Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
Help
To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 181 | 241 |
| » ad pricing | 66 | 356 |
| » ad selling | 140 | 282 |
| » ad targeting | 164 | 258 |
| » ad technologies & vendors | 188 | 234 |
| » advertainment | 4 | 418 |
| » affiliate marketing | 3 | 419 |
| » agencies & ad departments | 52 | 370 |
| » alternative marketing | 36 | 386 |
| » Asia/Pacific | 6 | 416 |
| » automotive | 4 | 418 |
| » b2b | 11 | 411 |
| » best practices | 22 | 400 |
| » biz buzz | 103 | 319 |
| » branding | 16 | 406 |
| » broadband | 16 | 406 |
| » campaigns & creatives of note | 10 | 412 |
| » case studies | 3 | 419 |
| » co-op marketing & partnerships | 10 | 412 |
| » computers & tech | 56 | 366 |
| » consumer packaged goods | 5 | 417 |
| » CRM | 1 | 421 |
| » cross media | 14 | 408 |
| » deep coverage | 1 | 421 |
| » demographics | 13 | 409 |
| » direct marketing | 33 | 389 |
| » don't believe the hype | 8 | 414 |
| » e-commerce | 65 | 357 |
| » email marketing | 41 | 381 |
| » entertainment | 17 | 405 |
| » Europe | 16 | 406 |
| » events | 2 | 420 |
| » finance | 6 | 416 |
| » global | 5 | 417 |
| » healthcare | 1 | 421 |
| » I-PR & business communications | 5 | 417 |
| » instant messaging marketing | 7 | 415 |
| » intrusive formats | 29 | 393 |
| » Latin America | 1 | 421 |
| » legal, government & regulation | 61 | 361 |
| » loyalty & retention | 1 | 421 |
| » major account moves | 1 | 421 |
| » major brands | 24 | 398 |
| » major players news | 261 | 161 |
| » measurement & analytics | 73 | 349 |
| » media convergence | 31 | 391 |
| » minorities | 1 | 421 |
| » mobile marketing | 13 | 409 |
| » multi-channel marketing | 6 | 416 |
| » new and improved | 115 | 307 |
| » nonsense & parodies | 3 | 419 |
| » online ad market | 79 | 343 |
| » pearls of wisdom | 2 | 420 |
| » people | 6 | 416 |
| » personalization | 25 | 397 |
| » political parties & organizations | 11 | 411 |
| » privacy | 45 | 377 |
| » promotions | 4 | 418 |
| » publishing | 158 | 264 |
| » real estate | 1 | 421 |
| » research & stats | 51 | 371 |
| » rich media | 39 | 383 |
| » search engine marketing | 162 | 260 |
| » sex sells | 1 | 421 |
| » signs of doom | 22 | 400 |
| » signs of recovery | 8 | 414 |
| » signs of what's to come | 125 | 297 |
| » small business | 12 | 410 |
| » spam & anti-spam | 19 | 403 |
| » syndication & RSS | 28 | 394 |
| » technical innovation | 119 | 303 |
| » telecom | 8 | 414 |
| » text ads | 95 | 327 |
| » travel | 3 | 419 |
| » user experience | 63 | 359 |
| » viral marketing & social media | 3 | 419 |
| » weblog marketing | 25 | 397 |
| » women | 1 | 421 |
| » worst practices | 44 | 378 |
| » Youth | 1 | 421 |
aQuantive Acquisition Makes Microsoft Buyer & Seller
The acquisition of aQuantive will give Microsoft a boost in metrics and prepare them for the future of advertising, according to Martin Laetsch, senior director of search strategy at SEMDirector, in an email correspondence.
Laetsch calls Microsoft's acquisition a reaction to the Google/Doubleclick deal, and the reason they didn't [...]
Posted: Monday, May 21st 2007
Leaked Documents Confirm MySpace News Coming
The MySpace News site has apparently been confirmed in leaked Fox Interactive Media sales documents, including screenshots, about the MySpace news-aggregation service, Wired writes.
The site, reportedly to launch later this year, will automatically collect news items from various news sites and blogs. MySpace users will then be able to rate and comment on each story the [...]
Posted: Wednesday, March 14th 2007
Wal-Mart, Apple Considering Digital Download Deal
After months of pressuring movie studios not to partner with Apple to make movies available for download via iTunes, Wal-Mart itself may be ready to partner with Apple over movie, music, and TV show downloads.
Apple and Wal-Mart are considering an alliance that would allow consumers to purchase a digital download "coupon" that would let consumers download movies, music, and TV shows, with Apple paying Wal-Mart a portion of the proceeds, Variety [...]
Posted: Tuesday, October 3rd 2006
Google Gets into Radio Ad Biz with dMarc Purchase
Google announced Tuesday that it has acquired privately held radio advertising firm dMarc Broadcasting Inc. in a deal that could be worth up to $1.24 billion, including an initial payment of $102 million, writes Reuters. dMarc connects adverti [...]
Posted: Wednesday, January 18th 2006
BuzzMetrics Buys Intelliseek, Becomes Nielsen BuzzMetrics
Nielsen parent VNU is taking a majority stake in word-of-mouth measurement firm BuzzMetrics - which itself announced that it is acquiring rival Intelliseek - and forming a new company, Nielsen BuzzMetrics, ClickZ [...]
