » instant messaging marketing | 9 | 236 |
| » intrusive formats | 4 | 241 |
| » Latin America | 1 | 244 |
| » legal, government & regulation | 2 | 243 |
| » loyalty & retention | 28 | 217 |
| » major account moves | 5 | 240 |
| » major brands | 86 | 159 |
| » major players news | 58 | 187 |
| » measurement & analytics | 12 | 233 |
| » media convergence | 40 | 205 |
| » mobile marketing | 27 | 218 |
| » multi-channel marketing | 17 | 228 |
| » new and improved | 27 | 218 |
| » nonsense & parodies | 5 | 240 |
| » online ad market | 94 | 151 |
| » pearls of wisdom | 6 | 239 |
| » people | 13 | 232 |
| » personalization | 22 | 223 |
| » political parties & organizations | 9 | 236 |
| » privacy | 1 | 244 |
| » promotions | 30 | 215 |
| » publishing | 33 | 212 |
| » research & stats | 29 | 216 |
| » rich media | 26 | 219 |
| » search engine marketing | 10 | 235 |
| » seniors | 1 | 244 |
| » sex sells | 3 | 242 |
| » signs of doom | 3 | 242 |
| » signs of recovery | 4 | 241 |
| » signs of what's to come | 80 | 165 |
| » small business | 1 | 244 |
| » syndication & RSS | 17 | 228 |
| » technical innovation | 11 | 234 |
| » telecom | 2 | 243 |
| » text ads | 13 | 232 |
| » tools & software | 25 | 220 |
| » top stories | 3 | 242 |
| » travel | 1 | 244 |
| » user experience | 107 | 138 |
| » viral marketing & social media | 80 | 165 |
| » weblog marketing | 24 | 221 |
| » women | 19 | 226 |
| » worst practices | 7 | 238 |
Facebookers Donate to Haiti
More than one-third of Facebook users in the US, UK and Australia have donated money and/or goods to relief efforts aimed at the January 12, 2010 earthquake which struck Haiti, according to a joint survey conducted by Facebook and The Nielsen Company.
Money Leads the Way
Donations of money were by far the most popular type of aid [...]
Posted: Tuesday, January 26th 2010
Ford Fiesta Gets Role in 'If I Can Dream'
The 2011 Ford Fiesta has been cast as a personality on 'If I Can Dream', - new programming that will be distributed straight to the show's website and broadcast weekly on Hulu.
The show will follow [...]
Posted: Tuesday, December 22nd 2009
SocNets Still Not Viable Commerce Platforms
Though online social networks continue to post dramatic growth, users still see them as as a way to communicate and interact with one another rather than a means for conducting e-commerce, according to the most recent Consumer Internet Barometer report from The Conf [...]
Posted: Wednesday, June 24th 2009
78% of Gen Y is 'Meh' About Twitter; They Also Retweet Less
Despite the fact that 99% of Generation Y consumers (ages 18-24) report having an active profile on at least one online social networking site, only 22% of this same age group say they currently use Twitter, according to a study from the Participatory Marketing Network (PMN).
[...]
Posted: Wednesday, June 3rd 2009
Military Ramps Up Social Media Savvy in Pursuit of Fresh Recruits
After condemning them as potential tools for terrorism just six months ago, the US Army is now using Twitter and Facebook to pursue new recruits.
Tomorrow's soldiers "live in the virtual world," observed Lt. Gen. Benjamin Freakley (via Newsday), citing Facebook as key to speaking to 18- to 24-year-olds. "You could friend your recruite [...]
Posted: Friday, May 1st 2009
Netflix Connects Users with Facebook
Online consumer entertainment retailer Netflix, which publicized intentions to focus more on its online content streaming service, is expanding its internet presence through a partnership with social networking site Facebook.
Using the Facebook Connect extension of the social networking platform, Netflix customers who are Facebook members can seamlessly link both accounts, the company explains. This will allow Netflix customer [...]
Posted: Thursday, March 26th 2009
Article-Based Ads Spark Most Action, Pop-ups Least Loved
More than half of American consumers are likely to read and act upon online advertising articles that include brand information -- when compared with banners, pop-ups, email offers and sponsored links, according to (pdf) a survey from Adfusion.
Article-based ads are preferred by 51% of respondents who are "very likely" or "somewhat likely" to read and act u [...]
Posted: Wednesday, March 18th 2009
Facebook Eclipses Google Referrals on Some Sites
For a handful of sites where users enjoy passing recreational time, Facebook refers more traffic than does search giant Google.
Such sites include CafeMom, Evite, video site Tagged.com, Twitter, and gossip sites PerezHilton.com and Dlisted. Advertising Age called the trend "surprising," given that web users go to Google to work out "where to go next;" Facebook, in contrast, is more like an online space to loiter.
The social network generates slightly over one-third of Google's unique visit [...]
