Narrow down your results by adding or subtracting another category. Numbers in the columns below indicate how many stories will be shown as a result of adding / removing each category. [ Help ]
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To narrow down your selection of articles, click on the "AND" or "NOT" next to any of the categories below. Say you’re currently browsing entries in category "A", you can then drill down into entries that belong both to category A and another category, or belong to category A but not another category. For instance, you could list entries about demographics in the automotive sector, or entries about email marketing that are not about spam. Numbers in the columns below indicate how many entries the selected operation will narrow your query to. You can combine multiple intersection and exclusion criteria to further limit the number of entries.
| Your current selection | AND | NOT |
|---|---|---|
| » ad buying & planning | 987 | 879 |
| » ad pricing | 149 | 1717 |
| » ad selling | 507 | 1359 |
| » ad targeting | 831 | 1035 |
| » advertainment | 123 | 1743 |
| » Advertising | 1 | 1865 |
| » affiliate marketing | 34 | 1832 |
| » agencies & ad departments | 257 | 1609 |
| » alternative marketing | 346 | 1520 |
| » Asia/Pacific | 61 | 1805 |
| » automotive | 40 | 1826 |
| » b2b | 113 | 1753 |
| » best practices | 203 | 1663 |
| » Beyond Marketing | 4 | 1862 |
| » biz buzz | 675 | 1191 |
| » branding | 235 | 1631 |
| » broadband | 231 | 1635 |
| » campaigns & creatives of note | 241 | 1625 |
| » case studies | 32 | 1834 |
| » co-op marketing & partnerships | 212 | 1654 |
| » computers & tech | 429 | 1437 |
| » consumer packaged goods | 54 | 1812 |
| » CRM | 28 | 1838 |
| » cross media | 185 | 1681 |
| » deep coverage | 2 | 1864 |
| » demographics | 115 | 1751 |
| » direct marketing | 204 | 1662 |
| » domain names | 66 | 1800 |
| » don't believe the hype | 52 | 1814 |
| » e-commerce | 425 | 1441 |
| » email marketing | 226 | 1640 |
| » entertainment | 342 | 1524 |
| » Europe | 103 | 1763 |
| » events | 17 | 1849 |
| » finance | 47 | 1819 |
| » global | 40 | 1826 |
| » healthcare | 19 | 1847 |
| » How-to | 20 | 1846 |
| » I-PR & business communications | 39 | 1827 |
| » instant messaging marketing | 51 | 1815 |
| » interviews | 4 | 1862 |
| » intrusive formats | 78 | 1788 |
| » Latin America | 10 | 1856 |
| » legal, government & regulation | 272 | 1594 |
| » loyalty & retention | 93 | 1773 |
| » major account moves | 22 | 1844 |
| » major brands | 379 | 1487 |
| » major players news | 1228 | 638 |
| » Marketing | 2 | 1864 |
| » measurement & analytics | 397 | 1469 |
| » media convergence | 254 | 1612 |
| » minorities | 6 | 1860 |
| » mobile marketing | 355 | 1511 |
| » multi-channel marketing | 80 | 1786 |
| » new and improved | 700 | 1166 |
| » nonsense & parodies | 11 | 1855 |
| » online ad market | 595 | 1271 |
| » pearls of wisdom | 131 | 1735 |
| » people | 91 | 1775 |
| » personalization | 170 | 1696 |
| » political parties & organizations | 43 | 1823 |
| » privacy | 158 | 1708 |
| » promotions | 36 | 1830 |
| » publishing | 654 | 1212 |
| » real estate | 15 | 1851 |
| » research & stats | 398 | 1468 |
| » rich media | 326 | 1540 |
| » Sales | 2 | 1864 |
| » search engine marketing | 626 | 1240 |
| » Segmentation & Markets | 2 | 1864 |
| » seniors | 4 | 1862 |
| » sex sells | 6 | 1860 |
| » signs of doom | 85 | 1781 |
| » signs of recovery | 21 | 1845 |
| » signs of what's to come | 851 | 1015 |
| » small business | 101 | 1765 |
| » spam & anti-spam | 98 | 1768 |
| » Spanish-speaking | 10 | 1856 |
| » syndication & RSS | 109 | 1757 |
| » technical innovation | 646 | 1220 |
| » telecom | 101 | 1765 |
| » text ads | 261 | 1605 |
| » top stories | 422 | 1444 |
| » travel | 26 | 1840 |
| » user experience | 924 | 942 |
| » Verticals & Sector | 1 | 1865 |
| » viral marketing & social media | 283 | 1583 |
| » weblog marketing | 125 | 1741 |
| » women | 22 | 1844 |
| » worst practices | 155 | 1711 |
| » Youth | 63 | 1803 |
B2B CEOs Cautious About, But Warming To, Social Media Marketing
B2B Magazine reports that business-to-business (b2b) marketers are increasingly leveraging social media, with the newly ad-friendly LinkedIn ahead by a length.