Posted: Wednesday, January 18th 2006
'Download Disasters' Found in WhenU, 180solutions Bundles
Among "The Web's Worst Download Disasters," at least according to the blog of software startup SiteAdvisor, is software bundled with packages from adware leaders WhenU and 180solutions, writes MediaPost. SiteAdvisor says it tested more than 140,000 programs and found that the following five scored worst among adware/spyware: EntertainmentWallPaper.co [...]
Posted: Wednesday, January 18th 2006
'eBiz for Media Lab' for Electronic Media Buying Launched
The American Association of Advertising Agencies has launched an effort it hopes will help convert all transactions between media buyers and sellers into a fully electronic system of communications, writes MediaPost (via MediaBuyerPlanner). The AAAA has been pushing for media industry guidel [...]
Posted: Tuesday, January 17th 2006
Online Shoppers Not Too Worried about Security
Some 70 percent of online adults responding to a new Business Software Alliance (BSA) study conducted by Harris Interactive said security concerns did not prevent them from making purchases online - and 38 percent said spent more online in 2005 than they in 2004, reports InternetNews. Nine of ten said they did online shopping from home; 26 percent said they did at least some online shopping while at work.
Some 88 percent said [...]
Posted: Tuesday, January 17th 2006
Microsoft's New adLabs Develops Video Hyperlink Ads
Microsoft announced the launch of its adCenter Incubation Lab (adLab), a joint effort between MSN's adCenter and Microsoft Research. It is "a state-of-the-art lab in Beijing with a mission to research and incubate adva [...]
Posted: Friday, January 13th 2006
PodZinger Launches Audio Search, PPC Ad Biz Model
PodZinger on Wednesday officially launched its audio search service that's based on speech-recognition software that parent company BBN Technologies sells to super-secret government agencies, reports InternetNews. PodZinger crawls the web and daily adds podcasts to its index. Using speech-to-text technology it creates a text version of the audio index that's searchable by keyword. Searchers can click to listen from the PC, dow [...]
Posted: Friday, January 13th 2006
AOL Expands Video Search Capability with Truveo
AOL announced Tuesday that it is acquiring video search startup Truveo, which offers technology to more easily find online video, reports the Associated Press. The acquisition reinforces AOL's reliance on video to attract visitors to AOL's ad-supported sites in its push away from a declining subscription business. Terms of the deal were not disclosed, but paidCo [...]
Posted: Wednesday, January 11th 2006
Online Customer Service Deteriorated in 4Q05
A study of 100 online retailers found a decline in customer service in 4Q05 compared with 4Q04, reports InternetRetailer, citing E-Tailing Group's 8th "Annual Mystery Shopping Study." The number/percentage of sites offering a toll-free customer service telephone number - the most important service feature, according to E-Tailing Group - fell from 93 to 95. "Overall...more drill-down was required to find answers to questions on [...]
Posted: Wednesday, January 11th 2006
'Yahoo Go': Mobile, TV, PC Services without a Browser
Click to enlarge
Yahoo Chief Executive Terry Semel is scheduled to announce today the Yahoo Go [...]
Posted: Friday, January 6th 2006
Intel, AOL Partner to Bring the Web to TV
AOL and Intel have partnered to market Intel's new Viiv technology, which is designed to bring internet content into both the living rooms and mobile l [...]
Posted: Friday, January 6th 2006
'Google Pack' Bundle to Include Firefox, Other Goodies
In yet another shot across Microsoft's bow, Google is expected to announce today the release of Google Pack, a software bundle that includes not only Google goodies but also the Firefox browser, open-source instant message product Trillian, Norton AntiVirus, and RealPlayer, writes MediaPost. Also included in the bundle are Google Desktop Search, Google Earth, Picasa, Google Talk, and the Googl [...]
Posted: Friday, January 6th 2006
Verizon, Microsoft Music Pact to Confront iPod
Verizon Wireless, the second-largest cell phone carrier, has partnered with the largest software company, Microsoft, to turn the cell phone into a music player and challenge rival music services from Apple and Sprint, reports Red Herring. Verizon's service, V Cast Music, announced on Thursday, enables users to play, buy, download music via a mobile phone or [...]
Posted: Friday, January 6th 2006
Gates: IBM, Not Google, Top Rival; Shows off Vista Features
The good-old days...
Though the news media tend to focus on Microsoft's competition with Google, IBM is its biggest challenger, said Bill Gates during h [...]
Posted: Thursday, January 5th 2006
Strong Media Growth, More Integration, Coming Right up
Some Madison Avenue media directors are predicting strong growth for media - especially online - and greater integration, writes MediaPost. They also forecast that business activity will be strong and e-business technologies will begin to transform the way agencies plan and buy media. Integration will reach the point where "you may plan internet banners in order to get a TV buy, or you may pla [...]
Posted: Tuesday, January 3rd 2006
Starz Movies Come to PCs, Portable Video Players
Starz Entertainment Group is launching a service, dubbed Vongo, to allow downloading of movies from the internet for viewing on computers, handheld video players and TVs for a subscription fee of $9.95 per month, writes the New York [...]
Posted: Tuesday, January 3rd 2006
Some Google Base Links Diverted to Jump Pages
In what Google terms an "experiment" with navigation, it is diverting some traffic from Google Base links to jump pages that contain additional information and links to the final destination page, writes ClickZ. Google Base allows users to upload and categorize content, including links to their sites; the jump pages [...]
Posted: Wednesday, December 28th 2005