Posted: Thursday, March 12th 2009
Social Networks, Blogs More Popular than Email
More than two-thirds (67%) of the global* online population visits social networks and blogs, and participation in these "member communities" is now the fourth most popular online category - behind search, portals, and PC software, but ahead of personal email use, according to research from Nielsen Online ( [...]
Posted: Tuesday, March 10th 2009
Social Media Zeitgeist Takes Over Skittles.com
Late last week Skittles announced the relaunch of Skittles.com, which isn't so much a website as an app pointing visitors elsewhere online where Skittles material -- official or not -- is hosted.
Visits to Skittles.com drive users to a search for "skittles" on Summize, a real-time search engine for Twitter.com. Floating above this material is a Skittles navigation bar: product links drive users to Wikipedia, and media links send them to either YouTube or [...]
Posted: Monday, March 2nd 2009
Alloy Seeks Sponsored Programming for Teen Vid Network
Alloy Media + Marketing, a research tank that distills the youth audience for marketers, has launched Teen.com TV, a digital network populated by youth entertainment content.
Teen.com TV test-launched six months ago. VP Jamie Elden, Digital & Branded Entertainment for Alloy, promises its mainstream expansion will enable marketers to incorporate their brands into "enticing [scripted] programming made for the youth audience."
The channel includes interviews fro [...]
Posted: Monday, March 2nd 2009
BrightKit Rebrands, Monetizes Microblogging
BrightKit, a Twitter marketing account management system that went live in November, has changed its name to HootSuite. In addition to services that enable marketers to both manage and track multiple Twitter accounts, it now enables them to monetize that activity on a small scale.
ow.ly, a properietary ser [...]
Posted: Monday, February 23rd 2009
SocNets, Mobile Carriers Circle Each Other in Earnest
Social networking ruled the coop at Barcelona's Mobile World Congress this year. According to Reuters, most visits to social networks are still made by people sitting at computers; but the spontaneous nature of socnet discussions makes the medium a perfect partner to mobile -- a topic of especial interest to enterprising carriers.
According to Ne [...]
Posted: Monday, February 23rd 2009
MyNewPlace Launches Socnet Apartment Search API
Apartment/home rentals site MyNewPlace has added Facebook Connect functionality to its site, enabling users to get feedback on prospective home rentals by posting property information to their Facebook pages.
"Most people want the opinion of friends, family and roommates before choosing a new place to live. Facebook's more than 150 millio [...]
Posted: Thursday, February 19th 2009
Facebook Returns to Old Terms of Use
Bowing to pressures from the Facebook community, the social network withdrew a recent revision of its Terms of Use.
The Terms, updated February 4, gave Facebook perpetual licensing rights to all content uploaded to the site, even after a user closes his account. It also included a clause enabling it to sublicense material.
Revisions were brought out into the open [...]
Posted: Wednesday, February 18th 2009
Biz Stone: Twitter to Charge Brands for Use
Twitter co-founder Biz Stone has confirmed the microblogging network will begin charging companies for certain components of its service.
Rumors that Twitter may start charging for use began taking concrete form in November.
"We are noticing more companies using Twitter and individuals following them. We can identify ways to make this experience even more valuable and charge fo [...]
Posted: Tuesday, February 10th 2009
MSN, BermanBraun Bring Wonderwall to Celeb-Lovers
Microsoft's MSN arm partnered with BermanBraun Interactive to develop Wonderwall, an online site for celebrity entertainment and news.
Wonderwall -- which launched in beta last week -- departs from the gritty celebrity blog aesthetic popularized by sites like TMZ.com, Defamer.com and PerezHilton.com. It focuses instead on curating more professional photos, videos, music, and articles -- including style guides, celebrity quotes and Grammy news -- in a f [...]
Posted: Monday, February 9th 2009
University-Focused Microblogging Platform Exits Beta
Wiggio, a Twitter-style microblogging service for college students, came out of beta last week.
Microblogging is an increasingly popular form of real-time communication that went mainstream with Twitter. It is the process of publishing short, conversational messages to a large number of readers, which can instantly respond or disseminate the message to others.
Like Yammer, a subsc [...]
Posted: Wednesday, February 4th 2009
UK Pop Stars Unionize for Digital Revolution
A number of United Kingdom-based pop stars -- including Coldplay, Radiohead, Annie Lennox and Kate Nash -- gathered this week for the debut meeting of a new union, whose objective is to protect performers and musicians in the digital era.
The Featured Artists Coalition was organized as a response to the so-called "digital revolution," which wreaked havoc on the music industry's traditional business model, [...]
Posted: Wednesday, February 4th 2009
Google, NASA to Launch Singularity University
Google, NASA and a number of other science and tech giants are combining forces to start a school, Singularity University. Its objective will be to solve "humanity's grand challenges" -- a manifesto reminiscent of the ambitious one Ezra Cornell posed for Cornell University: "I would found an institution where any person can find instruction in any study."
Taking after the International Space University, the school avails a number of cutting-edge tech [...]
Posted: Tuesday, February 3rd 2009