The magazine reveals in its report "B2B Social Media Marketing: A Surge In Adoption" that when b2b marketers were asked to choose the one most important method that they use for their social outreach, LinkedIn was the clear leader at 30%, followed by Facebook [...]
Posted: Friday, May 25th 2012
Google Updates/Re-Launches "Our Mobile Planet" Consumer Data Source
Google yesterday, along with the Mobile Marketing Association (MMA), announced an update/relaunch of "Our Mobile Planet," the mobile consumer data resource that provides free access to powerful data across 40 countries in 22 languages.
"Understanding the mobile consumer is absolutely critical for marketers, and 'Our Mobile Planet puts an invaluable resource in their hands," said Greg Stuart, Global CEO of the MMA. "Users can cr [...]
Posted: Wednesday, May 16th 2012
Yahoo Introduces Genome, A Robust Big Data Solution
"Big Data" is a data set that is so large it is impossible to decipher, and Yahoo! is promising an answer. Yesterday, the company's newly appointed EVP of the Americas Rich Riley introduced "Genome from Yahoo!" at a panel discussion at Internet Week New York.
Genome is a new custom audience buying solution that leverages big data and insights to h [...]
Posted: Tuesday, May 15th 2012
Dismiss Google+ At Your Own Risk
Anything that can boast a 112% higher engagement is worth a second look. That is just one of the figures that Simply Measured (the social media analytics firm) released yesterday. Since February, two more brands from the Interbrand Top 100 list (Xerox and Nike) have activated pages, bringing the total to 64 of those 100. (The top 10 for Google+ engagement include Nike, Coke, Star [...]
Posted: Thursday, May 10th 2012
Facebook App Center: 900 Million Potential Critics
More work for marketers and app developers. Facebook yesterday announced the App Center, “a new place for people to find social apps.†While Facebook promises the center will give developers an outlet to grow their apps, it has a strong ratings element to it; meaning the 900-million-person Facebook community will police and rate the apps, and the App Center will remove the ones rated substandard. [...]
Posted: Thursday, May 10th 2012
comScore Releases Mobile Metrix 2.0, Proves Utility With Initial Findings
comScore has announced the U.S. launch of Mobile Metrix 2.0, its next generation mobile behavioral measurement service. To prove Mobile Metrix 2.0’s utility, comScore released some first-round findings. Among them, 82% of time spent with mobile media happens via apps.
Mobile Metrix 2.0 brings comScore’s Unified Digital Measurement to smartphone devi [...]
Posted: Tuesday, May 8th 2012
Reach Travelers on Smart Phones: They Expect It
Hotels, airlines, and online travel agencies take note: if you do not have iOS and Android apps already, or a web presence optimized for those devices, a segment of travelers is passing you over. Fully 51% of smart phone owners get their travel information on those devices. The data comes from [...]
Posted: Thursday, April 19th 2012
Top News: ComScore Q1 Earnings | HuffPo Digimag App | NCTA Cybersecurity Rules | Mobile Spectrum Crisis
Ad Technology:
comScore Announces Date for First Quarter 2012 Financial Results
Harvard Professor and Global Authority on Algorithmic Economics Joins Na [...]
Posted: Wednesday, April 18th 2012
Closing Bell: TripAdvisor | Yammer buys OneDrum | Google's popularity
Social Media:
How TripAdvisor is avoiding the 'travel site echo chamber'.
Productivity:
Yammer buys OneDrum for office collaboration tools.
Business Strategies:
[...]
Posted: Wednesday, April 11th 2012
Top News: Facebook digs deeper into search | DNT | Google's online store
Search:
Facebook delves deeper into search.
Man vs. Machine: Could Facebook’s people-sourced search beat Google’s algorithm?
Does Google [...]
Posted: Friday, March 30th 2012
Top News: Twitter buys Posterous | SXSW | E-texbook revolution
Social Media:
Twitter buys Posterous (So you'd better move your content to Tumblr ASAP).
Facebook risks annoying users with push into mobile ads.
SXSW:
As SXSW [...]
Posted: Tuesday, March 13th 2012
Top News: iPad3 | Mandatory Facebook access | Google Plus image problem
iPad 3
What to expect at Apple’s event.
New iPad expected with faster chip, sharper screen.
How the iPad could give Microsoft a serious r [...]
Posted: Wednesday, March 7th 2012
Walgreens Steps Up Focus on Check-ins
Walgreens is experimenting with a slew of mobile ad initiatives based around check-ins. The goal of these campaigns is a simple one: get customers into the stores via their mobile devices.
Walgreens tapped location-based service LocalResponse for the project, [...]
Posted: Tuesday, February 14th 2012
Top News: Do Not Track tools | Apple readies iPad 3 apps | Gamers love to hate Sony
Mobile Computing:
Apple is rushing to finalize apps for onstage iPad 3 demos and commercials.
iPad retains value longer than Kindle, research finds.
Do Not Track:
Do Not Track Plus [...]
Posted: Friday, February 10th 2012
Facebook Credits-based Loyalty Program Debuts
Plink has launched a Facebook Credits-based loyalty program that rewards Facebook members for dining and making purchases at restaurants and offline retailers. Members join at Plink.com through Facebook Connect, then register the credit or debit card of their choice, and begin earning Facebook Credits by dining-out or making purchases at participating national restaurants and offline retailers.
Participating restaurants in the loyalty prog [...]
Posted: Thursday, January 26th 2012
Mystery Solved: With So Few People Familiar with QR Codes, Why Do Marketers Use Them?
Increasingly a conundrum has been observed and wondered about: with so few people familiar and comfortable with QR codes, why do marketers persist in using them?
One reason is undoubtedly their sex appeal: they are last year’s augmented reality apps. However, there is also a wealth of statistics to show that they do have an impact on those consumers that do respond to them, the latest from Chadwick Martin Bailey’s CMB Consumer Pulse program. It [...]
Posted: Wednesday, January 4th 2012
Closing Bell: Kindle took some holiday iPad sales | Groupon shares drop | LightSquared
Mobile Computing:
Kindle Fire burned up some holiday iPad sales.
HP's TouchPad could have benefited from tweaked webOS, apps.
Ecommerce:
Groupon shares [...]
Posted: Tuesday, January 3rd 2012
Responsive Design Gains Traction with Mobile Developers
A few weeks ago, WordPress released 3.3, named "Sonny" in honor of the great jazz saxophonist Sonny Stitt.
Its third major iteration, WordPress touts many new attributes to the upgrade: for the user there is a new drag-and-drop uploader, hover menus for the navigation, the new toolbar, improved co-editing support, and the new Tumblr importer.
For developers, there is the new editor API, new jQuery version, better ways to h [...]
Posted: Tuesday, December 27th 2011
New York's Commuters Can Shop Toys R Us Via QR Code
New York commuters that wish to buy select toys from retailer Toys R Us this holiday season can try out the company's QR code-enabled virtual store, which is debuting on billboards located at the city's airports and 40 New Jersey transit stations. Commuters scan the QR code displayed next to the featured product, which takes them to a m-commerce enabled web portal, Mobile Commerce Daily [...]
Posted: Tuesday, December 6th 2011
A Happy Thanksgiving? There's An App for That
Thanksgiving is, if nothing else, a celebration of the abundance of food. The mobile space has become, if nothing else, a celebration of the ability to create an app for just about every need and event. Here, the twain meet.
Food Thanks
A group of farmers and ranchers is cultivating a social media campaign to initiate meaningful conversations about food with Americans on Twitter, Facebook, blogs and beyond, organized by t [...]
Posted: Wednesday, November 23rd 2011